Chapter 981: The Crisis of the Automobile Industry

Zhang Fan began to toss in Huaxia, and everything was going on in an orderly manner. Harry Potter also performed very strongly at the box office.

In two weeks, Harry Potter has grossed $4.2 billion worldwide. Such a box office made Hollywood giants swallow their saliva, and they only now realize that they underestimated this IP.

There are too many fans of this book, and it just happens to be in the summer vacation. So a huge movie-watching craze has formed. Some office workers can't grab movie tickets at first.

The child took his parents to see it, which made some parents who had never read a book also hooked on this movie. After being hooked, these parents went to read books again.

In this way, the number of fans of "Harry Potter" has increased again, which is why the box office has performed so strongly.

However, after two weeks of broadcasting, the single-day box office has begun to drop significantly. But even if it falls, it is still strong every day.

At this rate, the final box office could eventually exceed $5 billion. Such a box office has already made Longteng Entertainment and Warner Bros. very satisfied.

Now the crew of the second part has been established, and the preliminary preparations are already being made. This time next year, the second part will still be released.

Everything is developing in a good direction, and the African strategy of Longteng Group has begun to be implemented little by little. However, the progress is not too fast, after all, the main strategic goal of Longteng Group is still in Asia.

Longteng Group has developed very steadily, but other companies in the world are not so lucky. Internet companies were hit by a bubble that was a little ugly.

Twitter has officially gone bankrupt, and a number of other companies that have not gone bankrupt have also lost a lot of money in the last stock market crash.

Many companies have lost more than a third or more of their market value. In addition to the Internet industry, many other industries are also not having a good time.

And the worst thing in this is the automobile manufacturing industry. Affected by the press conference and the Chinese market, the global traditional automobile manufacturing industry is having a hard time.

At present, the global automotive industry is undergoing rapid transformation, and new energy vehicles are being transformed. And mobilize a lot of money, but it's not easy to transform.

Even if you have money, you have to study technology. Besides, it's not so easy to study technology. Longteng Group is also secretly sabotage, constantly digging the foot of the wall, and many talents have been poached.

Strong companies are a little better, and weaker ones are sad at the moment. Without capital, it is not easy to transform, coupled with the loss of profits, life is really difficult.

The world's automakers are not having a good time, even Toyota and Volkswagen are having a very hard time right now, let alone other companies.

Italy, headquarters of the Fiat Group. The General Meeting of Shareholders was held again today. These major shareholders sat together, their faces ugly.

The financial statements for the new quarter came out, and the Fiat Group suffered heavy losses. In the second quarter of this year, the Fiat Group lost $2.9 billion.

Another loss, you must know that in the first quarter the Fiat Group lost $1.8 billion. Last year, the Fiat Group lost $3.7 billion.

The margin of loss has increased, but the sales of automobiles have been decreasing. At present, among the four brands owned by Fiat, the best mixed is Ferrari, but even Ferrari has suffered losses.

And Lancia, Alfa, Maserati all suffered serious losses. At this pace, it won't be long before Fiat goes bankrupt.

You must know that the current debt of the Fiat Group is already as high as tens of billions of dollars. And this debt ratio is increasing.

The stock has been falling continuously in the past two years, especially after the press conference of Longteng Group, which has fallen even worse, and now the stocks in the hands of these shareholders have become hot potatoes.

"A solution must be discussed today. At the moment Fiat is out of money. The banks are already urging us to repay our debts. If the debt problem cannot be solved, the only thing that awaits Fiat is bankruptcy......"

President Elkan said seriously, his face full of solemnity. Elkann is not just the president of Fiat, he is also a member of the Agnelli family.

The Fiat Group was founded by the Agnelli family. Fiat's largest shareholder is also the Agnelli family.

So Erkan's voice is very heavy, and in the past few years, Erkan has also been trying to solve the crisis in Fiat, and has also thought of many ways, but so far, there is no other way.

In the end, automobile companies still have to show in the sales of products. Now the sales of Fiat products have fallen sharply, the internal losses are serious, and the long-criticized quality control has caused Fiat's sales to plummet.

The second is competitors, especially German and Japanese. They lost a large number of markets in China, and this market could not be regained in a short period of time, so they could only exert their strength in other markets.

This force directly played Fiat Fiat to death. So by now, Fiat had to think about life and death.

Debt, the most important thing now is to solve the debt problem of Fiat. If the debt problem is not resolved, then the whole group will be taken up and auctioned by the bank.

Although the Agnelli family was able to get the money, the family was reluctant to take it anymore. In their opinion, Fiat has become a pile of rotten assets, and it is better to sell it while it is still worth some money.

The other shareholders nodded earnestly. They're also flustered now. They don't want to make money anymore, but think about how they can lose less money.

"We are already in contact with a number of groups. Some people are more interested in us. One of the most daring to be interested is the Ferrari brand, followed by Maserati ......"

Elkan said seriously. During this time, some car companies around the world have also been in contact with Fiat. Want to buy Ferrari or Maserati outright.

But the price given is not high, because their life is not easy either.

"But there is good news today. We were contacted by the Tesla Group. And made a quote for us. Their offer for Maserati is $11.5 billion......"

Elkan's words lit up everyone's eyes. Although Maserati is a good brand, its performance is really terrible.

Especially in these years, formerly Maserati was a representative of the aristocracy. It is on par with Porsche, but now it has been thrown off by Porsche.

The trident is a feeling, but it is not a banknote. Maserati has not made any money in recent years, and the losses are getting worse and worse.

Previously, Fiat declared that Maserati and Alfa were banned brands. But now in the face of money, everything is in vain.

Now even the Italian government is currying favor with Longteng Group, hoping that Longteng Group can invest in Italy. So now the so-called ban is a joke, as long as you give money, there is no ban in this world, let alone Maserati, even if it is a Ferrari, as long as you give enough money, it will be sold.