Chapter 208: New Glory
It took decades for the Chinese to catch up desperately and have traveled hundreds of years of road from developed countries in the West before they became one of the world's first-class countries. Therefore, in the 9.6 million square kilometers of land, there are not only the richest people in Asia like Han Hao, but also the difficult population who have not yet been lifted out of poverty.
Targeted poverty alleviation is a means of rebalancing the transfer of dividends from reform and opening up, and strives to make the cake of development benefit every Chinese.
What the richest man Han has done is a reflection of his title of "people's entrepreneur".
In 2014, Han Hao's personal stage has been looking at the world, and Zhonghua Group has truly become a leader among multinational companies.
In the field of automobiles, Han Hao finally realized his long-cherished wish when he was young and brought Chinese cars to the first place in the world in 2013.
When Toyota and Volkswagen encountered twists and turns in the Chinese auto market in turn, the Zhonghua Group, which had been making great progress all the way, invisibly picked up a big bargain and took advantage of the huge increase in the Chinese market to win the global sales crown.
10.17 million units!
Chunghwa Group has made history by becoming the first company in the world to sell more than 10 million vehicles annually.
Toyota has worked hard for 3 years, and this year it still stopped at 9.88 million vehicles, watching the Chinese take the lead in breaking the 10 million mark and reaching the top.
Volkswagen, on the other hand, ranked third in the world with 9.36 million units, successfully retaining its top three position.
Zhonghua, Toyota, and Volkswagen have firmly occupied the world's No. 1 automobile group, leaving their competitors behind a large position.
It was followed by General Motors 7.62 million, Renault Nissan 7.24 million, and Hyundai-Kia 7.09 million.
As for Ford, Fiat-Chrysler, Honda and Peugeot Citroen, they ranked 7 to 10 respectively, and their sales also plummeted to between 4 million and 2 million units, which is in the ranks of latecomers.
In terms of total global automobile sales, 2013 increased by 4.2% compared with the previous year, especially the Chinese automobile market continued to maintain rapid growth, with production and sales exceeding 22 million, with a growth rate of more than 15%.
The total global sales volume is 82.84 million units, and China accounts for 25% of the share, which is worthy of being the world's largest automobile market.
Among the 22 million vehicles in China, the sales volume of cars produced by Zhonghua Group's brands reached 6.95 million, continuing to maintain about one-third of the market share.
In terms of passenger cars, the two independent brands of Zhonghua and Huaxia have basically achieved full coverage of ordinary models, and sedans, SUVs, MPVs and pickup trucks have their own products, and each field has a product line layout from compact, intermediate to large cars.
Taking the Chinese brand as an example, "Song", "Tang" and "Yuan" have built the SUV route map from low to high, while in the sedan field, "Ming", "Qin" and "Han" have formed a separate sequence; as for the new MPV market, the three brothers "Xia", "Shang" and "Zhou" have teamed up to move forward.
After years of building, the Dynasty series, as a Chinese brand, has finally been completed, forming the main army of Chinese automobiles that has swept the world.
As for the Huaxia brand, it has formed the three aces of Dimensity 510, Tianshu 530 and Tianxuan 550, which are mainly SUVs, and they are traced all over the country's towns and villages; the sedan is also unwilling to be left behind, "Lingyun", "Lingyi", and "Lingxuan" form a sequence, and Huaxia QQ together become a beautiful landscape; as for the MPV army led by Huaxia Hongguang and Huaxia Light, after joining the 710, 730 and 750, it is unstoppable to rise as a new force; As for pickup trucks, the four major sizes of pickup trucks, "Leopard", "Tiger", "Lion" and "Elephant" are lined up in the army, and their figures are running day and night on the construction sites of countless new Chinese infrastructure.
As the brand representatives of China's local automobiles, Zhonghua and Huaxia, two independent brands, have gradually grown from weak to strong into a force to be reckoned with in the global auto market, reflecting the growth of China's auto industry.
In terms of other large group façade commercial vehicles, China Bus and China Truck have reached the top of the river and lake with their outstanding technical research and development strength.
The bus market is mainly divided into two major segments: buses and seat buses. Buses are city-operated buses, while seated buses are long-distance and tourist buses.
With the outstanding performance of the Kunpeng brand, especially the popularization of new energy buses, it can be said that the newly purchased buses in large and medium-sized cities across the country are monopolized by Kunpeng. Excellent performance, combined with a more cost-effective price than the competition, is simply unbeatable.
Kunpeng Bus alone, China Bus won a large order of 220,000 units, of which 60,000 were exported, and began to launch a Chinese bus brand in the world.
Due to the popularization of high-speed rail, airplanes and private cars into ordinary households, the road passenger market has been squeezed, and the seat passenger cars, which used to occupy 60% of the market, have entered a recession, and the market share has fallen to more than 40% in 2013. The total sales of domestic passenger cars in China are more than 150,000 units, and the Kunpeng brand accounts for 63,000 units with excellent diesel engine products. As for the overseas market, Kunpeng also received orders for 40,000 units.
It is also worth mentioning that China has been the world's No. 1 bus production and sales for 10 consecutive years, accounting for nearly sixty percent of the market. In other words, China Bus is also the leader in the global bus field, with sales of 320,000 units, which is the industry leader.
The global truck market is much larger than buses. In 2013, the total sales of microtrucks, light trucks, medium trucks and heavy trucks exceeded 5.6 million units, and the Chinese market alone contributed 3.5 million, accounting for more than 62.5%.
Trucks are basically to transport logistics goods, and China has won the first place with more than 60% of the world's truck sales, which also proves its status as the world's factory. Among the trucks, heavy trucks are undoubtedly the big brother, and the sales volume has the title of economic barometer.
In 2013, the sales of heavy trucks in the Chinese market exceeded the one million mark in one fell swoop, showing a strong market demand, and Zhonghua heavy trucks sold more than 500,000 units.
China heavy trucks have become one of the representatives of China's economy, countless heavy trucks wearing the Chinese logo run on the road of the world's factories, the river will continue to digest industrial products, incarnate the world economy in the body of the handling ants.
The new diesel engine based on the third-generation high-pressure common rail technology, coupled with the self-developed heavy-duty AMT automatic transmission, and the humanized cockpit design praised by many drivers, have made Zhonghua Heavy Truck from the liberation and Dongfeng domestic giants to become a unique martial arts leader.
China Heavy Truck, which has thoroughly mastered the core technology and has also opened up the upstream and downstream industrial chains, is no longer in the same grade as other domestic competitors. The current benchmark brands have been international competitors such as Mercedes-Benz heavy trucks and Scania heavy trucks.
Otherwise, AB Volvo Group, which focuses on heavy trucks and construction machinery, would not have chosen Zhonghua Group as its new owner some time ago and completely plunged into the arms of the Chinese.
As for Volvo Cars, the revived Nordic Thor, it was successfully launched just a few days ago, ushering in the highlight moment since the establishment of the brand.
Last year, the XC60 alone sold more than 320,000 units, and the XC60 is the top luxury SUV seller in both Europe and China, especially in the Chinese market, which contributed nearly 180,000 units.
Thousands of miles to ride alone, one car to save one factory, the XC60 deserves the title of best car of the year.
As for the revival of the S60 and S90 sedans, due to the new design language and the good reputation of the XC60, the sales of the two have also exceeded 120,000 units.
What's more, the newly launched XC90 has been recognized by the market once it was launched, and sales have been rising, reaching 43,000 units in just five months.
An additional highlight was the facelifted V40, an entry-level hatchback that sold 78,000 units, a miracle that was fueled by price drops and Volvo brand bonuses.
Five models broke 560,000 units, achieving a new sales record for Volvo since 2000.
In 2014, Volvo will start production of the XC40 and S40 small SUVs, which are expected to set off a new boom and eventually complete the layout of the product category.
On the other hand, Land Rover, which is also a European giant, continued to increase its sales with the help of Aurora, Range Rover and Discoverer, reaching the 348,000 mark, a year-on-year increase of 15%.
In order to increase the influence of the Land Rover brand, this year Land Rover will launch a mid-size SUV that is lower than Range Rover's positioning, with the internal name Xingmai.
In addition, Land Rover's sedan plan has been approved by Han Hao, and the first luxury sedan will be launched in the next two years.
It is with the concerted efforts of the above-mentioned major brands that Zhonghua Group was able to reach the top in the past 2013 and leave a strong mark in the history of global automobiles: the first sales of more than 10 million!
As two listed companies, the total market value of China Automobile and Huaxia Automobile has exceeded the 700 billion yuan mark, ranking among the 100 billion dollar club.
Of course, it is a big difference compared with Toyota's market value of 200 billion US dollars, but compared with Volkswagen, which has many sub-brands, the market value is comparable and remains at more than 100 billion.
The sales of more than 10 million vehicles for the first time brought the total revenue of Zhonghua Group to 772 billion yuan (about 123 billion US dollars) and net profit of 72 billion yuan (about 11.6 billion US dollars), which is a very good result.
It is with this performance that Chung Hwa Group has entered the top 30 of the world's top 500, ranking 27th, and its ranking has been further improved.