Chapter 423: It turns out that you are such a Miao Miao
"Various start-up press conferences, finale press conferences, finalized press conferences and other press conferences are bombarded in turn. Roadshows, premieres, university speeches, celebrity meet-and-greets, film seminars and other landing activities during the release period ......"
"At that time, Deng Jiao's roadshow for "Breakup Master" simply opened the door to a new world, there was no theme song, there was no complete set of dances, and Master Deng's self-created Bibi Barbie Bobby Dance alone could sweep the national square, which was unprecedented. ”
"Therefore, the participation of the main creator, especially the leading actor, in the promotion of the film is very important, the box office is not shouted out, but actually made, and the audience's attention to a movie is more about the stars in it. ”
"The most awesome thing is that I remember that there was a movie at that time that took advantage of the popularity of Valentine's Day to build a peach blossom forest in Xidan subway station and launch the peach blossom special train of Metro Line 4, do you think it will not be popular?"
"Now it's not just the movie, but even the theme song has become a battleground for soldiers. ”
Hu Zhonghua took a sip of wine and sighed: "Whether it is "Little Apple", which is popular before the film is released, or Guo Xiaosi's release of Kris's Wu version of "Time to Cook Rain" at the last moment, it has successfully attracted the attention of a large number of fans and ordinary audiences. ”
"Actually, I haven't been very optimistic about "The Future", but as soon as Pu Shu's theme song came out, I suddenly felt that Han Han was still a little powerful!"
"In a hurry, he swiped all the friendship cards to invite the queen of heaven to sing the theme song, and invited me to the press conference, maybe when Zhang Yibai invited her to sing, he didn't expect that he would be in the spotlight again because of the relationship, and he could invite people to the press conference to make a public appearance..."
"Absolutely!"
Bu Fan smiled and said nothing, in fact, when "Operation Red Sea" was released, the Internet didn't hype Quan Lizi into a goddess...
Of course, the most awesome thing is Ma's father's meritorious service, rich and willful to invite all the kung fu superstars, and use Tai Chi to beat the invincible opponents all over the world, and pretend to be fierce.
even appeared on the stage of the Double 11 Cat Night, and pushed the popularity of the film to a climax with an essence version of the trailer. Celebrity effect + centralized exposure has become the biggest highlight of marketing, and it was released on Youku on the same day, and the number of hits directly exceeded 100 million.
In a word: either you have money, or you have traffic and topics...
And if neither?
That's only waiting to die!
"When the time comes, the team of Orange Entertainment can help..."Bu Fan didn't say anything, after all, the company has no investment, and because Bu Fan ignored the obstruction of other partners of the company, he questioned that he wanted to star in "Sniper Phone Booth", which made the already contradictory two people even more aggravated now, so?
Hu Zhonghua waved his hand and said easily: "It's better to ask for others than for yourself, don't we still have two or three million huge funds to operate?"
"I'm going to focus on suspense, go all the way to the dark, make some so-called exposure films, and even hide the menu..."
"Then let the water army heat up, plus your own attention, should attract a wave of exposure..."
"After all, the boat is small and easy to turn around, our cost is low, the return is to earn, and the first movie can not lose money is the success of the buddy!"
Bu Fan laughed, it was best to travel lightly, raised his glass and said, "Lao Tie, 666!"
It's a big deal, now a few big cities are trying the water, and when the word of mouth comes up, it will be rolled out across the country. Now the theater chain is also snobbish, and it doesn't matter what film you have at the box office, as long as you can make money.
Of course, the biggest killer feature is the quality, it's not good-looking, everything is in vain.
In the next few days, Bufan's work was very easy, mainly the run-in between the teams. Everyone is getting more and more tacit, because there are no big scenes, and there are no special effects shots, it is basically a one-man show for the male protagonist, and it is not difficult to shoot.
Although Hu Zhonghua is a rookie director who has just entered the film, after all, he has been on the set for more than ten years and is self-aware. understands that controlling costs is all working on the plot, and as for other cool skills, those are things that big directors play.
For small-budget films, the most expensive thing used to be film was, but now it's special effects and big scenes.
"I Am Not the God of Medicine" cost only 40 million at that time, and it was basically filmed in Yanjing, there were not many big scenes, and a lot of group performances were used, and in the end the official claim was more than 70 million...
Bu Fan was not idle on the set, helping Hu Zhonghua take care of it, and soon everyone knew that the actor was also a major shareholder, equivalent to the role of a producer.
Being able to jump out of the actor's perspective to see the operation of the whole team is a valuable experience, Bu Fan cherishes it very much, the so-called art is not pressing, and it is right to learn more.
As soon as I finished eating at noon, I saw Miao Miao rushing over, holding up his mobile phone and saying happily: "Dong Chou's words are finally the first!"
Bu Fan was stunned, what kind of stalk is this?
Han Xiaoguo saw that Bufan was confused, and explained simply: "A few days ago, a brainless fan actually questioned Zhou Tianwang's influence, saying that his tickets are really sold?"
As a result, the whole network was detonated in an instant, everyone completely fried the pot, countless tap water rushed to tell each other, and they were willing to stay up all night to help idols hit the list, and they had to fight for this breath. ”
Bu Fan laughed, there are still such brain-dead fans?
Who is King Zhou?
It is no exaggeration to say that it is the green memory of all 8090!
Although it has been a bit decadent in recent years, after all, it is a generation of superstars, and the tiger is not powerful, do you think he is HelloKitty?
Miao Miao suddenly sighed and said with great emotion: "Originally, chasing stars is a happy thing, but once you can't chase it right, you will find it very painful." Because you've been assigned a task, you feel like your mission is to protect your idols. ”
"Especially the fans of the fan circle, they are simply fighters among fans, they were once crazy enough to make LH Weibo comments break 100 million and break the Guinness World Record. ”
"I also directly put a satellite for the three small ones at the birthday party, controlling comments, hitting lists, playing games, anti-black, defending rights, and rushing sales..."
"All kinds of scolding the air, tearing up the company, tearing the broker, tearing the partner..."
Seeing that the little girl was rarely serious, Bu Fan joked: "It seems that you are from the past, and you have also been in the rice circle?"
"Hey, my sister used to be young!"
Miao Miao raised her head proudly, her side face was at a forty-five degree angle, and she said melancholy: "Who hasn't had a young and frivolous life?"
"I still remember watching a concert, and the little idol standing on the side waved at my light sign and smiled so sweetly..."
At that time, I didn't know if I was obsessed, and I started to keep scrolling through his news, bought five boxes of candy and skin care products he endorsed, and spent 15,000 to buy tickets for his birthday party, just to sit in the front row, shouting slogans for him to hear. ”
"Wouldn't it?" Han Xiaoguo was taken aback, and glanced at Bu Fan, it was the first time he had heard of it after knowing each other for so long?
"Hey, it's all in college. ”
Miao Miao came back to her senses, looked at the dumbfounded appearance of the two, and quickly explained: "Actually, I am also curious about that circle, undercover to join a fan group that does data, forward Weibo to him every day, and vote on the list all day long."
"But to be honest, because the group is so large, everyone can find a division of labor and do tasks every day, which is quite rewarding at that time. ”
"Speaking of which, they are indeed very professional, and even have a clear division of labor, the official support club, the largest scale, and the latest news. The data station took everyone to vote, hit the list, and turn to Weibo, in order to make his popularity particularly high. ”
"The control and evaluation team went to grab the Weibo hot comments as soon as possible. The most awesome is the anti-black station, which summarizes all the Weibo that insults their idols, and everyone reports it together. ”
"For example, if idols have birthdays, they not only have to prepare food, but also cover the working meals of other staff. There are only two criteria for judging whether ordinary fans are qualified enough: one is willing to spend money, and the other is to do data. ”
"At that time, it was really like work, someone would give tutorials and set KPIs every day. What votes to vote for today, which Weibo to pick today, and how many to retweet. ”
"You have to punch in every day, make work records, summarize forms, and publicize the results in the group. If you don't do it for a few days, you will be kicked out of the group. ”
To this day, I still vividly remember the words that the group leader encouraged us at that time: "Come on, are we willing to be second?
Miao Miao recalled with a full face: "It is also for this reason that I chose to engage in the entertainment industry, maybe I am a fan circle control in my bones, right?"
......