Chapter 76: The Shrewd Man (part 1/5)
The so-called "number of people who want to watch" refers to the expectations of audiences who have not watched the film for the film, and each audience can only click "want to watch" once on each platform.
"The number of people who want to watch" is a means of publicity and distribution, one is to guide the audience to pay attention, and the other is to guide the theater manager to schedule films.
Orange unites more than 4,000 theaters, almost covering most of the theater market in the country...
In the online ticketing platform market, the only thing that can be played at present is orange ticketing, Taobao ticketing...
Baidu glutinous rice... Self-care, corruption in the upper class, vegetarian meal in the middle class...
Basically, it doesn't pose any threat anymore...
Lu Xiaoran waved his hand: "... The number of people who want to watch can only affect the early film schedule, and it is impossible to decide the film schedule... Don't talk to me about big data, I was the first to bring this thing up, do you think I still use this thing?"
Brother Song simply shut up...
In the past two years, the capital market has advocated big data in various ways, and then moved Netflix out...
What do you say'Netflix big data knows people's hearts'...
Know your sister's heart, just a drama like "House of Cards", which platform it is broadcast on, will be popular!
Does Netflix rely solely on big data for its success?
The secret of Netflix's success: efficient and stable management mechanism + exclusive signing of many head producers + big data analysis system...
First, the decision-making process is greatly simplified by allowing more people on the team to decide whether to give the green light to a new show or pay a fortune for a certain show.
Secondly, it exclusively contracts many leading producers to produce original content, giving creators enough creative freedom.
Netflix has signed exclusive contracts with producers for several years or more films/TV series to create original films and TV series exclusively for Netflix, including "This Killer Is Not Cold" producer Luc Besson, American prolific producer Ryan Murphy, this guy is a prolific sow – "American Horror Story", "Plastic Surgery Room", "Mary Poppins", "Rivals: Betty and Joan"
Also, Netflix gives creators plenty of creative freedom.
The price of an exclusive signing is a high cost, and a high signing fee is also an important consideration for producers!
Finally, big data analysis, at least at this stage, big data and AI are only auxiliary to content investment, and they are the icing on the cake, rather than tools in disguise.
The biggest advantage of Orange is the efficient and stable management mechanism, almost all of them have been in the company since joining Orange...
The second advantage should be to have a group of directors who are in their prime...
Hehe, I'm afraid that those directors who are fighting have other ideas, such as Xu Guangtou, who was enlightened...
......
It should have been last month, Xu Guangtou hugged the thigh of Dong Dagang, became a shareholder of 21 Holdings, and later changed its name to Huanxi Media...
According to the prospectus, in the next six years, Xu Zheng will direct 1 to 2 film works every 3 years, and 21 Holdings will obtain the investment rights and production rights of film works, as well as the priority distribution rights in Chinese mainland, Hong Kong, Macao and Taiwan...
It is very easy to understand, because the income obtained from the film project is very limited, and if the film project is invested by its own company and occupies a relatively large investment share, it is possible to obtain investment income.
Listed companies are more convenient in terms of financing, and investing in listed companies and investing in their own projects helps bald heads maximize their interests in film projects.
Not only that, but he will also enjoy the premium that comes with capital appreciation.
The problem is that Xu Zheng has already signed a relevant agreement with Orange before...
And he already has his own company behind him - Zhenle Dao...
Is this a breach of contract?
Almost...
Or maybe he doesn't want to be subservient to others and wants to be the boss himself!
Anyway, the market is so good...
Probably because Lu Xiaoran won't turn his face...
Did Lu Xiaoran turn her face?
Of course not, the year before last, when discussing the guaranteed issuance, Lu Xiaoran knew that Xu Guangtou was essentially a businessman!
The so-called businessman will never suffer a loss by himself.
Then he has nothing to do with it.
The current market is surprisingly good, and Buffett Zhao is worth nearly 10 billion through a series of operations!
Feng Xiaogang set up a shell company, which was immediately acquired by a billion...
What does this mean?
The best times for content creators have come, seize the opportunity and become a billionaire in an instant!
Contract?
The contract is a hair, I helped Orange shoot "Thai Embarrassment" and "Hong Kong Embarrassment", and I have done my best!
As for the copyright of the 'Embarrassment' series, it is in the hands of Orange...
That's not a thing, put a head drink, invite Lu Xiaoran and Dong Ping to get together for a while, it's nothing, it can't be solved at the table...
The market economy is over, and everyone makes money together!
Although I signed the contract with Huanxi Media, Orange can also participate in the investment...
Win-win!
You Lu Xiaoran can't be so stingy, right?
Here's the case...
It's a pity that Lu Xiaoran directly blocked him and avoided him all the time...
Orange is temporarily suppressing the news, and after the release of "Hong Kong", it will immediately announce the withdrawal of the copyright of the "Embarrassment" series...
The essence of the "Embarrassment" series is the jokes caused by the duo, road movies, and personality differences, but after "Thai Embarrassment" and "Hong Kong Embarrassment", it has become a consumption of an exotic culture, and some special actors are used to pile up jokes...
It's really not good, so I'll find two actors from Twist...
There's no rush now...
There are many series of oranges, and the focus is on industrial productions...
......
It's a conference room again...
Lu Xiaoran attaches great importance to "The Return of the Great Sage", so much so that the company also attaches importance to it...
Boss Lu said, "The Return of the Great Sage", we want to achieve one billion!'
There are few works that he takes so seriously!
A group of people from the company watched the test screening...
How?
The graphics are exquisite, and the special effects are not bad...
But there is still a significant gap with Hollywood-level animated films...
Well, a group of forty-year-old aunts and uncles don't quite understand the significance of "The Return of the Great Sage" to Guoman!
""The Taoist Priest Descends the Mountain" was scolded so miserably!"
"Now many people are questioning whether "Farewell My Concubine" is directed by Lao Chen!"
"It must have been directed by him, there is no doubt about this, in fact, Sidney Lumet, the director of "Twelve Angry Men", won the Golden Bear Award for this film, which was his first work, and then there was no better work! This shows that the directorial level itself is a fictitious term..."
"Don't talk about this yet. Lu Xiaoran cleared her throat, and then asked Zhong Lifang: "... Xu Zheng's side, how to deal with it?"
"Let's treat it cold..."
"How do you deal with it coldly? It's not a matter for us to suppress the news..."
"21 Holdings wants to guarantee a minimum of 1.2 billion to issue "Hong Kong Embarrassment"..."
Zhang Jindao: "Famous" through "Hong Kong"... Speculating on stock prices..."
"I'm in a hurry, I raised "Looking for the Dragon" to the National Day, I see how he becomes famous!"
"The first producer of "Hong Kong Embarrassment" is us..."
"Have you watched "Hong Kong"?"