Chapter 405: Running to the place where the flowers bloom
I want to be an influencer!
Arthur really has to fight for the promotion of the photo wall.
Although he is not an Internet celebrity for money, but for traffic, he can get the maximum promotion of the photo wall, as Arthur, who has been bombarded by the mixed Internet celebrity culture, but understands how terrifying the 'ability to bring goods' of a big Internet celebrity is!
In the context of increasingly fragmented content dissemination, people are accustomed to looking for a sense of presence and identity in communities with similar values, and Internet celebrities act as "key opinions" in each segment.
Internet celebrities disseminate not only simple products or content to the audience, but also personalized values, life concepts, consumption methods and personality charm.
Influencers convert their popularity and attention into productivity and purchasing power to obtain economic gains, which constitutes the influencer economy.
Although Arthur has a limited understanding of INS, he also knows that the reason why some INS was able to become popular so quickly was because of a group of second-generation tyrants who showed off their wealth and took selfies on the INS platform.
On INS, it can be said that photos of showing off wealth can be seen everywhere. Slightly more ordinary rich people, drying brand-name clothes, drying bags. And those who are really super-rich often bask in champagne cars, truffle pizzas, big mansions, little tigers, and never-ending vacations...
People who are exposed to it are never tired of it, and the people who eat melons are also envious, jealous and hateful at the same time, but the peeping, yearning, and imitation of the daily life of the rich, second-generation, and local tyrants have become an important help for the initial promotion of INS.
In fact, whether in real life or on the Internet, the general public, whether at home and abroad, has always had a strange appearance of the upper class.
And the social JIAO platform itself is a huge stage, some people P picture, fake, packaging, as long as they become stars on the stage and are sought after, they can make a profit.
The people who can make them profitable are the same people who worship all this. Perhaps, as said in "The Great Gatsby", there are always people who want to dedicate themselves to serve this broad and vulgar, flashy and beautiful cause.
This time Arthur is going to make a dedication and make the biggest sacrifice for his photo wall APP, he believes that at least in the UK, the people are very interested in the daily life of him, the earl, not to mention, at least it can drive millions of attention, right?
Arthur thinks about feeling good about himself, of course, this is also Arthur's way to do no way, he naturally knows that the best way to promote and market is not to create Internet celebrities, but to let superstars and celebrities with their own traffic and huge fans settle in, not to mention anything else, any Hollywood superstar can bring tens of millions of traffic.
It's a pity that he is not in the entertainment industry, and there are few big stars he knows, even if he knows, he is just a general, if he really hopes that they will help him promote and publicize, it can only be money to open the way, but in that case, the promotion cost will be too great.
For the first time, Arthur regretted that he had turned down an invitation to the British Fashion Awards in December last year, and at the British National Television Awards in January, he missed the opportunity to meet the stars of the entertainment industry.
"It seems that I have to correct my thinking of not attending drinking parties in the future... ”
After the meeting, Arthur thought with some self-reflection that since he wants to play traffic, then the connections in the entertainment industry and the fashion circle must be indispensable, and now he realizes this problem, and he is in a hurry.
Back in the office, Arthur called his secretary in, "Jenny, what about the invitations to Milan Fashion Week that Gucci, Chanel, LV and Prada sent me?
"No, in my drawer, I'll get it for you—"
Hearing Arthur's question, Jenny smiled happily, she gave these invitations to Arthur, Arthur ignored them with no interest, it could have been thrown away, however, Jenny, who has rich experience as a secretary, did not do that, but filed and stored these invitations, because she knew that bosses were very fickle, and they might refuse one moment, but they would probably change their minds the next moment.
Jenny suffered such a loss once in her past work experience and lost her job at that time, so since then, she would rather be busy herself, and she will do her work meticulously, as long as it involves her own boss, she can never throw it away, because it is her own boss who can make the choice, not her secretary.
Arthur smiled with satisfaction and looked at the back of Jenny who turned around and walked out of the office, he was really satisfied with having such a careful secretary, and finally understood why companies and companies in European and American countries would choose these middle-aged women instead of young and beautiful when choosing secretaries.
I'm afraid that in addition to avoiding the frequent occurrence of harassment, the more important thing is that people with rich work experience are more reassuring and satisfied.
"Knock-"
Although the office door was open, Jenny tapped twice on the door when she returned, before entering the office and handing Arthur four beautiful invitations in her hand.
"Boss, it's all here. ”
"Okay, thank you, Jenny, for doing me a great favor. Arthur did not hesitate to praise himself, and Jenny, who heard the praise, also had a happy smile on her face.
"It's nothing, boss, it's my job. ”
"Hehe, I still want to thank you, it's okay, you go get busy. Arthur nodded and smiled at Jenny.
"Okay, boss, if you need anything, just call me. Jenny smiled, then turned and walked out, closing the door with her hand.
Looking at the invitations in his hand, Arthur opened them one by one and looked at them, these four invitations all originated from the sweeping of the Christmas season, and unconsciously, he Arthur Bolin also became a high-quality customer of the four major brands.
I have to say that it is quite a happy thing to become a big customer of these luxury brands, because even if no one in the world cares about themselves, these brands will send care and small gifts from the brand during the New Year's holidays and birthdays.
Of course, although Arthur's money can't be compared with some real tyrants, it can't stand Arthur's aristocratic status there, the brand favored by Lord Earl, and being able to invite to attend the fashion show, which is still very valuable for creating the brand's thirteen grids.
Previously, Arthur refused to attend, because he thought that he did not have the need to expose and meet the fashion circle, but now that Arthur found that it was not the case, he decided to be invited to participate in this fashion event that attracted the attention of the whole world.
Because at this time in Milan, there are not only endless fashion new product launches, but also various drinking parties that do not play, brand spokespersons all over the world, celebrities, and supermodels with hot bodies are like carp across the river, and there are countless of them, it is simply a big gathering of the world's beauty resources.
It's still a pleasure to go and have a look.
"You're going to Milan Fashion Week?"
That night, Aimo, who learned the news from Arthur's mouth, frowned slightly, and a pair of beautiful eyes looked at Arthur suspiciously with bright and sharp eyes.
"yes, dear, don't look at me like that, I'm on my way to business. Arthur looked at Aimo's strange eyes and explained helplessly.
"Seriously, huh, are you sure?" Aimo asked with a slight narrowing of his eyes and a sneer in his tone.
"I'm sure ... Arthur explained what he thought of during the day to Aimo, and the sneer on Aimo's face, who was suspicious, slowly dissipated, frowned slightly, looked at Arthur and asked seriously, "Do you attach so much importance to this photo wall?"
"Of course, to put it bluntly, I see it as a mobile version of Facebook, and its future is limitless, so, for its post-launch promotion, I will not only go into battle in person, but also spare no effort to use all available resources to promote, as for what you are worried about, dear, don't worry, I'm not interested in those Groupie, they have you charming there... Arthur smiled and reached out to take Aimo into his arms, and smiled.