"Mr. Han, Huaxia Motorcycle is very powerful, but Huaxia Automobile is difficult to say. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 infoThe accident caused by the listing of Huaxia Light before is still in everyone's mind, and the automobile business is really too risky under the current domestic pattern. Your insistence on listing it will affect investor confidence. Although everyone's internal subscription of equity is very good, they are all coming for Huaxia Motorcycle. If you state in the listing prospectus that most of the funds raised this time will be invested in Huaxia Automobile, it will affect the final pricing of the shares. ”

As a final step before going public, the manager of the investment bank wanted to convince the young brilliant entrepreneur that it was not wise to put the car business in the motorcycle business.

Especially in January 1998, under the leadership of AVIC Corporation, Changhe, Songhuajiang, Guiqi Skylark and Dong'an jointly established the "AVIC Micro Automobile Group", which fully integrated its micro-car resources, with a registered capital of more than 2.1 billion, total assets of 5.3 billion yuan, and an annual production capacity of up to 300,000 units. This means that in the micro-field that Huaxia Automobile is preparing to enter, a super heavyweight opponent has suddenly appeared. AVIC Micro Automobile has both micro noodles and micro cars with a 7-figure prefix, and Dongan Power, a core supplier, which is a competitor that cannot be crossed.

Originally, the leaders of the micro-noodle industry were Chang'an and Wuling, but now AVIC Micro Automobile suddenly appeared, which suddenly subverted the entire market pattern.

At this time, if you insist on entering this market, it looks like an egg hitting a stone, and you can't see the prospect.

Different people have different views on the same thing, and people in different positions will feel completely different.

It was this behemoth that suddenly appeared that stimulated Han Hao, and he had to treat the other party as the most dangerous opponent.

Changhe and Suzuki's genuine Wagon-R was launched in 1999; Songhuajiang and Italy's Pininfarina jointly developed a new generation of micro-face Z1 (codenamed Zhongyi), and the two sides will further cooperate in the research and development of the micro-car project; Guiqi officially entered a joint venture with Subaru Automobile in 1997 to prepare for the introduction of a new micro-car model; and the engine plant of Dongan Power and Mitsubishi will soon put into production the Mitsubishi 1.3-liter engine.

In addition, with the help of Suzuki, Changan Automobile has developed a new generation of micro-facets - Changan Star. Its flagship product, the micro-car Alto, will also usher in a new electric injection engine and transmission upgrade production line of 60,000 units. Even the weaker Wuling has been jointly developed with the Japanese Daihatsu 6370A micro-surface, which is planned to be launched in 1999.

The main strategy of Huaxia Automobile in the future is to first micro face and then micro car, and now the domestic micro car giants have been gearing up in these two major fields, launching their own fist products to prepare for a big fight, Han Hao feels that his opponent is too strong.

Although Han Hao has always been full of confidence in the second generation of Huaxia Light and is full of praise for the QQ project, all this is just unknown. Without the rigors of the market, talking about success is just wishful thinking. As the helmsman of an enterprise, Han Hao must consider the most unacceptable thing, that is, the second generation of Huaxia Light and the QQ project have failed, so Huaxia Automobile can not do it.

My dream is to build a car, and if I fail, I will continue to do it.

If Huaxia Automobile has to raise additional funds when the funds run out by then, will it want to further sell the shares of Huaxia Motorcycle to raise funds? In that case, it is very likely that the position of the controlling major shareholder will be lost, and it will face the danger of losing the listed company in the future. Another point is that Huaxia Motorcycle is listed independently, and Huaxia Automobile will be short of money in the future, and if it embezzles the funds of the listed company, it will be a violation of the law. It is better to directly load Huaxia Automobile into the assets of listed companies now, and in the future, it can be used to allocate funds within the listed company to deal with possible extreme situations. The most important thing is that in the face of the micro-car market that is about to enter the rival forest, Han Hao needs a strong listed company as his solid backing.

"Risk aversion and access to financing are the starting points for my considerations, and I understand your concerns about stock market valuations. In fact, 8 billion and 10 billion are just numbers at my level, and paper wealth can skyrocket overnight or evaporate overnight, and I must consider the safest option in the current situation. It's true that the car asset is too risky right now, and that's why I'm tying it to the strong motorcycle asset. There will be gains and losses, and we Chinese pay attention to moderation, and neutralizing the contradictions will be more in line with actual needs. ”

Making this decision, in fact, Han Hao has a longer-term view. It is that the current competition of motorcycles in China is too fierce and the growth is limited. Judging from the experience of developed countries in Europe, the United States and Japan, motorcycles will step into the road of bicycles and be replaced by cars. Now the injection of automobile assets into it is actually a responsible long-term investment in listed companies, and in the future, the motorcycle business will shrink, and there will be an automobile business on top.

People who care about wealth naturally only have wealth in their eyes, but in addition to wealth, Han Hao also has ideals and responsibilities in his eyes.

The launch date of the second generation of Huaxia Light was once again postponed, because the engine and transmission were put into production and the installation and commissioning of the machinery and equipment shipped from Germany took longer than expected. In addition, another main reason is that from the market feedback, the Wagon-R referenced by the Huaxia Light generation only has five seats, and Chinese consumers prefer to provide a seven-seat version of the model. This means that the original wheelbase should be lengthened by 150mm, and the body length should be increased by 400mm to 3800mm, which will be the same size as the mainstream seven-seater micro-surface products on the market.

As the three core components of the car, the chassis has higher technical requirements, and the original Huaxia Light chassis comes from Wagon-R, and now the wheelbase has been lengthened, and there are many complex problems that need to be solved urgently. For example, the failure of the vehicle's shock absorption, inexplicable abnormal noise and inaccurate control are all problems that the existing Huaxia plant engineers cannot solve. For this reason, the only way to do this is to turn to foreign aid, because the technical accumulation of the Huaxia factory is not enough. Under the introduction of AVL, Han Hao found the British Lotus Automobile Engineering Company to help adjust the chassis and assist the Huaxia factory to commercialize the elongated chassis.

Lotus Automotive Engineering is the designer of the once well-known sports car brand Lotus, and enjoys a good reputation in the world. However, with the death of the founder, Lotus Auto fell into displacement, and since the beginning of 1983, it has been acquired by Toyota, General Motors, Bugatti, Daewoo and other automobile manufacturers, and finally fell into the hands of Malaysian Proton in 1996. After being boiled by so many manufacturers, the useful things have long been digested by others, and they have lost their medicinal properties, and finally have to live in the hands of Malaysians. However, the British Lotus Motor Engineering Company has maintained its relative independence, relying on some external businesses to maintain its operation in the midst of constant changes.

From General to Proton, there is a feeling that everyone is falling into a broken house step by step, accustomed to the wind and rain, the British lotus has faded into reserve, and there is milk is a mother. British Lotus still has its own expertise in chassis tuning, so it was introduced to China to start working part-time.

It is really difficult to play the design strength of a sports car to face a spliced and elongated chassis, because the requirements of the Chinese are too low, as long as the vehicle can run normally and stably on Chinese roads.

With the intervention of British Lotus, the seven-seater version of the Huaxia Light model quickly solved the chassis problem, and the next thing was the overall tuning of the 1.2L engine, 4-speed manual transmission and extended chassis. Engineers from AVL, Getrag and British Lotus gathered together to quarrel, and of course, Huaxia engineers who stretched out their ears and widened their eyes and tried their best to learn, the four forces came together to demonstrate and test the five- and seven-seat versions of the Huaxia Light II engineering vehicles.

Knowing this, but not knowing what it is, in the quarrel of foreign experts, Chinese engineers know a lot about tuning. It's just scratching the surface, but it's a long step forward for them.

The second generation of Huaxia Light was originally scheduled to be listed before the New Year, but it was later postponed to May Day, and now it seems that it will have to be postponed for another two months, and it is estimated that it will be officially announced in July. In order to avoid the mistakes of the first generation of vehicles, the prototype car must undergo at least 100,000 kilometers of road tests and the engine will undergo 60,000 kilometers of bench tests before the whole vehicle is launched. Subjectivity cannot replace science, the quality of the vehicle can only be determined after the scientific process test, if the quality is not up to standard, then it is better not to go on the market. If there is another quality crisis, Huaxia Automobile will not want to stand up.

The first generation of Huaxia Light currently has less than 3,000 units running on the road, and most of the time has passed, and the vehicle performance is okay without major failures. It shows that in terms of overall durability and reliability, the vehicle with the DA462 engine has withstood the test.

While the Huaxia plant was operating steadily, the Qianjiang plant next door encountered a serious production crisis.

"Director Fang, our goods have been detained, and now I don't know the situation at the customs, so I just say that it is a unified action from above. ”

Receiving a call from his subordinates, Fang Zhiqiang, the boss of Qianjiang Factory, was shocked.

Due to technical reasons, the Qianjiang plant does not have its own 125CC engine and has been relying on external procurement. Under the circumstance that the national management is not strict, the Qianjiang plant uses a large number of parallel import engines, which are cheap and reliable in quality. Many consumers choose Qianjiang brand motorcycles for this imported engine.

In order to cope with the price war in 1998, the Qianjiang factory purchased 80,000 units of 125CC engines at one time, because the sales of 125 motorcycles were the best and the profits were high. The factory is ready to stop low-displacement motorcycles that do not make money, and focus on the 125CC market.

The previous seizure of the engine ended up being a fine, and the passage has been safe and error-free. When placing an order to purchase 80,000 engines, the other party also patted his chest and packed the ticket, saying that all the relationships were completed, and the goods arrived on time all the way.

To this end, the Qianjiang plant paid a purchase deposit of 100 million yuan, looking forward to the 80,000 engines that can be put into production immediately. According to the market situation, 80,000 units of 125CC motorcycles can bring nearly 70 million net profits to the Qianjiang factory, which is a breath of fresh air in the current fiercely competitive market. Tariff evasion and high premiums from imported engines make the deal seem so lucrative.

Fang Zhiqiang hurriedly inquired all the way to the relationship, and finally found out that it was a unified anti-smuggling activity deployed by the central government, and the goods were detained in the customs warehouse, and no one dared to touch it. The Qianjiang factory did not directly participate in smuggling, but only purchased from a third party, and now the third-party people and goods have been seized, and the 100 million yuan in the factory is facing the end of being lost. In addition, the factory is also facing the threat of no engine to stop production, the production of low-displacement motorcycles is at a loss, and there is no supply of high-displacement motorcycles.

To add insult to injury, the Qianjiang plant is in the listing counseling period, and now there is such a big thing, how to explain it clearly to the province?

Fang Zhiqiang was depressed in his heart, the Qianjiang factory was not good before he came to be the factory director, and his life deteriorated after his turn, and last year he lost money for the first time, and this year there was a big event.

A meeting of the leaders of the factory was called, and everyone was helpless after listening, and unanimously agreed to confess to the province for urgent help.