Chapter 337: Arthur Activates the 'Money Printing Machine'
Arthur, who was drinking fried liver, was seen as a novelty by the people around him, but Arthur didn't care about it, and he had missed this bite for a long time.
But the two Bell who accompanied them were helpless, for foreigners who never ate offal, but it was difficult to accept the food, fried liver is mostly pig offal, plus a secret sauce fried made, but because it is offal will always have a bit of blood, so Bell and the two of them didn't even taste it and looked disgusted.
Arthur didn't blame them, after all, even people from other provinces of the Celestial Empire couldn't accept it, so Arthur understood how helpless the two of them were, and sympathized with them.
After eating and paying the bill, Arthur was satisfied with the gaze of strange eyes, with two bodyguards with cold faces and burly figures, and left with a smile, leaving a novel discussion, maybe this scene that happened today will become a bragging point for many people.
For Arthur, whether it's a French meal or a roadside stall, it doesn't matter, as long as it's delicious, he won't be picky, he drinks coffee, eats garlic, drinks English afternoon tea, and can love the snack box, of course, there are also unacceptable, such as tofu brain, you must drink salty and broiled, as for sweet, you can only hehe...
Back at the Beijing Hotel, Arthur, who replaced the afternoon tea, drank coffee, turned on his laptop, connected to the Internet, and prepared for a video conference.
At four o'clock in the afternoon, around nine o'clock in the morning London time, the video window lit up, and Arthur's figure appeared on the projection screen in the conference room of the London game studio.
"Happy New Year, everyone. ”
"Happy New Year, boss. ”
After the video was connected, Arthur greeted with a smile on his face, and everyone in the conference room also sent greetings to the boss in the Celestial Empire in unison.
After the greetings, Edward reported the good news to Arthur with an excited smile, "Boss, good news, up to now, "Fruit Knight" has sold more than a million copies, it's a miracle!"
"yes, it's incredible. We spend every hour checking Apple's leaderboards and watching Fruit Knight's results. We are so excited ... ”
Before Arthur could hurry up and admire, the other 'designers' in the conference room were excited and excited, and the discussion began, making the meeting a little noisy.
However, Arthur was not unhappy about this, but smiled and watched all this happen, until the emotional discussion became quieter, and then he said: "Congratulations, you have made a popular mobile game!"
"It's all your idea, boss... ”
"It's still the boss that your planning is excellent. ”
Everyone in the conference room naturally knows that "Fruit Knight" is excellent, mainly because of the boss's creativity, and they naturally don't have the cheekiness to think that it is their own credit.
As the first mobile game to take full advantage of the love crazy mobile feature. It seamlessly connects game forms and content. Some media and players even call it touchscreen. It makes sense that it was able to create a small miracle in the history of game design as soon as it was released.
"Strike while the iron is hot, publicity, and marketing must keep up, there are not many game apps like "Fruit Knight" for players over 2 years old, we must take advantage of this hot situation, and strive to make it a must-have game for iOS users.
At the same time, we must also launch the Android version, Microsoft version, etc. as soon as possible, and we want to make it a real national game in smartphone games. Do you have faith?" asked Arthur with an encouraging expression.
"Yes!"
Hearing the confident answers of his subordinates, the smile on Arthur's face became brighter and brighter, and he sold a million copies in such a short period of time, which is definitely a large number for the current mobile game market, and everyone, including Arthur, believes that in the next time, the sales of this game will grow even more rapidly.
As a paid mobile game, $0.99, the price of less than a dollar is definitely a conscience price, although the price is cheap, but Arthur has put the majority of the profit of "Fruit Knight" on in-game purchases from the beginning.
Maybe if you collect money at both ends, some people will think that Arthur is too dark, well, Arthur admits that he is black.
However, in order not to disgust players, the game's in-app purchase mall was stolen by Arthur and turned into a value-added service, such as a sword with special functions, a more gorgeous and distinctive background scene, instead of selling gold coins and selling special props. . . .
In this way, players really didn't complain too much about the death of this game, because whether it is in-app purchase or not, it does not affect the playability of the game at all.
"Boss, the sales of our in-app shopping mall have exceeded 300,000 US dollars, which means that out of one million downloads, 20% of players have purchased items or backgrounds.
"Fruit Knight" currently earns $1.1 million. "Stupid Bird Flies First" made a total profit of $5.63 million, and after deducting the cost of celebrity endorsements, publicity expenses in North America and Christmas advertising in the United Kingdom, our studio's profit in 2009 was $2.73 million. ”
Edward smiled and reported to Arthur with great joy and emotion, and as the numbers came out, everyone in the conference room smiled even more, they could never have imagined that such a small game studio could make so much money.
And Arthur was not surprised by this, just got there, whether it was the game studio where Zhizhuang or Angry Birds worked, didn't the market value soar to more than 100 million after becoming popular?
"Hehe, soon, since you've made money, let's celebrate it... In this way, it can be regarded as a year-end party for everyone, all the employees of the studio have gone to Fiji Island to repair a week's vacation, everyone has a good drink, eat the whole pig roasted with an iron fork, and relax!"
"Hooray!"
"Boss, I love you!"
"Long live the boss!"
As soon as Arthur's words were finished, everyone in the conference room cheered excitedly, and Arthur saw the happy and excited crowd, and a bright smile appeared on his face.
Although the games that have been successfully developed by the game studio and are being developed are all from his creativity, although the group of people under his command are young, they are very good, and they are very focused and desperate at work, overtime is the norm, and they have never even heard complaints, and they are full of vitality.
Arthur knew that what they most desired was creative freedom and a work environment full of genius. Arthur just wanted to make his studio a mecca for the entire game industry, so the organizational structure of the studio has always been flat, without any middle management, and everyone except for the only person in charge, Edward, was treated equally.
BECAUSE ONCE THERE IS MIDDLE MANAGEMENT, THESE 'DESIGNERS' WHO ARE FULL OF GENIUS IDEAS AND NEED TO STIMULATE THEIR CREATION NEED TO ENDURE THE MIDDLE LEVEL POINTING FINGERS AT THE PROJECT, AND THE MIDDLE LEVEL IS OFTEN AIRBORNE, ENDLESS MEETINGS, WHICH WILL MAKE DESIGNERS SUFFER AND LIMIT THEIR THINKING, ARTHUR KNOWS BETTER THAN ANYONE THAT NOW MAYBE HE CAN RELY ON FORESIGHT TO COME UP WITH SOME GAME PLANNING, BUT ONE DAY, HIS OWN THINKING CAN NOT KEEP UP WITH THE PACE OF THE COMPANY'S DEVELOPMENT AND THE TIMES.
In the end, it was up to his group of professionals to help him make money, so Arthur decided to make his game studio an open company from now on.
"I'm going to implement a 'producer-only team' policy in the company! From the very beginning, I wanted to make the studio a designer-driven company.
What I want is for the production team to have more control over the game, rather than being held by a few. Because I believe that good ideas can come from anywhere, and I hope to be able to promote that atmosphere.
We need to focus on the future. We can't just dwell on the past. Arthur made a decision that shocked everyone in the room, but quickly descended into a frenzy.