On Valentine's Day, each country will be based on its own time zone. However, the auction of these coffee beans in Lao Liu's farm must be based on Lao Liu's time here, and the buyers in the rest of the time zones will be taken care of as much as possible.

There is also a very interesting situation, this coffee bean auction, for many large companies to pay less attention. On the contrary, those small and medium-sized coffee distributors are very concerned about these coffee beans.

The number of coffee beans on the auction is not very large, Lao Liu's self-produced coffee beans took out a total of three tons, and then there are monkey coffee beans.

Three tons of coffee beans seems like a lot, but it's really not enough. Because this auction is open to the whole world. Everyone divides and divides, and these designations are not enough to score.

In fact, this is also Lao Liu's confidence that these coffee beans can be sold at a good price, your thing is good, the output is still low, and the sales price will naturally be higher than the normal price.

"Not to mention, I'm really a little nervous. I don't know what price this 100-kilogram specification can be auctioned. Lao Liu took a sip of coffee and said with a smile.

"It shouldn't be particularly high. After all, the price of our coffee beans is already very high, and it will definitely have an impact on the transaction price. Chen Cheng said with a smile.

"Actually, I really think that the starting price should be controlled at 1,800 yuan, and the price can be auctioned anyway, isn't it higher to set 2,000?" Wang Shasha asked.

"It's also a sign of confidence, anyway, at least whoever wants to buy it has to think about it seriously. Don't look at the starting price of one kilogram, the difference is 200 US dollars, what about a bag of 50 kilograms, 100 kilograms at a time, how much is the difference?" Lao Liu said with a smile.

"At least in the past two years, our coffee bean production has been like this. When the coffee beans on the coffee plantation and the newly planted coffee trees on our hillside bear fruit, it will definitely have an impact on the current price. ”

"Pave the way for selling at a high price in the future, in fact, I really don't have to worry about selling now. What flowers are there to support me, I have a lot of confidence. ”

"It's just Dese, don't talk yet, the bidding is over, oh my God, the highest price is $238,000. Even the lowest one is $229,500. Wang Shasha said with some surprise.

"I thought I would get an average price of $2,100 a kilogram, and that's pretty much the same. Why is it so much higher all of a sudden? It seems that there are no more than 50 bidders. ”

"It's a little bit less, and it seems that people are still a little hesitant about our coffee beans. I thought that the 100 kg specification could reach 2400 a kilogram. 20 kg specification, how can you kill 2700 a kilogram. Lao Liu said with some regret.

"The third child, can we be content? When we get a small size of 5 kilograms, the unit price will definitely be about 3,000. If you auction cooked beans again, there is no problem at all with the price of more than 3,000 per pound. What do you still want?" Chen Cheng said helplessly.

"Let's start with that, this is our first online auction. So after the shooting, you need to work hard to fry the coffee beans and then hand them over to Amazon for delivery. ”

"Don't worry, I'm ready. Isn't it just to be a competent roasting master, I have done a round last year, no problem. Lao Liu said grinningly.

"Tsk, who was last year and was so tired that I couldn't lift my arms a little. Wang Shasha glanced at him.

"Haha, it's okay, you can fry it properly this year. Fukuyama came over, and I talked to him for a while. Lao Liu said with a smile.

"Fukuyama, you can put your heart in your stomach now, right? For your company, you can make a lot of money. ”

Fukuyama Morita smiled and nodded, "That's true, it would be nice if the share could be more." After all, there are many chain stores in our company, and this coffee bean of yours is very popular. ”

"It's easy to say, don't expect too much in the past two years. Lao Liu smiled bitterly and shook his head.

"I have enough coffee beans here, but who else has such a high yield per plant? And in my case, whether it's a small harvest or a big harvest, the total yield doesn't make much difference. ”

"Simon, can you arrange for the beans to be shipped today? We'd like to put the beans on the shelves of the chains when they are in the newspapers for this auction. Fukuyama Morita said.

Lao Liu nodded, "This is no problem." In fact, I advise you to ship the coffee beans in advance next year, and I am very relieved of your company. ”

Fukuyama Morita was a little helpless, Liu Wenrui also had such a proposal last time. It's just that it costs a lot of money, and it's just a little inappropriate.

"If you don't leave in a hurry, just play with me for a few days, what is your company's purchase plan for the rest of the coffee beans here?" Liu Wenrui then asked.

"It depends on how much you price those primary and secondary products, and if the purchase cost is too high, our company can only choose alternatives. Fukuyama Morita said.

"This is very normal, and many of these people who came here actually came for those coffee beans. Now following the auction is also playing, and the people who can really auction these coffee beans are sitting at home. Lao Liu said with a smile.

"Originally, I also planned to play the auction of those first-class products, but it was too cumbersome, and it would also affect the sleep of many people, so it was better for us to set the price directly. ”

"Unlike the last time, there will be a discount based on the purchase volume in the future. Originally, I was going to talk about it after the auction, so I'll tell you first. ”

"On a scale of 20 tons, the first-class product is $200 a kilogram, and the second-grade product is $110 a kilogram. For every twenty tons exceeded, a reduction of five dollars per kilogram. ”

"But there will be a cap, after more than 40 tons, there will be no discount, and in the end it will be ten dollars cheaper. However, I don't have a lot of coffee beans here, and there are not so many big households that can eat more than 40 tons, almost a little more than 20 tons. ”

"If this is the case, we will purchase another 30 tons of first-class products and 21 tons of second-class products. Can you transport the coffee beans with today?" asked Morita Fukuyama after a moment's thought.

It can be regarded as having been with Lao Liu for a long time, and he knows that since Liu Wenrui shouted out this price, he will definitely implement it according to this price.

At the beginning, I felt that Lao Liu was too arrogant, and he was a little rebellious. Now I think this is actually very good, after all, no one can take advantage, this is the real unified price.

"No problem, as a personal friendship, I will give you a kilogram of coffee beans that I roasted myself. I don't give anyone else, even if I give a pound at most. Lao Liu said seriously.

Fukuyama Morita is so helpless, and he has been the most aggrieved in doing business with Liu Wenrui in recent years. And then you can't lose your temper yet, because he's more headstrong than you.

And in this transaction, the company did gain a lot of benefits. With so many coffee beans in total, the company can get a ton of it, which has been praised several times in the company's internal meetings.

Let's talk about it, the 20-kilogram auction is over. There were 30 copies in total, and the average transaction price was $49,600 per copy. In other words, the average price reached $2,480 a kilogram.

This price jump is enough to be successful, and the unit price of 5 kg of coffee beans auctioned below will definitely be higher.

Buying this specification is almost like a boutique café that has used these coffee beans before for personal use. They are still very good at bidding, and their profit per cup of coffee is also very high.

Looking at the rising auction prices, Fukuyama Morita really didn't know what to say. Even if he is a little advantageous now, he still feels very unhappy to be calculated by Lao Liu.

I should have insisted that if I had quoted a purchase price of $1,000 per kilogram at that time, I was afraid that I would have been able to take advantage of more.

Unexpectedly, in just two years, these coffee beans have established themselves in the coffee industry and have many loyal fans. What's even more unexpected is that the price of this coffee bean has risen so fast, it is really like a rocket.

By next year, the company will have to prepare some money, and the price will definitely increase. It's a very difficult deal.

The five-kilogram auction lasted a little longer because of the large number of copies. However, this price is also really gratifying, although the highest price did not break through the $3,000 per kilogram mark, but also reached $2,960. Even the lowest price is $2,750 a kilogram.

Being able to auction this price actually reflects the status of this coffee bean in the hearts of these people. This is today's auction price, which proves that the accepted price in the market is actually more than $3,000.

The green beans in front of it are all auctioned with a bang. Because the number of copies is small, it is easy to count. The rest of the cooked beans are auctioned, but you can't play like that.

A bag of one pound, a group of twenty bags, so take turns. As with the green beans above, the top 20 highest prices will be taken in each round.

These cooked beans, in fact, are only bought by real coffee lovers, and they must be coffee lovers with certain economic strength. Otherwise, this price is really a little unbearable.

Don't look at this pound of coffee beans to make many cups of coffee, but that's not the same as going to a café. It's a zero flower, and it doesn't hurt.

Although the price of cooked beans does not rise as fast as that of green beans, this transaction price will increase slightly after the end of each round.

After the auction of these cooked beans was over, the price of the most expensive pound of coffee beans also came out, at $3,400. Comrade Lao Liu was a little excited, and it seems that he really made a lot of money today.

"The green beans in the previous auction were 2,400 kilograms, and the average price was $2,790 per kilogram, for a total of $6,696,000. Cooked beans are 1,200 pounds, and the average transaction price is $3,290 per pound, for a total of $3,948,000. Wang Shasha looked at her notebook and said.

"Add in the one ton of coffee beans sold to UCC, which is 2,380,000 at a price of $2,380. The total proceeds from this auction amounted to 13 million and 24,000 dollars. ”

"Hehe, it's over 10 million, it's very good. Hahaha......"

Listening to the figures reported by Wang Shasha, Lao Liu was very happy.