When the heroic national flag guards walked out of Tiananmen Square and escorted the five-star red flag to the flag-raising point in the square, countless people who had been waiting for a long time in the cold wind made an uproar. With the same purpose, they all came from all over the motherland to Tiananmen Square to watch the flag-raising ceremony.

"Click-click-"

In the empty square, the sound of the guards stepping neatly and squarely echoed, beating the chests of the onlookers like war drums, making the hearts of tens of thousands of people at the scene beat synchronously with the motherland.

The originally noisy square gradually quieted down, and everyone couldn't help but wait quietly and solemnly for the national flag to be raised.

When the first light appeared in the dark sky, the flag-raising ceremony officially began.

The familiar sound of the national anthem sounded -

"Arise, ...... you who do not want to be slaves"

The flag-raiser shook the bright five-star red flag, and the flag slowly rose against the sun.

"Whoosh-"

60 students from the depths of the mountains raised their hands above their heads in unison, performed the Young Pioneers salute, and recorded the unforgettable moments with their own eyes.

The trip to the capital brought them endless shock, they are no longer frogs at the bottom of the well, but strive to be eagles flying out of the mountains, spreading their wings on the land of the motherland.

"Because the world is so big, I want to see it!"

Nearly 100,000 people sang the national anthem together, and everyone's voice converged into a stream, integrating a powerful force and flying in Tiananmen Square.

Chen Lingxi stood aside, watching this scene, her heart was very excited, and she felt proud to be born as a Chinese at this time.

With tears in their eyes, many people sang and watched the national flag be raised on the top pole. Usually, there may be a lot of dissatisfaction and complaints about society and the country, but at this moment, many people are relieved and thankful for the stable life given by the strong country.

There is no country and no home.

In the first fifty years of the last century, mountains and rivers were broken, foreign powers invaded, and the title of the sick man of East Asia hung on the head of every Chinese. However, in the next 50 years, the Chinese, who have been constantly striving for self-improvement, have burst out with great strength, and have simply completed the industrialization of a large agricultural country and become a political, economic, and military power that cannot be ignored in the world today.

This achievement comes from every audience in the square and from every Chinese in the 9.6 million square kilometers of land.

A trickle of water, converging into the sea, the Chinese miracle is inseparable from the contribution of every drop of water.

"Why do I have tears in my eyes? Because I love this land so much......"

Chen Lingxi felt that he had truly comprehended this sentence at this time, and what he saw and heard in the square at this time vividly interpreted its true meaning.

At 11 o'clock last night, Han Hao sent herself back to the hotel on time, and she recalled what the other party said before parting.

"Next time I find a chance, just the two of us will watch a flag-raising ceremony together. ”

After making up his mind, Chen Lingxi planned to write this matter into a memo and experience a different shock with Han Hao in the future.

Since returning to the Northeast from Jiangzhou, Zhang Laoyang, who was greatly shocked, wrote a suggestion and wanted to write to Zhu Tianfeng, the boss of FAW Group.

As a veteran of FAW Gear Factory, Mr. Zhang enjoys a good reputation within the group, but he went to the headquarters building to find Zhu Tianfeng twice, and was told that he was not on a business trip. For this reason, he deliberately went to Zhu Tianfeng's home to block people during the National Day.

Afraid that his letter of advice would be shelved, Zhang Lao insisted on personally handing it over to Zhu Tianfeng, the head of FAW, and at the same time advised the other party to immediately start the independent technology research and development strategy.

FAW now looks beautiful, but compared with Zhonghua Group, it has embarked on a fork in the road and does not have its own core technology. At present, the engine used in the small Hongqi is still from Nissan Motor, and it is said that the new Hongqi will also use Toyota's power system.

This made Zhang Lao worry that FAW would lose its independent technology and become a foundry for foreign brands in China in the future, and the Hongqi brand would decline.

Zhu Tianfeng has just returned from a business trip in Jinmen City, and FAW Toyota's Corolla has initially opened the market, although the price is expensive, but it is still sought after by many consumers who like Japanese brands.

In his past this time, he first supervised the production of the Crown car, and second, coordinated with the Japanese side to ask it to help develop a new generation of Hongqi car.

When the joint venture agreement was signed, it was stated that Toyota would transfer the Crown platform technology to FAW for use in the latest Hongqi sedan.

Now with the rise of domestic independent brands, especially the two major brands of China and Huaxia are attacking the city, which makes the Hongqi brand, which is the big brother of domestic cars, very embarrassing. After the joint venture brand mid-level sedans were put into production, Xiaohongqi was not the opponent of Accord and Passat, and even the Mondeo that had just entered China could not beat, and its sales gradually declined. The bus market, which was originally highly dependent, has been marginalized, and many government departments no longer procure.

Hongqi is the banner of FAW and must not fall, so it intends to replace the current market strategy of Xiaohongqi with a crown for a shell, which is the fastest and most secure method that Zhu Tianfeng believes will be effective.

The technical quality of the crown, coupled with the brand of Hongqi, will definitely be able to fight a bloody way in the bus market and become a star of domestic brand procurement.

Although they all signed contracts, compared with Mazda's quick transfer of Mazda6 platform technology, Toyota has not taken out the Crown's technology for a long time.

On this business trip to Tianjin, Zhu Tianfeng communicated with the Japanese side and set a deadline for them to transfer technology, and the Japanese side must hand over the crown platform technology to FAW after 45 days.

Under strong pressure from FAW, Toyota agreed to the request after consulting the headquarters.

I wanted to take advantage of the National Day holiday to go home and rest for a while, but I didn't expect him to be blocked at home by Zhang Lao.

"Elder Zhang, you come into the house and sit!"

Zhu Tianfeng probably knew why Zhang Lao came, and he heard the secretary say that after the other party went to the south, he had an idea about the development of FAW.

After a brief greeting, Zhang Lao handed over the letter of advice he had written to Zhu Tianfeng.

"I was shocked when I went to the south this time, and we at FAW must be clear about the future development direction, and we must prepare for the future competition now. ”

When Zhu Tianfeng looked through his advice letter, Zhang Lao briefly introduced his experience.

"In the past, we at FAW focused on mastering our own engine and transmission research and development technology, but in recent years, we have only thought about joint ventures and implemented the doctrine of taking these fields. Now we have tasted the bitterness, and the engines that we have mastered our own technology are quickly eliminated by the times, but we can't come up with a replacement product to deal with it.

While the family is still thick, I suggest that FAW also take the engine and automatic transmission as the direction of key strategic development. Even Chery Automobile, which is far inferior to us, has cooperated with foreign countries to independently develop its own engines and automatic transmissions, not to mention the Zhonghua Group, which has already made gains in these two fields. So it's not too late for us to make a move. ”

After returning from Zhonghua Group, Mr. Zhang also studied other independent car brands and found that they all have strong vitality.

"Even Zhonghua Group, a halfway out of the enterprise, can develop an international standard engine and CVT transmission, our FAW family has a big business, there is no shortage of talents and funds, as long as we insist on investment, we will definitely be able to harvest.

In the future, our Hongqi brand can not always rely on other people's power system, the recent generations of small Hongqi, a generation of foreign power, has no continuity of its own. I suggest that we learn from the successful experience of Zhonghua Group and walk out of a new path of independent development of FAW. ”

Although he was calm in Jiangzhou, Zhang Lao's heart was already turbulent after visiting the research institute of Zhonghua Group.

With less than 2,000 employees, FAW Technology Center has been the largest automotive R&D institution in China, but now the number of people in China Automotive Research Institute has exceeded 5,000, twice that of FAW. What's even more terrifying is that the other party is still constantly recruiting troops and enriching the entire team.

Now the same graduates of famous universities majoring in automobiles are inclined to the latter under the same job selection of FAW and Zhonghua Group. Because the China Automobile Research Institute not only gives a lot of money, but also has a good reputation in the industry, it is known as the Whampoa Military Academy of its own brand, and it can learn things after entering the gold.

In recent years, the FAW Technology Center has not been able to get its hands on it, and many graduates jokingly call it a nursing home on the Internet, suitable for people who live a mess.

"Mr. Zhang, thank you for giving me and the management of FAW very good advice. However, I would like to take this opportunity to convey to you our future development strategy of FAW. ”

After Zhu Tianfeng quickly read the suggestion letter, he calmly said to Zhang Lao, who was sitting beside him.

For the development of FAW, he naturally has a strategy, can endure loneliness for 20 years, and then choose the opportunity to borrow a ship to go to sea is one of his propositions.

"At present, FAW has two major joint venture partners, Volkswagen and Toyota, both of which are international giants with deep market competitiveness. Facts have also proved that we have obtained a large amount of profits through joint ventures, thus feeding more than 100,000 people in FAW.

The development of independent brands is certainly necessary, but the ways and means can be different. We obtain internationally aligned technology from our joint venture partners, digest it and use it for us. Moreover, we can greatly reduce costs by sharing parts, which is a great advantage for us to develop our own brand.

Xiali, Besturn, Hongqi, the three major brands from low to high, have received technical support from foreign parties in the joint venture, and can realize the release of new models as soon as possible.

Before the 08 Olympic Games, our three independent brands of FAW will all release new products to form a three-dimensional product positioning. ”

Since advanced technology can be easily obtained from joint venture partners, and after digesting it, it can become its own technology, so it is no longer necessary to develop it step by step from scratch like Chery. The reason why Chery is developing its own engine is that they can't source the right engine. Like FAW, it is easy to purchase engines from joint venture partners, and there is no need to go through a lot of trouble to develop from scratch.

Moreover, Chinese consumers are superstitious about foreign technology, and when they hear that engines are the same as joint venture brands, they will assume that the quality is reliable and are willing to pay a premium.

Zhu Tianfeng has his own views on how to develop and build core competitiveness, and FAW can use the technology of joint venture partners to be its greatest competitiveness.

"Now that foreign auto brands have entered the Chinese melee, we must integrate various resources for our use and launch competitive models as soon as possible. Therefore, independent research and development is important, but sometimes it must be subordinated to the premise of survival.

We must first think of ways to survive before we can be qualified to talk about independent development of core technologies. ”

In the whole city, FAW occupies most of the city, and many people rely on FAW for food, so Zhu Tianfeng must consider taking a steady path of development.

For example, the research and development of automatic transmissions requires more than a billion dollars, and the new engine technology cannot be obtained without hundreds of millions, this money is not the most suitable time to invest in Zhu Tianfeng's view.

FAW can use the technology of the joint venture partners to take shortcuts to produce results, and in the future, when the products have a firm foothold in the market and can survive the fierce market competition, then it may open the road of independent research and development.

To endure loneliness for 20 years means to judge the situation and try to complete all the work with the least effort.

"Whether it's the engine, the automatic transmission or the chassis, our joint venture partners have agreed to share it with us. As a result, our resources can be directed where they are needed most. In the future, when you have certain achievements, it is not too late to turn around and make up for the missing homework!"

Zhu Tianfeng admitted that Mr. Zhang's suggestion was reasonable, and the success of the Zhonghua Group did prove this.

However, FAW has its own situation, and its development cannot be copied from other domestic brands, but to make full use of its own advantages, through the joint venture partners to share the competitiveness of technology, to achieve their own brand road.

The difference between the two is that Zhang Lao suggested that FAW should invest heavily now to replan its core technologies such as engines, automatic transmissions and chassis. Zhu Tianfeng believes that now he can temporarily make up for this shortcoming with the help of joint venture partners, and invest limited funds in the development of its three independent brand models. Occupy the market first, and then come back to make up for the lessons.

"Alas, after all, the development of FAW still depends on you young Zhuang faction! I reserve my own suggestion, if I can hope that the group can come up with some funds to support its own core technology research and development. lest it be too late to try to make up for it in the future. ”

Seeing that he couldn't convince Zhu Tianfeng, Zhang Lao sighed and left after emphasizing his opinion again.

Which is right and which is wrong can only be judged by time, but it is unknown whether FAW can withstand the cost of trial and error.