Chapter 215: Goodbye Hurun
In the spacious living room, the walls are covered with calligraphy and paintings by famous Chinese and foreign artists, sitting on his favorite custom-made single sofa, with a pair of Siberian tiger skins from abroad under his body, Jin Yangyong has a kind of confidence in directing the country. Pen @ fun @ pavilion wWw. ļ½ļ½ļ½Uļ½Eć ļ½ļ½ļ½ļ½
Although his career has come to a slight halt in the past two years, Kim Yangyong believes that he can get through this difficulty and achieve his true hegemony. If before he was cautiously hiding in the dark, now he needs to stand in the public eye to show his strength and use public opinion to strengthen his momentum, which is a kind of protective umbrella in another aspect.
Hurun, a foreigner who rose to fame in China last year because of a rich list, has found his own business and is determined to take root in China and carry it through to the end.
Although many rich people refuse to put themselves on the list, this year a very large number of Chinese mainland billionaires have taken the initiative to make the list, hoping to be on the list through various means, because it is a symbol of strength and intangible credibility. Most Chinese do not believe the domestic media lists, but they believe in foreign Forbes magazines.
"Since the birth of Brilliance, there have been some chaotic property rights disputes due to the limitations of the times, but I can tell you very clearly that Brilliance was founded by me, and I personally have absolute control over Brilliance! Like many red-top companies that are now busy with MBOs, Brilliance was born with the original sin, and now I am working with the local government to try to clean up the source and return Brilliance to a clean slate. ā
For Brilliance in the fog, it is difficult for outsiders to understand the complex shareholding structure, and this time Kim Yangyong took the initiative to announce the details to the authoritative media.
Although the province rejected his MBO bid for the first time, Jin Yangyong and the Shenjing municipal government reached a preliminary agreement, agreeing to redeem Brilliance's equity at a bid of 2.4 billion yuan, truly turning Brilliance into a company with clear property rights.
Jin Yangyong also connected with another key leader of Liaoyang Province through his connections, and stated to him that Brilliance would establish a joint venture between Zhengdao and Rover in the province after the property rights issue was resolved, continue to expand and strengthen the automobile industry, and realize the dream of Oriental Detroit.
This time, with the support of the main leaders of the province and the city, he has a great confidence in realizing the MBO plan.
Therefore, Jin Yangyong appeared confident in the face of Hurun's inquiry.
As long as the MBO of Brilliance is successful, he will become the real master, and he will legally own hundreds of millions of dollars of wealth in an instant.
"China's auto industry is developing very rapidly, Mr. Han Hao of Zhonghua Group ranked second on the rich list last year with the company's listing, and with your participation this year, the list will be very exciting!"
Hurun's rich list is much more rigorous this year, because he has more time and can communicate directly with more wealthy people and visit the site.
"Brother Han is the only person in my eyes who really does practical things for China's auto industry, and his success over the years is in everyone's eyes.
Zhonghua Group is making rapid progress, but we at Brilliance will also catch up, and it is expected that our Zhengdao sedan will be officially launched on the market next year. In addition, the project with Rover will also be implemented soon, introducing foreign advanced technology to transform and upgrade our country's weak car industry.
In the future, we will work with Zhonghua Group to truly create a new future for Chinese automobiles!"
When Han Hao made a merger and acquisition in China, Jin Yangyong did not stop his actions.
In addition to holding Jinbei Bus, Jinbei General Motors, Zhengdao Car, and Brilliance Rover, Jin Yangyong took the initiative to take control of Sanjiang Renault in one fell swoop, thus forming a pattern in which its "Five Golden Flowers" are competing to bloom.
In 1993, the French company Renault planned to enter China and jointly produce a light passenger commercial vehicle - Tafik with China's Sanjiang Aerospace Group for 98 million US dollars. In the joint venture, Sanjiang Group holds a 55% stake and Renault holds a 45% stake. The main competitors of this model are European commercial vehicles such as Iveco and Ford Transit.
However, due to the high cost of imported parts, unfavorable marketing and chaotic internal management of the joint venture, from 1994 to the present, a total of less than 4,000 vehicles have been sold in the past seven years, and the average annual sales volume is only 600 vehicles. The CKD production line, which invested 150,000 units, sold very little, causing the joint venture to fall into serious losses from the day of production.
From the defeat of GAC Peugeot, to the struggle of Shenlong Fukang, to the defeat of Sanjiang Renault, the French, with their incomparable arrogance and arrogance, have taken a good deck of cards in the Chinese market but played poorly.
Sanjiang Group could not afford huge losses and planned to transfer its equity to withdraw from Sanjiang Renault's joint venture project. At this time, Jin Yangyong came to the door, and he decided to take over the mess of Sanjiang Renault.
He attaches great importance to Sanjiang Renault, first, there is already a ready-made production line of 150,000 vehicles here; second, he can establish a relationship with Renault, and in the future, he can introduce Renault cars into China and become another sharp sword.
What Sanjiang Group can't do, Jin Yangyong is confident that it will succeed. Although Sanjiang Group transferred the company's shares without Renault's consent, it caused great displeasure to the French partners. But then Kim persuaded the French to join him in creating a new corporate future.
"Five Golden Flowers" is the name of external propaganda, Jin Yangyong prefers to call it Wuzhi Mountain internally, and no matter how powerful Sun Monkey is, he can't escape from a slap.
With this Wuzhi Mountain, Brilliance is not afraid of any state-owned automobile company, whether it is FAW on the side of the couch or China in the confrontation between the north and the south.
As long as we gather the world's excellent resources for our use, then China's automobile industry can reach a higher level, and its own brands can become world-class!"
In front of Hurun, Jin Yangyong completely showed the heroism of the hero, as long as he was given a certain amount of time, he was confident to lead Brilliance to become an international auto giant.
"You are one of the most internationally minded entrepreneurs I have ever met in China, and I look forward to seeing a thriving Xinhuachen this time next year!"
Hurun was impressed by Kim Yangyong's personal charm, and he said emotionally before leaving.
After his visit to Mr. Kim, Hurun plans to travel to his next destination, Jiangzhou, to visit Han Hao, another big figure in the auto industry.
However, before meeting Han Hao, he was recommended by him to meet another newcomer, Li Shufu of Geely Group.
In the past two years, Geely Group has developed very rapidly in the real estate industry, from Zhejiang to Hujiang and then north to Tianjing, becoming a well-known new real estate giant.
Last year, Han Hao promised to recommend Li Shufu to Hurun, and this year he fulfilled his promise.
According to his feeling, on this rich list, as long as you are innocent, this is actually a very good business card.
Once famous, the Hurun list has such magic, because the Chinese have a deep desire for wealth in their bones.
Hurun, who travels from south to north to visit China's rich, uses his statistics to find that real estate and the Internet are becoming the incubators for China's rich people, and new rich people are emerging from them.
"Han Hao and I are both good friends and good partners. In our company, he is one of the major shareholders, and I always consult him for advice on major strategic decisions, but in the end, I will make the decision!"
Knowing of Hurun's arrival, Li Shufu specially invited this foreigner who can speak fluent Chinese to a banquet in the famous Louwailou by the West Lake in Jiangzhou.
"No wonder he recommended you to me!"
Hurun couldn't imagine that Han Hao still had hidden wealth here, Geely Group's preliminary valuation was 5 billion, and according to estimates, he still had more than 1 billion assets here.
However, today's protagonist is still Li Shufu, who has a dark complexion, is not tall, has a round face, and once lost all his net worth in the real estate bubble in Qiongnan Province, and now he has accumulated a huge fortune in a short period of time with the real estate outlet.
Looking at the smiling Li Shufu, Hurun has a charm like seeing Maitreya Buddha in a Chinese temple. After ups and downs in life, Li Shufu already has a kind of demeanor when he sits and watches the clouds rise.
The more I have come into contact with China's richest people, the more superhuman Hurun feels like they can succeed. After all, to be able to become the top of the pyramid among China's 1.2 billion people, in addition to strong luck, you also have excellent ability.
"Real estate has been listed by the state as a pillar industry of the national economy, and we are not afraid of falling down if we follow the path of the central government! It is a habit for our businessmen in the Zhejiang and Haihai areas to watch news broadcasts on time every day.
The demand for housing in China is very strong, especially in big cities, where many people are getting married and their children are growing up to sleep in separate rooms, leading to their desperate desire to own a home of their own.
From billionaires to ordinary people, they all need a home, and the most practical embodiment of a home is a house. You foreigners don't understand the anxiety of the Chinese, and the only place that can stop everyone's anxiety for a while is to have your own home.
The reason why I traveled all the way to the capital to develop is because even a wealthy man like Han Hao couldn't find a suitable place to live, so I saw that there was a huge market opportunity in it. ā
Looking at the beautiful scenery by the West Lake, sitting in the box outside the building, Li Shufu narrated to Hurun.
The reason why Hurun insisted on meeting the rich was because he could hear a lot of first-hand insider information from them. Like now revealing that Li Shufu's Geely Group is expanding north, it is actually related to Han Hao.
"I know that the Chinese government has taken real estate as an important means to stimulate domestic demand, and judging from the results of the past two years, it has still achieved certain results. However, many people see opportunities in the real estate market, such as Geely, which will face more competitors in the future. How will you deal with this complexity and stay ahead of the curve in the future?"
Picking up the chopsticks and tasting a bite of the West Lake vinegar fish, Hurun found that he was not very interested in it, so he continued to ask.
"Real estate is a capital-intensive industry, so the future will be a market environment where big fish eat small fish, and only by becoming bigger and stronger as soon as possible can we ensure that we are not eaten by others. In my opinion, Geely Group will go public as soon as possible and raise huge funds through the securities market to continue to maintain the pace of growth. In 3 to 5 years, Geely Group will complete the listing task to maintain its leading position and competitiveness in the market. ā
Li Shufu told Hurun his strategic goal, once Geely Group goes public, then he can also become one of the strong contenders for the richest man.
The two had a good conversation, and Hurun also set Li Shufu's assets at more than 2 billion, and he has the ability to enter this year's rich list.
When he came to Jiangzhou, the main person Hurun wanted to see was Han Hao, who was second on the rich list last year, and I don't know what new surprises he will bring this year.
Han Hao was so busy that he only gave Hurun 60 minutes to interview, and he had to eat and chat at the dinner table, because he would soon be on a business trip. Wuling's restructuring project has seen the light of day, and he wants to contact the local government in the past to make plans for Wuling's subsequent development.
"Compared with last year, you have changed a lot this year, and you have a temperament that I can't explain. This kind of temperament I only see in a very small number of successful people. ā
As soon as he came up, Hurun put a high hat on Han Hao.
"Actually, I'm getting old again, and you see my gray hair, it really shouldn't be on the head of someone my age. ā
Two days ago, Han Hao looked in the mirror when he washed his face and found that there was an extra white hair on his head at some point, which also illustrated how hard he worked from one side.
The pressure is very high, and Han Hao needs to bear pressure that is several times more than usual!
Now that the Chung Hwa Group is in a period of growth, all kinds of problems are coming, and the slightest carelessness will face the danger of premature death. The development of the group's own brand has to face dual competitors from home and abroad, and as well as the president of the Zhonghua BMW products about to go on sale, his brain is always thinking about various development strategies.
Everyone envies their achievements, but they don't know the pressure they need to carry behind them, Han Hao knows that if he wants to wear his crown, he will bear its weight!
"In the past year, your Zhonghua Group has demonstrated dazzling operations and achieved very good results. Oh, I almost forgot to mention that I had already booked a domestic 5 Series sedan at the Zhonghua BMW 4S store in Hujiang City! When I told the sales staff that I knew you, I wanted to give me a discount on your face. Unexpectedly, the salesperson said that everyone said that they knew Han Hao when they came to buy, but there was no guarantee that Han Hao would know you, so the request for a discount was impossible to achieve. ā
Hurun has already begun to have the strength to buy a BMW 5 Series sedan, which shows that this Forbes rich list has given him a very good opportunity to make a fortune. He was dressed a few notches higher than when he met last year, and his whole body was full of international brands.
"Thank you for supporting our company's products, the actual price will come out in two days, and I promise to give you a surprise!
After taking a sip of soup, Han Hao said jokingly.
"Judging from all the data, you will move up one place in the ranking this year, which means that you will become the new richest man in China. How do you feel about this?"
After calculation, Han Hao's assets now reach at least 16 billion, an increase of 50% over last year. Thanks to the success of Zhonghua "Qin" and the implementation of the joint venture project with Zhonghua BMW, he has two new potential enterprises.
"Will you give you a prize for first place? If not, I'd like to drop out of this ranking. ā
Han Hao said jokingly.
"In Chinese society, the gun shoots the first bird, and I'm actually more looking forward to hearing the news of taking a step back. However, since you advertise your ranking and belong to a third-party investigation to ensure openness and fairness, then I can't interfere with your behavior. Wealth is a bunch of numbers to me, and rankings are just a matter of conversation. ā
Han Hao didn't care about the change in his ranking, he preferred to change to Zhonghua Group's sales to the top of the list.
Sure enough, when the 2000 Forbes Chinese mainland rich list operated by Hurun was announced, it immediately caused a lot of controversy and concern.