Chapter 105 Domestic Heavy Industry Films and Cultural Confidence (4/5)

In the recording hall, Lu Xiaoran opened his speech:

"I'll start with a concept: heavy industry films!"

"Those who have studied the history of Hollywood cinema will find that the top blockbusters have a great effect on the film industry, and in the fifties and sixties American cinema was hit by television and fell into trouble, and it was Lucas's "Star Wars" that saved Hollywood, not only reconstructing Hollywood's industrial and commercial rules, but also changing the history of cinema.

"Alien ET" and "Jurassic Park" made Hollywood go global;

"Avatar" not only brought 3D movies, but also pushed all the major theater companies in the United States and even the world to update their projection equipment - replacing old film-based projection equipment with new digital projection equipment.

Since "Avatar", 3D has become popular, and despite all the shortcomings of 3D projection, the rapid construction of 3D theaters has directly brought about the rapid popularization of digital equipment for theater companies.

Therefore, I am very grateful to "Avatar", and film history is thanks to "Avatar", I will say a data: before "Avatar", we had to use ordinary film copies, from pressing to storage, from transportation to insurance, the average cost was as high as 2,000 yuan!

Today's digital copies can be made for as little as 600 pieces.

This is all promoted by Avatar!

It has driven the entire film industry, as well as related supporting industries, to develop rapidly and take a big step forward. ”

"When Chinese films were at their lowest ebb, Zhang Yimou's "Hero" kicked off the prelude to the business, allowing everyone to see hope and laying the foundation for the vigorous development of Chinese films today. ”

"The market is booming today, and it started with blockbusters, but it's hard to say that there was a well-established film industry system at that time. ”

"Hero", to put it bluntly, is a blockbuster supported by Zhang Yimou's personal talent and appeal, and in the final analysis, it is still a workshop-style handicraft. ”

"The so-called perfect film industry system means that Chinese films should get rid of the workshop-style production model, and truly have a perfect production process, which can improve efficiency and ensure continuous production, rather than relying on the director's personal appeal and talent. ”

"For a country to become a strong country, it must develop industry, and the same is true for films. Now the state proposes that China should transform from a big film country to a film power, and it is not enough to make a small fuss, but it is necessary to promote industrial films! Only in this way can we complete industrial upgrading!"

"Industries are divided into light and heavy industries. Many countries in Europe have film industries, France, Italy, and the United Kingdom, but their films are often feature films, comedies, and low-cost films, which are light industries, while the mainstream of the Hollywood market is high-concept, high-tech, high-investment top commercial blockbusters, mainly science fiction films, suitable for global distribution, and the films I just mentioned are typical heavy industry films!"

"Let's put it this way, heavy industry films are actually China's version of Hollywood blockbusters, which require a lot of investment, a lot of special effects, and a visual spectacle. ”

"We are fighting against Hollywood, in addition to digging plots and comedies that are in line with national conditions, heavy industry films must be had, so after Orange went on the market, we had money, and we set up blockbusters such as "The Wandering Earth", "Outwitting Tiger Mountain", "Gravity" and so on!"

"The heavy industry film I am talking about is bidding farewell to the artistic creation that expresses the will of the individual, and is a product produced under a reproducible and quantifiable industrial model, so that the quality of the film will not depend on individual directors or producers, but on the entire industrial system and system working together. ”

"Next Concept: Cultural Confidence!"

"I used to fly with my mother, and a young woman next to me brought two children, and the two children played quietly by themselves along the way, without crying or making trouble. When I got off the plane, my mother praised me: Your baby is really well raised.

The other party said: This is not a matter of upbringing, it is a matter of blood, and their father is a foreigner. ”

"There is also a restaurant owner who always advertises that he is a nobleman, saying that his son is a descendant of Aixin Jueluo (Jin), belongs to the Zhenghuang Banner, and has the blood of the Qing Dynasty royal family in his bones!"

“... Don't do that, we are the Chinese nation!"

"What is Chinese civilization? It is a civilization that cannot be defeated!"

"Three of the four giants who dominated the side four thousand years ago have sunk headlong into the river of history. ”

"Chinese civilization has always stood tall. While bleeding, it blooms. Are we descendants just giving up our pride?"

"How can Chinese civilization be confident? Because it can survive thousands of years in prosperity and rise rapidly in shame. ”

When Martin Jacques, a veteran professor of history, talked about China's rise, he said: In the eyes of the Chinese, they are not trying to dominate the world. In their opinion, the number one in the world would have been their position. Now, they just want to get back to that position. ”

"Yes, we are such a people!"

"But, recently, many people on the Internet have said that "Source Code" must be a bad movie, a bad movie or something, I scoffed, I am the one who makes the movie, you are all laymen, talk about a fart!"

"What makes me most angry is that some people say that Chinese can't do science fiction and don't have that kind of imagination!"

"I'm angry!"

"Chinese can't do science fiction?"

"Among the craters on the far side of the moon, there are four named after ancient astronomers in China: Shishen crater, Zhangheng crater, Zu Chongzhi crater and Guo Shoujing crater!"

"It is undeniable that after the founding of New China in 1949, the vast majority of Chinese stood up, but there were also a small number of people who had not yet stood up, both physically and psychologically.

In their subconscious, it is Western-centrism, that the sun of the West is rounder than China, that Westerners are inherently better than Chinese, and that Westerners are inherently stronger in combat than Chinese. ”

"History has proven that we Chinese can. Wasn't it possible before, but not now and in the future?"

"I admit that Hollywood technology is very advanced, but Hollywood can shoot, Chinese can too, and I can sell to Hollywood!"

"We have set up three blockbusters, "The Wandering Earth", "Outwitting Tiger Mountain" and "Gravity", and plan to launch "Outwitting Tiger Mountain" the year after next and "Gravity" three years later, "The Wandering Earth" is more troublesome, and there are too many special effects shots needed, and we are now doing conceptual design and chronicle setting, and it will take at least five years to be put on the big screen!"

"Please give us a little time, we will come up with a sci-fi blockbuster that belongs to the perspective of China!"

"Alright, my speech is over..."

......

"Thank you, Xiaoran!"

Sayanin walked over: "How do you feel?"

Lu Xiaoran smiled: "It's good, I'm still suitable for this way of me talking, you just sit and listen." ”

"I was surprised by the topic of your speech today!"

"How?"

"I thought you would talk about your own experience, after all, you are the most successful actor turned director in China!"

“... I've said this on many occasions, and since I'm here to participate in the show, of course I have to say something new. ”

"Okay, let's start to ask questions from our outstanding youth representatives!"

"Good!"

The first to stand up was Ma Hao, who asked, "Do you think you can represent Chinese films?"

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