Chapter 90: The Geneva Motor Show
I had been calling for it before, but Han Hao just didn't agree, and when I asked casually today, the matter was settled, which made Chen Lingxi feel very unreal.
"That's it?"
"That's all!"
Seeing the somewhat dumbfounded appearance of the girl in front of him, Han Hao replied calmly after taking a sip of soup.
People are always willing to get close to beautiful things, and Han Hao feels that getting along with the girl in front of him is more natural and relaxed. Of course, he didn't have any extra thoughts, so he regarded it as a kind of support and care for his juniors.
Back at school, Chen Lingxi still couldn't turn a corner, but the new private mobile phone number given by Han Hao was clearly retained on the mobile phone, indicating that everything that happened today was a fact.
"Did you find someone to pay back?"
As soon as she returned to the dormitory, Fang Yiyi couldn't wait to run over and ask what was going on.
When she knew Han Hao's true identity, she was full of gossip and imagination about repaying the money.
"Wellβit's finally a matter of heart. β
Fang Yiyi wanted to further inquire about the details, but Chen Lingxi didn't give the other party a chance to play, and kept silent about today's whereabouts.
"There must be a demon when things go wrong, are you making an unsightly deal in private? Based on my vast experience, you and he ......"
Just as he was about to talk loudly, Fang Yiyi was immediately interrupted by Chen Lingxi.
"Stop, don't substitute your romance into the game, it's not time to dream in broad daylight. β
People are self-aware, and unrealistic ideas will only make people deviate from the normal trajectory of life.
Although she had several short-term contacts with Han Hao, the richest man was still hidden in the fog, and Chen Lingxi knew that she and the other party belonged to people from two worlds, and she didn't think too much. Judging from the other party's behavior, Han Hao didn't seem to think too much.
Even in 2004, when China began to actively integrate into the world, newspapers, television, radio and the Internet became channels for many people to learn about foreign countries. However, due to the constraints of the transmission conditions, the Chinese people do not know much about the real situation abroad, and they are still in a hazy state.
The moon in foreign countries is round, which is an objective misunderstanding of Chinese people.
When it comes to foreign countries, China becomes a reference point for comparison. How is it good abroad, it is a mess at home, you look at how other advanced countries are. In fact, there are more than 200 countries and regions in the world, and China has to work very hard to compete with more than 200 countries every time. Even the United States, the world's boss, cannot afford such a challenge, let alone China, which is still in the period of catching up.
Therefore, in order to raise the domestic image, borrowing foreign influence has become a very subtle marketing tool.
"The Vienna Hall knows, the mecca of world music!"
Cheng Kai sat on the sofa and asked Han Hao.
Nodding, Han Hao said that he had heard of this name and had indeed heard such a statement in the media. Vienna, the capital of music, has always been home to some of Europe's and the world's most famous musicians.
"In 1998, the National Chinese Orchestra performed at the Viana Golden Hall, and after returning to China, the performance fee rose from 10,000 yuan to 200,000 yuan, and the demand was still in short supply. After a certain day last year, she held a solo concert in the Golden Hall, and this year's net worth has increased by 10 times, and she has become a sister in the domestic entertainment industry. β
As for the inside story of the entertainment industry, Cheng Kai, a big name in the media industry, knows a lot.
"Now the country is eating this set, and when you return home with gold plating abroad, you will immediately be superior, regardless of whether you are a turtle or a river turtle, you are a turtle if you have drunk foreign water.
Therefore, the activities I have planned for you this time are guaranteed to raise the image of Zhonghua Group to a higher level. β
Over the years, with the help of Zhonghua Group, Cheng Kai has made a lot of money, but he has also bothered to help.
Participating in the Geneva Motor Show abroad, so that Chinese cars appeared on the international stage for the first time, this is the brand promotion plan that Cheng Kai painstakingly came up with.
Internationally recognized as one of the five A-class auto shows, they are the grand events of the global automotive industry. As one of them, the Geneva Motor Show has a very important gold content, if Zhonghua Group can participate in the exhibition, then the title of the first Chinese brand to participate in the exhibition is enough to return to China for a long time, and compete with foreign brands without falling behind, which can greatly enhance the image of Zhonghua Group.
Originated in 1905, the Geneva Motor Show, held in March every year, is the main exhibition platform for major automobile manufacturers to launch new products for the first time, known as the "international automobile trend vane".
Another particular factor in the popularity of the Geneva Motor Show is its independent status. Since Switzerland does not produce cars, Geneva is the only one of the five major motor shows that does not have any inclination, and exhibitors are treated fairly and impartially.
Han Hao thought in his heart, in the early stage, the Western media continued to look down on the Zhonghua Group, and it was just the opportunity to make an appearance abroad, so that they knew that there were still companies in China that were dedicated to making cars. Although Zhonghua Group is not strong enough, it has been trying to catch up with the world's auto giants.
China has become a force to be reckoned with in the world economy, with the world's largest economic growth rate and the world's sixth largest GDP surpassing Italy's. The countries in front are the United States, Japan, Germany, Britain, and France, and China is basically catching up with the developed countries in front of it at a rate of one to two years, and it is just around the corner to enter the world's top three according to this trend.
Therefore, when the Geneva Motor Show Organizing Committee received an urgent application from a Chinese manufacturer to participate in the exhibition, and learned that the other party was also the exclusive sponsor of the 2008 Olympic Games, it immediately opened a green channel to welcome guests from China to participate in the exhibition.
"I can guarantee that Chinese from the East will be one of the protagonists at the auto show, because people can't wait to know what is the level of technology of their domestic cars?
Although my impression of China was only about Panda and Kung Fu, it didn't stop me from having a look at the Chinese booth!
Even if they're a piece of, a lot of people will buy tickets for it. Of course, I believe that the IOC will not choose a piece of as an official sponsor, and the China Group must have its own merits. β
So commented the chairman of the Organizing Committee of the Geneva Motor Show.
On the stage of the international motor show, there have been no new faces for a long time, and now the first overseas appearance of a Chinese car brand is enough to make the Geneva Motor Show a trend vane.
"China needs the world, and the world needs China! You see, I said, they can't wait for Chinese companies to be there, and foreigners' business sense is smarter than a dog. You must know that China is not only an automobile company, but also dozens of large-scale brand manufacturers behind it. β
Cheng Kai clapped his hands and said to Han Hao, he originally thought that the other party would not accept it if he missed the registration time, but he didn't expect the green channel to open, and he deliberately arranged a conspicuous area in the middle for Chinese guests.
Since the exhibition, it is not possible to appear shabby, and it is necessary to come up with excellent products to participate in the exhibition.
In total, Han Hao made a decision to include the SUV "Tang", the unlisted second-generation QQ, the third-generation "Qin" and Huaxia Hongguang economic MPV as the main participants in the exhibition.
Just take advantage of the Geneva Motor Show to promote the second-generation QQ, the third-generation "Qin" and Huaxia Hongguang that will be launched this year.
These four cars are independently developed and designed, and will not involve intellectual property disputes, and they are not afraid of legal disputes when they participate in foreign exhibitions, which also reflects the current technical strength of Zhonghua Group. Of course, it was a big pity that the concept car was not prepared due to the rush of time.
It was too late for sea transportation, and the four cars would be directly airlifted to Geneva, and Han Hao spent a lot of money in order to participate in the exhibition.
"China's independent car brand appeared at the international motor show for the first time, and Geneva will welcome the Chinese automobile corps. β
"Going abroad without fear of competition, Zhonghua Group will become the first Chinese brand to participate in the top international auto show. β
"China is no longer a spectator, but has become the protagonist of the world's top auto show - the China Group promotes our country's prestige and expeditions to the European continent, the birthplace of automobiles. β
......
The auto show has not yet been held, and the domestic media has begun to hype the blockbuster news of Zhonghua Group's entry into the Geneva Motor Show.
Although there is Cheng Kai behind the scenes, many of the articles are from media reporters in China's auto circle, who have been traveling to foreign auto shows for many years to interview, and this year finally has China's own brand appeared, and it is not too much to publicize it collectively.
"With the courage of the China Group, it is not too much for me to write a manuscript for them. Every time I go to a foreign auto show, others always ask you where your Chinese brand is, but I am speechless and embarrassed. This time at the Geneva Motor Show, we at least have confidence. β
A senior reporter from the automotive media said from the bottom of his heart.
"Yes, in the past, we bet that it was estimated that the products of the joint venture brand would be the first to appear at the international auto show, but we didn't expect that it was the independent brand that took the lead.
The courage of the richest man in South Korea is commendable, daring to exhibit on the same stage with the most advanced manufacturers in the world, the car is a good car, but it is still far from the international standard. β
Another media reporter replied.
The first person to eat crabs will always be remembered, so the first time the Chung Hwa Group participated in the Geneva Motor Show was also valued by the Ministry of Commerce of the People's Republic of China, who sent a coordination team to help solve various visa procedures. The Chinese Embassy in Switzerland also took the initiative to contact the Chung Hwa Group to coordinate local relations for them.
In order to expand the influence of the auto show, Zhonghua Group invited major domestic media to send reporter representatives, chartered a 747 passenger plane, and flew to Geneva to watch the exhibition.
In addition to the press corps, there are also "model cars" specially prepared for the auto show. However, unlike the well-known tall and beautiful women, these "car models" are actually national first-class drama actors.
Since the Geneva Motor Show wants to highlight Chinese elements, Cheng Kai found a large group of actors in Peking Opera and Sichuan Opera who changed their faces, and they went to the show to stop at the hot spot where blonde beauties could not compare.
Such a large amount of money even made people think that the Chinese head of state visited abroad, and China began to show its renminbi strength to foreign friends.
"I'm sorry, to have money is to do whatever you want, such a big scene, I finally realized that the richest man is extraordinary. β
After a reporter boarded the plane, he wrote this in his diary before taking off.