Chapter 602: Technology Market and Capital
Looking at the two old men who were nervous, as well as Grandma Qin who was dazed next to her, Chen Dahe shrugged and smiled, "Don't be nervous, I just have some ideas, not necessarily I do it myself, if it is possible, it is not bad to be a broker and pull a string for others, of course, if you have the opportunity, you don't mind participating in it." ”
In the eyes of the two old men, they only have more than 30 million US dollars withdrawn from Jones Company, and as for the money they earned later, for the sake of the old man's health, it is better not to tell them!
"Even if you participate in the shares, you can still consider it when you are a broker," Li Zhonghe pointed at him with chopsticks, "Don't point and set the way of Jones Company, hide yourself inside, this plate is straight to the sky, but you can't be fooled!"
This old man Li really didn't scare him, a successful automobile product includes mechanics, chemicals, materials, energy, internal combustion engines, mechanical transmission, control, automation, Electronics and other technologies, in addition to these pure science and engineering categories, there are industrial design, human-computer interaction, modeling and aesthetics, production management and other interdisciplinary disciplines of arts and sciences, so the production of a car recognized by the market, it proves that in these aspects must reach a considerable degree of maturity, for this kind of industry that can reflect the relevant industrial level of a country, not to mention that there are a lot of upstream and downstream radiation, which has a far-reaching impact on the development of the entire social industry, and will naturally be valued by the top.
It is precisely because of this that Zhang Tiejun thought of investing in an auto parts manufacturing factory, after all, this thing involves too many things, and you can insert a foot into it no matter how you play.
"That's right," Luo Dongsheng also echoed on the side, "Although a few of our old guys will no longer stop you from going to the sea, but this kind of business, you really don't need to get involved, it's better to wait for you to return to China, find a suitable business and try the water first." ”
"Hey, it's not over," Chen Dahe knocked on the bowl dissatisfied, "It's almost over, you two don't have old man Sun yet, at least he understands in his heart that I've always been timid like a mouse and doesn't leave his hands, what can and can't be done, I know very well." ”
"Cowardly as a mouse may not be, you can't leave your hands behind!" Li Zhonghe pouted, took a bite of food and said while eating, "We just remind you, you know it in your own heart, as for you to ask which department is in charge, this is not simple, a foreign trade and economic cooperation is not bypassed, a competent department of mechanical engineering is also bound to nod, almost these two, as for the specific factory to cooperate with, it depends on which one you can find." ”
It's good to stop here, since Chen Dahe understands this truth and has made up his mind to mix it in, he can only talk less nonsense and get straight to the point.
"That's right," Luo Dongsheng took over, "Several large domestic factories, first of all, you have to count the FAW and the second automobile, and then count the three automobile factories of Shanghai Beijin and Guangzhou, and now Shanghai and Guangzhou have made a conclusion, if you want to find a factory to run a joint venture, it is best to find it from the remaining three." ”
The domestic automobile industry implements the access system, only the vehicle production company registered in the Ministry of Machinery is qualified to produce automobiles, and foreign capital wants to come in, it is necessary to find the company on this list to cooperate, either joint venture, or authorization, as for the acquisition of sole proprietorship, it is impossible, some vehicle manufacturing companies in later generations are so depressed that there is no shell left, but as long as this qualification is still there, it can be re-emerged with the help of cooperation with others, which shows the importance of this access qualification.
Old Man Luo knew Chen Dahe's background, so he understood that he would never find any small companies to cooperate with domestic automobile factories, since this is the case, of course, he will only recommend the leading ones.
"Foreign Trade and Economic Cooperation, Ministry of Mechanical Engineering, FAW, FAW, FAW and BAIC," Chen Dahe frowned slightly, turned his head to look at Li Zhonghe, "Old man, if I can find a more suitable company than Volkswagen, can you find a leader for me?"
"Better than Volkswagen?" Li Zhonghe's eyes twitched slightly, "Do you really dare to say that there are not no companies that are better than Volkswagen, and people from the Ministry of Foreign Trade and Economic Cooperation have also been in contact, and the prices are more outrageous than the other.
"Wait, don't say it yet," Luo Dongsheng waved his hand at him, then looked at Chen Dahe, and asked with a serious face, "What you just said is more suitable, not better, what's so important in this?"
Li Zhonghe was slightly stunned, and also turned his head to look at Chen Dahe.
Chen Dahe glanced at the two of them, and said with a chuckle, "This is a big deal, our people go out to find partners, and they must be looking for world-class companies, right?"
"Aren't you talking nonsense," Li Zhonghe pursed the corners ......of his lips, "It's not a world-class company, can it have world-class technology?"
At this time, Luo Dongsheng suddenly slapped the table, "It's not necessarily!"
Looking at his inquiring wife, the thoughtful Li Zhonghe, Old Man Luo turned his head to look at Chen Dahe, "Boy, you have reminded me, sometimes, the things that sell the most are not necessarily the best, but what is in this car dealership, I don't know, you don't want to talk about it quickly." ”
"Hehe," Chen Dahe chuckled, looked at the third elder and said, "I don't know much about the automobile industry, but I also know a little bit about it, plus a little knowledge of economics, so I have this conclusion, whether it's right or wrong, it's purely a personal opinion." ”
"If you have a conclusion, say it quickly," Li Zhonghe glared at him dissatisfied, "Don't sell Guanzi, if it's really feasible, I'll help you pull this line!"
Chen Dahe pursed his lips, "Say it as if if if I don't say it, you dare not pull the strings." ”
Without waiting for Old Man Li to get mad, Chen Dahe hurriedly said, " When I was in Europe, because I liked cars, I also paid attention to some car companies, and found that they did a very detailed study of market segmentation, divided the car into many categories, what official business commuting, home travel, off-road, etc., etc., and targeted research and development of the corresponding models on the market, however, not every launch can get the expected effect, sometimes the sales do not meet expectations, and may even encounter Waterloo, and in the face of many competitors, once encountering failure, the company may collapse because of huge losses, and eventually completely withdraw from the automobile market, so, the achievement of the company's scale, not necessarily just technology, more need to control the market and strong financial support. ”
Speaking of this, Chen Dahe couldn't help but think of the content of Rover Motors in the market research report submitted by Jerome, this old British car company, which was once brilliant, and even became the favorite of the major European royal families together with Rolls-Royce and Bentley, but unfortunately, due to the inaccurate grasp of the market, the models developed several times in succession have failed, and once fell into decline, and then because there is no capital injection, it is unable to develop new models, and now it is only surviving, and it has become one of the acquisition targets of the Third International Bank.
Before that, there were countless British car companies that disappeared, and finally achieved the reputation of the Rover Group, and he really wanted to know how such a good hand was played like this by the people in charge of those companies.
Li Zhonghe put down his chopsticks, frowned and whispered, "I understand what you mean, you mean that those world-class companies, their success, is more due to the analysis and control of the market, and the continuous investment of capital, not that their technology is top-notch?"
"That's pretty much what it means, but it's not comprehensive," Chen Dahe shook his head and smiled, "Of course, their technology is top-notch, otherwise they can't support an international auto giant, but this doesn't mean that the technology is only concentrated in the hands of a few of their giants, and in those car companies that have been eliminated by the market, there are also car technologies that are not inferior to theirs!
Here's an example of Lamborghini, as a powerful top sports car company, didn't it also change hands several times because of bankruptcy, and was finally acquired by Chen Dahe.
After saying this, Chen Dahe shrugged, looked at the second elder and said with a smile, "Anyway, the market is our own, and the purpose of the joint venture is also for technology, as long as we develop models according to our requirements, there is a great possibility of success, you say, is it easier to get the technology of such a company, or is it easier to get the technology of Volkswagen or those top car companies?!"