Chapter 81: Theaters and Online Movies (5/5)
ByteDance grabbed the scenery of Double 11, just on November 10, announcing a $1 billion wholly-owned merger and acquisition!
This incident alarmed many passers-by who did not belong to the investment circle, because the major shareholder of ByteDance is Lu Xiaoran, and many people checked ByteDance, and then learned that this thing is already a behemoth with a valuation of $40 billion!
The key is that there was no rumor about this thing before, and Lu Xiaoran never showed off his wealth on Weibo...
I haven't found anyone to write my own investment experience.
And then, it is estimated that the worth is at least 10 billion dollars!
What is this concept?
The richest man!
And then what?
A bunch of self-media began to write Lu Xiaoran's family history indiscriminately, which basically belongs to a series of blind Ji Ba's scribbles - except for the interview with "Caijing", which slightly mentioned some views on the mobile Internet era...
......
A very strange phenomenon, as long as you have money, you spit lotus flowers, which is also called true temperament!
To say that he is not good must be jealous of others, and to be poor is to be cheap.
According to "Hou Lang", people have the best network in the country to start a business, and with his father as his backing, the difficulty of starting a business is simply a paradise model, and he has all the resources that others can't ask for but urgently need, and success is inevitable!
500 million becomes 5 billion, what is there to brag about?
They are all rich people, take a private jet with a dog, pay 85,000 yuan for a hotel room for one night, and send Internet celebrity girlfriends to millions of famous watches!
And then a bunch of people called husbands?
??
Although there is a big gap between the rich and the poor in modern civilized society, and there are many strata, the human dignity between people is still equal and protected by the law.
What is there to lick?
Lu Xiaoran has never licked anyone!
There are no rich friends, and then, the richest man!
Weibo's hot search is in the first place, and the popularity is high!
Lu Xiaoran didn't want to pay attention to it, but he was annoyed - a bunch of people called him...
simply sent a message:
First, I am not from the investment circle, I invested in ByteDance because I also saw the outlet brought by the mobile Internet, so I invested in it;
Second, people I don't know don't call me 'husband' on Weibo, I'm not your husband, and I don't want to be a 'national husband', I have my own wife;
Third, many people ask me in private messages what the next outlet is, I don't know, I don't want to know, I just know that the identity I care about the most is the director!
Finally, I would like to say a few words: Many wealthy people in China, through various means such as film, television, the Internet, and the media, have spent decades smearing themselves with grease and whitewashing, and packaging them as upper-class people with "style", "temperament" and "aristocratic spirit".
No, not really!
Private morality and public morality are two different things!
At no time should we forget that we are a country with public ownership as the mainstay and the people as the masters of the country. The broad masses of working people are the real masters of the country.
If one day the movie I make is not good, you don't like it, just scold me, don't make excuses for me!
By the way, I was reading the Tao Te Ching recently, and I gave someone a sentence: The house is full of gold and jade, and you can't keep it. Rich and arrogant, self-blame. After retiring, the way of heaven is also.
Don't get me wrong, the last sentence is given to Mr. Wang, who has been blind, and by the way, he added a character to himself: positive energy!
He used to slap sugar candy...
......
After Lao Lu posted on Weibo, he no longer cared about the voice on the Internet, and completely entered the working state...
A group of people are discussing the matter of online movies.
Lu Xiaoran used to be a supporter of online movies - variety shows and TV series have left the TV station and survived independently on the online platform, so movies can naturally too!
After careful research, I found that this matter is quite complicated!
There is a theoretical 'mall model' in the industry that supports Chinese films.
In the cultural industry, except for movies, there are only two ways: one is to eat die-hard loyalists, or people with moral pursuits, let them pay a lot of money, catch one such person as a hundred people to make him money, and the other way is to eat the public, such as annual and monthly VIP...
The film was originally the route of die-hard loyalists, but since the development of the combined model of shopping malls + theaters, the situation has changed, and there are a lot of peripheral derivative effects that have begun to support the film industry, that is, the ecological creation of modern shopping malls, which gives the film industry a large investment and dignified content production environment.
With shopping malls, there will be a flow of people, and there will be a flow of people, and it is possible that there will be audiences who are willing to enter the theater to watch movies!
Therefore, you can invest 800 million yuan in a big-budget movie!
China's cinema ecosystem, the shopping mall model, can support at least five to ten top-level movies every year.
Brother Song scoffed at this theory, he is the CEO of Orange Ticketing, and he knows a lot about the layout of theaters across the country:
"Jumping out of the perspective of first-tier cities, if you look at the third, fourth and fifth lines, you will find that there are a large number of cinemas in the form of a unique form in the shopping mall, and even some of the shopping malls are finished, and the cinema is still thriving.
This shows that the theater itself can be an independent species, but with the support of shopping malls, it can be better, and it will not be impossible to live without it. ”
Zhang Jin nodded: "The third- and fourth-tier shopping malls were quickly killed by online shopping!"
Yao Xiaofeng, who is responsible for taking care of the orange cinema line, interjected: "Now there is still a blue ocean, college theaters, no shopping malls, a piece of land at the school gate with a light steel structure to build a theater in four months, 30,000 resident students can make five or six million box office a year..."
"There is also a cost, colleges and universities will also have venue fees, and there are four major schedules a year, summer and Spring Festival, and colleges and universities don't have too many students!"
"The proportion of the box office in first-tier cities has dropped from nearly 70% ten years ago to 15% last year. In the context of the rise of domestic films and the sinking of movie-watching habits, it is inevitable that its proportion will be reduced to match the proportion of the population. ”
"Your attitude is that small cities can get enough box office to support domestic big productions without big cities, and my view is that once the status of cinemas in the commercial form of big cities is replaced and marginalized, the entire Chinese cinema industry will decline sharply, and not only big cities, but also domestic big productions. ”
Lu Xiaoran knocked on the table: "Why is it in theaters again? We are talking about online movies!"
"I don't think it's necessary, online theaters can be made into a derivative development project, but the truth is that movies are screened in cinemas!"
"I found a phenomenon, I don't know if you've noticed!"
"What?"
"More than half of the theaters in the United States are in suburbs with low land prices..."
Brother Song continued: "Not only in the United States, but now many new movie theaters are far away from urban areas!"
"The mall model..."
"The shopping mall model you mentioned only exists in first-tier cities!"
Lu Xiaoran nodded: "No wonder Netflix can develop..."
"What do you think?"
"At full speed, we must ensure the production of at least 30 new movies every year, Lao Song, let's go to the theater symposium tomorrow and talk to them!"