Chapter 349: Who Fights
Saturday, 16 December 2005.
The official version of YOYO Voice was launched at 9 a.m. on time.
Liu Yun also used a hole card in his hand, the user account of "World of Warcraft" and YOYO Voice is common, and the account of YOYO Voice and the Youyou website are in a shared state, this hole card means that they are invincible.
He was undoubtedly lucky, not only because he had captured the Golden Age of Warcraft, but also because Blizzard's pass had not yet landed in Huaxia. Even after 2010, Yoyo made up his mind not to renew his Warcraft contract, and these players were still registered users.
In the previous life, in 2009, the agency of Warcraft was changed, from Nine Cities to NetEase.
Blizzard also took advantage of this change to introduce the Blizzard Pass. NetEase can only bite the bullet and accept this contract agreement with a slight overlord clause.
As a result, there will be a significant reduction in the number of users of NetEase Pass, and it will be very inconvenient for players, who will need to sign up for a slightly unfamiliar Blizzard Pass in order to log in to the game.
This time, although Liu Yun spent a lot of money to win the agency of Warcraft, the return he expected was not only the income from the game point card. He's going to unlock the game's potential, not just the monetary rewards.
With the exposure of the No. 1 General Strategy, the entire Huaxia Internet has caused a lot of commotion.
A month ago, when the YOYO voice beta version was launched, although it caused a lot of waves and made people have a lot of discussions, most people in the industry generally believed that this was just a new project developed by Youyou Network, and it was just a derivative of the epic game "World of Warcraft".
Now, people are beginning to realize that the official launch of this new voice software may cause a big revolution on the Internet.
Account sharing is a very novel method, which is technically difficult, but most Internet companies can still overcome it with some time.
However, most companies are busy expanding and looking for new profit streams, and not enough attention has been paid to this area.
Many Internet companies understand that if you don't have a hot product in your hands, the so-called pass in your hand is just a failed product that no one wants, forgotten in the corner.
If you want to promote the pass, you must have a popular product in your hand, so Tencent has launched a series of projects based on QQ, such as the QQ game lobby, and a series of subsequent online games.
Tencent relies on QQ, the overlord of the instant messaging market, to attract traffic to all kinds of games in its hands, while Yoyo does the opposite, relying on the popular game "World of Warcraft" to make up for the social software in their hands.
Shortly after the official version of YOYO voice was launched, Yoyo released a concise and easy-to-understand announcement: YOYO voice chat software will launch a level upgrade system: bicycles, cars, and airplanes.
They also released cartoon patterns of these three means of transportation, which are vivid, vivid, and cute. The editor also wrote the following text to ridicule: The stars, the moon, and the sun are too far away from us, while bicycles, cars, and airplanes are closer to our lives.
Many people can read that this editor's words mean something else, and as for who the target is, everyone also understands who else can there be besides the penguin?
In the announcement, Yoyo also specifically mentioned two points: 1. Since the accounts of Warcraft and YOYO Voice are interconnected, all Warcraft players only need to log in to YOYO Voice with their game accounts and upgrade to a car, which will give them 2 hours of game time, and if they upgrade to a plane, they will also give 5 hours of game time.
As soon as this announcement came out, all Warcraft players were boiling, most of them did not have the full level, and players who did not use voice chat software for the time being, also downloaded YOYO, for many players with average economic strength, the policy of giving away game time has a very amazing attraction.
Such a move has almost blocked the idea of other Internet companies wanting to get involved in this industry.
Because other voice software wants to win over Warcraft players and compete with YOYO, they can only come up with similar countermeasures to give away game time.
However, as a result, the operating costs are much larger, and there is even a lot of money spent to buy game point cards from Yoyo.
This creates a very strange market phenomenon, where you are fighting the enemy and funding the enemy, which company would be happy to do that?
What's more, for Yoyo, they just gave away some insignificant game time, which is a negligible price.
What made netizens even more crazy was that Yoyo Company issued another announcement soon after.
The official version of YOYO voice software will be classified by major popular online games and set up corresponding game lobbies.
Such as "World of Warcraft", "Fantasy Journey to the West", "Miracle MU", "Journey to the West", "World of Legends".
This also means that the appetite of YOYO voice is not limited to Warcraft players, they have quietly targeted all gamers in Huaxia.
What excites netizens the most is the last text in this announcement: From now until the end of the month, YOYO Voice will distribute red envelope point cards in the Warcraft Hall and Dream Hall every day, and some lucky players will receive point cards with denominations of 5 yuan and 30 yuan.
Some players shouted excitedly: "This time, Yoyo Company is really a welfare giveaway, and it is indeed the most conscientious enterprise in the industry." ”
Some people also exclaimed: "This Yoyo company wants to use the momentum of thunder to firmly grasp the player base of these two super online games in a short period of time." ”
Netizens who are doing good things are still ridiculing how NetEase will feel at the moment.
That's right, the game "Fantasy Journey to the West" has indeed made your NetEase company a lot of money, but all the derivative products of this game, the most popular game websites, and game forums are all in the hands of competitors.
Nowadays, the huge popularity of this game and the huge number of users will become a booster for YOYO voice to dominate the market.
People can think of Ding Lei from NetEase, and his expression will be wonderful.
There are also people in the industry who know a little bit about it, and they sigh in their hearts that this step of Yoyo Company is too exquisite. They kind of understand why the point card red envelope chooses Warcraft and Fantasy instead of Warcraft and Legend, Warcraft and Wonder, because the player overlap of these two games is very low.
Yoyo was able to acquire a large number of new users for YOYO Voice at minimal cost.
After this set of combination punches are played, in the voice chat market, YOYO has formed a dominant situation, who competes.
……
At this moment, the strife and noise in the outside world has nothing to do with Liu Yun, he has already taken a plane to Yanjing, the capital of China.
A city full of antiquity, but also very modern.