Chapter 182: It's very lively
When the Chinese enter F1, they immediately usher in a big move.
The Chinese team announced the signing of Hamilton, who is widely recognized as one of the top three drivers in the current team, on a three-year, $100 million contract, and the driver who won the individual championship in '08 will become the driver of the No. 1 car.
Hamilton and McLaren have been working together for more than a decade, and the two sides can be described as nurturing and deep. However, the Chinese waved money that he could not refuse, and when he changed jobs, his salary doubled and he became the highest-paid driver in the F1 league, with additional bonuses for points and race wins.
F1 drivers have a short period of time, with only a few years to earn a multi-million dollar contract. You must know that the number of people who have obtained an F1 super driver's license in the world is close to 150, but only 20 to 24 drivers can take to the track, and there are still rookies emerging every year.
If you want to qualify as a regular driver for an F1 team, you don't have absolute strength.
In addition to the top three drivers who can get tens of millions of annual salaries, the subsequent drivers in the top 10 have an annual salary of about 7 million US dollars, and even fewer after the top 10, with an annual salary of less than 1 million. The minimum is only $150,000, and there are even riders who pay for their own sponsors.
Because the teams at the bottom of the table are rarely able to earn driver and team points, and their financial situation is tight, they simply recruit drivers who can bring in sponsors.
There is no way, F1 is a pyramid game, except for the people at the top of the tower who have exposure, most of the rest of the drivers are green leaves to play a foil role. Ask a roadside Chinese about the F1 situation, and it is estimated that you can only say the name of the car god Schumacher.
In fact, Han Hao didn't want to make such a big move as soon as he entered F1, you must know that with the Zhonghua Group just taking over the Lotus team, this year's competition can be performed as long as it is inertia. If you want to switch to your own models and engines, you will have to wait at least until next season.
However, team director Lauren strongly recommended the signing of Hamilton, saying that he would be the future of the team, and he did not hesitate to resign.
According to the team building plan of the Chinese team, it will take three years to familiarize yourself with and improve the structure of the engine and chassis models, and then start to compete for the championship after the technical strength is improved.
Signing Hamilton also has the advantage of exposing the influence of the Chinese team to a large extent, and at the same time, he can personally bring in $3 million in sponsorship income.
Sure enough, when it was officially announced that Hamilton had joined the team, the global media reported the news, which made the Chinese F1 team famous.
Advertising needs exposure, and the China Racing Team has attracted the attention of global public opinion.
"I'm personally interested in racing, F1 is the king of motorsport and it's exciting to have your own team.
Since I came, my goal is very clear, that is, to strive to win the championship! 5 years is not enough time for 10 years, and the most important thing for Chinese is patience. ”
At the signing of champion driver Hamilton, team owner Han Hao was invited to attend. His arrival naturally became the focus of many media interviews.
Regarding whether the Zhonghua Group came in to play tickets, or planned to fight for a long time, Han Shoufu gave the latter affirmative answer.
"A lot of people don't like your team, and some even complain that you're undermining pay equity. What do you think about this?"
The reporters asked questions on very sharp topics, and they all seemed to think that the Chinese had spent a lot of money and could not achieve good results.
After all, the Japanese, who also belong to Asia, can't play the F1 game, which is basically located in a small circle in Europe, and Toyota and Honda have withdrawn one after another, and the future of the Chunghwa Group really does not see much brightness.
"F1 is now undergoing a technological evolution from direct-aspirated engines to turbocharging technology, and our company has leading technology in this area.
I believe that in the near future, everyone will see F1 with Chinese automotive technology joining, and the competition will be more intense.
As for salary, we think Hamilton is a great driver who deserves his current value. Also, I would like to make it clear that after Hamilton reached the agreement, the number of sponsors for our team has increased quite a bit, which is enough to compensate him for most of his salary. ”
Han Hao is not lying, after finalizing a champion driver like Hamilton with enough exposure, the team's sponsorship amount increased by $15 million, which shows that China's commercial market has great potential to be tapped.
From starting from scratch to founding a billionaire group, Han Hao certainly understands how money should be spent. The investment in the F1 team is equivalent to Chunghwa Group taking part of the global advertising budget to F1 promotion.
In fact, Han Hao still had another set of blockbuster news in his hand and did not disclose it to the public, after all, Hamilton was the protagonist today, and he didn't want to steal the limelight from the other party.
"As we all know, F1 is a racing game that requires technology and money. The Chung Hwa team met both of these points, which is the main reason why I ended up joining the team.
I've spoken to team owners and we appreciate each other's openness. Believe me here, I can reap another championship in my life. ”
Hamilton received the league's highest salary, and of course he was satisfied. Having been in battle for a long time, he knows very well how to say appropriate words.
As soon as the news of the Chinese team in the F1 League was announced, most of the tickets for the China leg were sold, and motorsport, which had been relatively dormant for many years, began to become popular in China again.
But the biggest good news that made his tickets sell out was the second killer feature that Han Hao deliberately hid.
Following Hamilton's arrival, many people are speculating about who the second main driver of the Chinese team will be, and whether the Chinese will continue to wave money to attract other strong players to join.
"In addition to the first appearance of a Chinese team in F1, the first Chinese driver will also step onto the F1 stage!"
Such a hot news suddenly swept the circle of Chinese car friends, you must know that being able to compete in F1 is the ultimate pursuit of all drivers!
I didn't expect this day to come so quickly, and the Chinese landed on the F1 track so easily.
Many F1 drivers who are interested in submitting their resumes to the Chinese team can't help but feel a little sour in their hearts, and they all know that their Chinese identity has given them the greatest help.
Ma Hua, a driver who has grown up in China, will officially sign with the China Racing Team and become the second official driver to participate.
He was one of the lucky ones who had just reached the threshold to join F1 and was signed with the team, which was the envy of many.
As far as we know, his annual salary is only $100,000, which is a full rookie driver treatment. Either way, he's already won, because being one of only 24 people who can get in the driver's seat and start on the Formula 1 grid is enough to be proud of himself. ”
The news media didn't know much about the 25-year-old Ma Hua's background, but that didn't stop him from making Chinese racing history.
When team director Lauren asked for Hamilton to be signed, Han Hao agreed on the condition that the Chinese driver be played, which was a balanced business strategy.
It is better to sign two good drivers worth tens of millions of dollars, it is better to directly match the most expensive and the cheapest together, and pay the same total amount, but at least it is better in business operation.
Hamilton got his wish, and when team director Lauren asked about Ma Hua, he no longer objected when he learned that he had obtained a super license in F1.
In any case, the team's strategy is to make Hamilton the Drivers' Championship of the year, and the second driver will play a coordinating role and will not be in the team's center of gravity.
F1 has two major awards: the Constructors' Championship and the Drivers' Championship, with the Constructors' Champion receiving a larger share of the league's money at the end of the season, while the Drivers' Championship has a lot of influence and is popular with fans.
One is money, the other is fame, and the Chinese team is ready to prefer the latter. After all, when it comes to money, Han is the richest man.
Otherwise, Hamilton would not have rushed to join the Chinese team, and he readily agreed to join the team after receiving the team's full cooperation in returning to the Drivers' Championship in addition to money.
As the first person in Chinese F1, Ma Hua really understands what it feels like to have pie in the sky.
Originally, he was very excited to join the Chinese team, thinking that it would be a substitute driver treatment, but he did not expect to be directly promoted to the first official driver, partnering with the world-famous Hamilton, which is a fantastic start.
"I am very grateful to Mr. Han for giving me the opportunity, since I can go on the F1 track, I will definitely win glory for Chinese racing.
Anyone who can get an F1 Super Driver's License is not bad for talent, and all I have to do is to use my full potential and fight for the team to win the championship. ”
Ma Hua, who calmed down from the excitement, revealed sufficient confidence in an interview with reporters, and he hoped to respond to those doubts that he could only play if he had lost his Chinese nationality with practical actions.
Although the annual salary is 100,000 US dollars, the title of the first person in Chinese F1 has allowed Ma Hua to reap more than 10 times the salary from sponsors.
The Chinese F1 team has also officially determined the qualifications of 12 sponsors around the world, among which "PetroChina" won the title sponsor qualification of the team with an annual amount of 20 million US dollars, and provided all race supplies including lubricants, fuels and transmission fluids. Chinese brands including Huawei and Gree basically took over the remaining places, bringing the total sponsorship amount of the team to more than 60 million US dollars.
Coupled with Chunghwa Group's commitment of $50 million to sponsor engine and chassis development, the team's revenue perfectly covers the expenses.
F1 is a business alliance, and the entry of Chinese really brings new trends and sponsors, which makes CEO Bernie very satisfied with his operation.
In order to cooperate with the development of the Chinese market, the starting stop of the 2012 F1 season was changed to Hujiang, China, which greatly satisfied the self-esteem of Chinese fans.
The scene of a hard-to-find ticket appeared again, and the Chinese F1 team became the hottest topic before the start of the race.
"Whoa—"
A red-painted F1 car is speeding on the track of Hujiang Station, and the five-star red flag in the middle of the body is shining, indicating that this is a car that belongs to China.
The electronic display next to the finish line reported the lap time: 5:27.148.
The professional drivers all controlled their scores under 2 minutes, and it was obvious that the driver just now was a rookie.
I saw a puff of white smoke coming out of the tires, the car slowly stopped, and the heavily armed driver took off his helmet, and it was Han Hao.
A few days before the start of the official competition, Han Hao took the time to come to the track to satisfy his little fun.
As one of the unknown players in the local racing industry, Han Hao's most successful achievement is the top of the motorcycle mountain race in the small county town when he was young. However, now a team owner and racing enthusiast, he had the privilege of training and then driving a real F1 car, of course, in a spare car, and the experience of instantaneous acceleration to 250 kilometers was unforgettable.
"Although the results are very average, I should be the fastest person in the Chinese business world to open F1. ”
Glancing at the final results, Han Hao did not forget to tease himself.
In order to cooperate with the publicity of the Chinese F1 team, the next day, a photo of Han Hao driving a full-armed F1 car at high speed appeared in the media, making many people understand that the richest man Han was quite young.