Xiao Ming, who returned to the office, looked at the gel and moisturizing cream, essential oils, facial masks and handmade soaps sent by Lao Hu, and took out his mobile phone to dial a number that he had not been in contact with for a long time.

"Hey, Roya, are you in Shanghai, do you have time tonight? Xiao Ming said.

"Yes, tonight? Of course...... Then you can send it to me at a time and place. See you in the evening!" The other end of the phone didn't ask the reason for the incident, and directly agreed.

After making an appointment with Roya, Xiao Ming leaned back on the office chair and thought quietly. He knows that in the cosmetics industry, no one knows better than Roya what a mature product needs. If you can reach a consensus with Luo Ya and get her approval, then there should be no problem in the future in terms of product quality.

Similarly, as a friend for more than ten years, he also knows that the company where Luo Ya is now is also a company that has the ability and willingness to bring investment to Pu Fang.

Xiao Ming got up and went out, knocked on the door of Park Won-il's office, and asked, "Do you have time to meet a friend with me in the evening?"

At this time, Park Yuanri was still thinking about the "problem with the product itself" that Xiao Ming said just now, raised his head, was stunned for a few seconds, and said, "Okay, who are you going to meet?"

"An old friend, who also turned out to be Longteng Pharmaceutical, was the former product director of my company. Since we want to know what went wrong with the product, it is natural to consult with the most professional people in the industry. ”

"Do you need me to bring all the products with me?"

"If we can, let's bring all the products from the cosmetics collection. I want her to check for us all. Xiao Ming said.

"Oh, yes. The friend I met tonight is now working for a Korean pharmaceutical company and is the medical representative of Greater China. In the evening, you can talk to her about financing. Take a look at her attitude. ”

After speaking, Xiao Ming walked out of the office and took Lao Hu to the warehouse with a small bag of products.

At half past six in the afternoon, in a French restaurant on the Bund in Shanghai, Park Yuanri and Xiao Ming were already sitting here early, waiting for Luo Ya's arrival.

Not long after, a 35-year-old beauty in the distance attracted everyone's attention, she was wearing a red four tight backless dress, revealing a delicate and beautiful back, showing off her perfect figure. With cool and glamorous makeup and charming eyes, there is a unique mature temperament. "Papa", accompanied by the sound of high heels hitting the ground, walked over to Xiao Ming and them.

"Xiao Ming, long time no see!" Park Yuanri couldn't help but notice that there were faint tears in Luo Ya's eyes when he looked at Xiao Ming.

"It's been a long time. Have you been doing well in the past few years?" asked Xiao Ming.

"That's it...... Mr. Xiao, what's the matter with me tonight? I didn't ask specifically on the phone, after all, I thought that Xiao was busy summoning me, so I had to come. Luo Ya said, only then did she notice Park Yuanri sitting on the side, and asked, "What is this called?

"This is Park Won-il, Mr. Park, and my current partner. Xiao Ming got up and pulled out the chair for Luo Ya, skillfully took the bag in her hand, and hung it on the back of the chair. Then he said, "This is Luo Ya, and now he is the medical representative of South Korea's M&G Pharmaceutical Group in Greater China. ”

Luo Ya and Park Yuanri got up, and after shaking hands, Xiao Ming continued: "I asked you to come this time, there is a professional problem, among the people I know, I think only the answer you give is the most in line with the market demand." ”

"Yo, President Xiao can't exalt me like this, I'm just a small professional, I can't afford to say that. Roya looked down and chuckled softly.

Xiao Ming picked up his bag from the seat on the side, took out a complete set of Pu Fang's skin care products, and introduced: "This is our company's product in the skin care section now, this is Pu Fang's gel cream, the main effect is acne, this is the main emollient, anti-allergic moisturizing cream, this is the functional essential oil, mask and handmade soap we make, Xiaoya, you see." I would like to hear your opinion, I have just started working with Mr. Park, so I am not familiar with the company's products, but today I went to the company to take a look at the past performance, which is basically a state of stagnation. You take a look first. ”

"By the way, what do you want to eat?

Xiao Ming put the product in front of Luo Ya, beckoned the waiter as he spoke, opened the menu, and began to order.

"Hmm. After listening to Xiao Ming's words, Luo Ya picked up, looked at and opened it as if she was doing an experiment, visually inspected the texture, sniffed the taste, and then applied it to the back of her hand, wiped it evenly, and checked the absorption and skin condition, and changed her smile with a very focused expression.

Park Yuanri looked at Luo Ya, and there was an inexplicable nervousness in his heart, as if he had returned to the school examination room many years ago. After all, these products are his biological children, and for the first time, they have been professionally evaluated by someone outside the company.

Xiao Ming finished ordering, watched Luo Ya go through all the products, and said: "Xiaoya, I have chatted with Mr. Park and the company's employees before, in terms of sales strategy, although the previous Park Fang was traditional, there was no big problem, so I think the problem should be in the product, what is your opinion?"

"Indeed, the first is the packaging, which is not very designed, and is basically based on solid colors. But skincare products are mainly aimed at women, and women's aesthetics are either warm colors that make her look comfortable and make her feel safe when she uses them. Or it's a cool color with a sharp edge, and there are shapes that make them feel cool. Pufang's products still need to be improved. Luo Ya said as she picked up the corresponding product packaging.

"Actually, design is not the most important thing, I want to ask, is Pu Fang's craftsmanship really Chinese medicine, and what is the effect?" Luo Ya's beautiful eyes fell directly to Park Yuanri.

"Ah...... I am a family of traditional Chinese medicine, and I have also seen some of our data for Mr. Xiao before, and these products are directly industrialized according to actual clinical prescriptions. And every time we make a product, we will do no less than 500 people to give away and questionnaire feedback, and the effect can be guaranteed to be more than 95%. Park Won-il replied nervously.

"No wonder, because the smell is really bad, I thought it was a gimmick at first, but after listening to Mr. Park's explanation, I understood. In fact, as long as the taste is properly advertised and can ensure the effect, it is not the most important thing for consumers. But there is another problem, that is, when I applied it, I found that Pu Fang's products were very oily, which was very uncomfortable for girls who wanted to take care of their makeup after removing makeup at night. Is there any room for improvement?" asked Roya softly.

"In order to ensure the efficacy of the product, our process is to extract the active ingredients through traditional Chinese medicine to make oil. We fuse the oil with beeswax and pollen as the base and react it to make a finished product. This is based on this method to ensure the maximum efficacy, and the oil composition is stable, non-toxic, non-pungent odor, non-allergenic. Therefore, if you suddenly change the method or add additives to it, it will make the effect decrease. I've thought about this before, but I can't convince myself if I make a product that doesn't work by reducing costs. Park Won-il replied.

At this time, Xiao Ran suddenly asked, "If we increase the cost and increase the proportion of traditional Chinese medicine, will it be good?" I think if we only increase traditional Chinese medicine, it will cover up the taste of oil, and at the same time, it will not make consumers uncomfortable when using it, right?"

"Is it possible to increase the cost? Yes, I haven't thought about it in this direction, I'll try it with Lao Hu tomorrow morning." Park Won-il secretly thought to himself, yes, I always thought that if I want to make everyone feel good, it will definitely become those non-functional products on the market, all relying on packaging and publicity. He instinctively felt that as long as he wanted to lean in that direction, he must reduce the cost or efficiency, but doing the opposite was a new idea.

"Actually, I have very little advice on the product, if you need it, I will draw you a new packaging design tomorrow, you can take a look. In terms of marketing, I think Mr. Xiao is an expert, if the product is upgraded, it may be up to us Mr. Xiao to show his strength. Luo Ya looked at Xiao Ming with a smile.

"Then please, by the way, you are now in charge of the overall Greater China region on Quan Shunzhe's side, and I have one more thing I want to ask for your opinion. Xiao Ming tapped the table regularly with his knuckles as he spoke, "If Park Fang cooperates with your M&G, you need investment from the ACFTU, how sure are you in your opinion?"