Chapter 153: Happy Saturday

"Happy Saturday" was founded by Wu Wei, a reformer, who was known as the brilliant founder of Mango Satellite TV at that time, in the era when one star overwhelmed a hundred stars.

One star presses 100 stars: one star refers to CCTV, and 100 stars here generally refers to all TV stations in China except CCTV.

At that time, local TV stations had just been launched, and CCTV was dominant, and the content broadcast by other local TV stations was basically picking up the leftover content of CCTV, or rebroadcasting the remaining content of CCTV had survived.

This caused an embarrassing situation in which CCTV was rich at that time, and the place was so poor that it jingled.

It is said that how bold a man is, how productive the land is.

In this case, Wu Wei, the director of Mango Satellite TV at the time, thought that he could not surpass CCTV in terms of TV dramas, but he wanted to develop his own family, and he proposed to introduce variety shows.

In fact, in a word, you can't do anything without money, and it's difficult for a smart woman to cook without rice, let alone a husband.

I want to develop, I want to introduce talents, I want to improve wages and benefits... Wait, there is no money and all the empty talk, so under bold innovation, many variety shows were created.

Of course, some variety shows have become the dust of history in the trajectory of historical development, and some have become products of history because they cannot keep up with the changes of the times.

Among them, there must be a few that have been polished over time, removed from the dross, taken from their essence, and have been retained, and the variety entertainment program "Happy Saturday" is one of them.

In fact, the original variety show was not called Happy Saturday, but "Happy Every Day", and the broadcast time was not the current Saturday night broadcast, but once a day.

When "Happy Every Day" first started broadcasting, it was really eye-catching, and the ratings of the station also rose.

The rise in ratings means that advertisers are like sharks that smell blood, swooping down ferociously, and smashing money directly as paper.

When you have money, you will naturally do other things, such as welfare benefits, talent introduction, equipment updates.... At that time, Mango Satellite TV could be said to be an example for other TV stations to learn from.

became a child of someone else's family.

When "Happy Every Day" was at its most glorious, the TV circle directly changed the one-star pressing hundred stars to double-star shining hundred stars, which was in the limelight for a while.

Happy every day's hosts Xie Jun and Ouyang Duoduo are protected by Mango Satellite TV as national treasure pandas, and fifteen of the thirty days of each month are poached by other TV stations.

However, due to a series of reasons such as the daily broadcast, the creativity of the program content, and the audience's aesthetic fatigue, "Happy Every Day" slowly declined after two years, and slowly became the existence of the tail of the crane.

At that time, the director Wu Wei decided to reform the program, but at this time, CCTV made a quick move with lightning speed, and as soon as he made a move, he directly greeted the seven-inch place, and dug up the two hosts who were happy every day.

The departure of Xie Jun and Ouyang Duoduo is undoubtedly worse for Happy Every Day, or for Mango Satellite TV, and the situation is precarious at this time.

At this critical moment, Wu Wei stood up, with the slogan of CCTV's unkindness, his injustice, and his determination not to break and not stand, and to break and then stand, he personally dug up the missing pearl from CCTV Children's Channel Teacher He as the cornerstone, and reorganized "Happy Every Day" from the new.

Precise positioning, extended broadcast cycle, expanded host lineup... and a series of reforms, which led to the variety show "Happy Saturday".

"Happy Saturday" quickly stuck in the TV entertainment territory with the entertainment style of "freshness, youth, happiness, passion, gossip, and life", and once it was broadcast, it not only made up for the loss of happiness every day, but also made up for the long-term regret in Wu Wei's heart.

After three weeks of broadcasting, "Happy Saturday" brought Mango TV's ratings in the same period to the first place in the country for the first time, which completely shook the entire TV circle.

Since then, "Happy Saturday" has been the prime-time period of every Saturday night, except for major celebrations, national holidays, special events, etc.

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"Happy Saturday" has a history of seven years, not only creating a ratings record for Mango Satellite TV, but also the star effect and the concept of happiness advocated by it have not diminished their vitality to this day!

In the seven years since its launch, it has become a part of Chinese youth culture, and has made Mango Satellite TV a situation where it is not the dominant player in the local TV station @ in addition to CCTV.

Even though other TV stations are now imitating, and many TV stations have appeared excellent variety shows, but because of the foundation laid by "Happy Saturday", Mango Satellite TV still does not move in the second position, and other latecomers can only sigh and move to the third seat.

Of course, the first is CCTV, that's Dad, no longer on the same level.

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It is no exaggeration to say that "Happy Saturday" is not only a brand program that Mango Satellite TV has maintained to this day, but also the leader of variety entertainment programs in the Chinese TV industry, and it is also one of the most influential entertainment programs in China!

There are many well-known artists in the entertainment industry who have appeared on the stage of "Happy Saturday" and left their wonderful moments.

"Happy Saturday" has created a platform for ordinary audiences or grassroots groups and groups to show their individuality and share happiness on a platform for "entertainment for all", and at the same time, it also strives to promote fashionable and novel theatrical performances for the audience in front of the TV, conveying the entertainment spirit of "happiness first", and highlighting the program concept of "entertainment in the world" with the audience as the main body.

That's the main reason why "Fun Saturday" has endured!

It can be said that Mango Satellite TV can rise, and "Happy Saturday" will account for at least half of the role!

For such a high-end and high-grade program, Bu Fan can be described as very honored.

Being able to go on means that he is going to be on fire.

In the afternoon, Bu Fan, who was refreshed, took Han Xiaoguo to Hunan by plane to join the crew, and came to Mango Satellite TV the next day.

Seeing Mr. He who came in advance in the background, of course the two exchanged questions for a while.

Mr. He introduced the other hosts of the Happy Family to Bu Fan, and Bu Fan also acted as an introducer to introduce the cast and crew to the Happy Family.

After the two sides negotiated the process amicably, Mr. He took the Happy Family to prepare, and the actors who came to "Soldier Assault" also put on makeup in the dressing room.

As the time approached, the staff knocked on the door and entered, "The recording is about to start, please go backstage to prepare." ”

"Right away. ”

After the last person finished putting on makeup, they immediately set off for the backstage to prepare.

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Soon the director's voice sounded at the scene: "Happy Saturday, five-second countdown, please prepare for the program staff!"

"Five!"

"Four!"

"Three!"

"Two!"

"One!"

Warm music sounded, and the scene said loudly: "Let us welcome the host of the Happy Family - Teacher He with the warmest applause!"

A thin figure, dressed in youthful and beautiful costumes, walked to the stage accompanied by a group of accompanying dancers.

There was a thunderous applause and cheers at the scene.

"Sheila!"

"Wei Jia!"

"Wu Xin!"

"Du Tao!"

One by one, the host stepped forward and danced to the beat, and finally this short opening performance came to an end.

As the iron-beaten Teacher He, the AB position of flowing water, Teacher He should stand in the C position at this time, on both sides are Wei Jia and Xie La, the two protectors, Wu Xin and Du Tao, who have not been joining for a long time, and are on both sides of the three.

Teacher He was the first to speak: "Good evening, everyone, welcome to Happy Saturday every Saturday night!

Then Mr. He pointed the microphone in the direction of the audience.

"Happy Family!"

The audience also shouted loudly, who knows how many professional audiences there are, at least no less than a third to drive the atmosphere.

At the end of the opening, Teacher He smiled and asked Sheela next to her, "Lala, what have you been busy with lately?"

"I'm busy taking care of children, don't you say that I'm stupid for three years when I'm pregnant, I think I'm still a housewife at home, and it's not bad to watch TV with my children at home!"

"Then why are you still coming to the base camp?" asked Teacher He with a grimace.

When Sheila heard this, her jaw suddenly twitched with her lips, her expression was exaggerated, and she opened her mouth to come, "Because I'm poor!"

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