Relying on the mountains to eat the mountains, relying on the sea to eat the sea, the rampant smuggling in the coastal areas has made many people make ill-gotten gains, and they thought it was a gust of wind to rectify the action, but this time it finally ushered in an iron fist. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

No matter who is involved, and no matter what forces are behind it, smuggling will be severely punished. The nationwide anti-smuggling operation that began in early 1998 finally ushered in a tough bone under the personal command of the prime minister. A major smuggling case broke out in Leijiang City, Nanyue Province, and the central government directly dispatched a joint investigation team to station, naming it the "9898 case." The local government directly or indirectly supported and participated in smuggling activities, and the customs, port affairs, commodity inspection, and other government organs were all infiltrated and bought by smugglers, and even the secretary of the municipal party committee was the guest of honor of the smuggling tycoon.

Under the protection of the local government, the smuggling activities that were originally concealed have become a way to get rich and generate income, and smugglers dare to openly unload and trade goods in broad daylight to challenge the authority of the state. The country has opened its doors, and smugglers have frantically smuggled automobiles, steel, refined oil, and electrical appliances into the country, involving tens of billions of dollars.

In Leijiang, there was once an economic star enterprise known as "the horse of western Guangdong" -- Leijiang Samsung Automobile Company, which was originally only a production of light trucks and agricultural vehicles, but in just a few years, it has developed rapidly, with total assets of up to 6 billion yuan, and an automobile production line with an annual output of 30,000 units.

The Mitsubishi Delica, Mitsubishi Space Car, and Dodge Wagon assembled by Leijiang Samsung Automobile in CKD mode are well-known in China, and there are even non-standard cars such as Nissan Style and Honda Accord for sale.

After the central joint investigation team was stationed, this "western Guangdong horse", who is well-known in China's automobile industry, broke his leg and could not stand up again. After investigation, Leijiang Samsung Automobile was ordered by the investigation team to stop production and accept investigation because it was involved in a major car smuggling case and used legal cover to wantonly produce and assemble smuggled cars.

When a region as a whole was involved in smuggling activities, the news immediately caused a national shock. Due to the limited economic and financial resources of the state, under the name of running a side business, various domestic forces are involved in smuggling activities, and even violent organs are involved. The announcement of the major smuggling case in Lei Jiang has reminded other rampant smuggling forces that if they do not stop, this is only the beginning, and it is far from the time to end the net.

When the Leijiang Samsung fell, there was another automobile manufacturer of a similar model in Guangfu City, the capital of southern Guangdong Province, the Jing'an Clouded Leopard Automobile Company, which was under the management of the Ministry of Public Security and relied on the assembly and confiscation of smuggled auto parts to produce counterfeit cars to develop and grow. The need to produce smuggled parts could not be met by confiscated smuggling parts alone, and under the influence of coastal smuggling and the backstage toughness, the company began to participate in the smuggling of a complete set of car parts and components at the behest of the management. As everyone knows, their every move has long been reported, and the national anti-smuggling team has long been eyeing them, so they will wait for the right time to close the net. It stands to reason that the fall of Leijiang Samsung should be a wake-up call for them, but Clouded Leopard Motors still has the courage to use false customs declarations to import a complete set of parts and components for Japanese automobiles. After all, the profits from assembling smuggled cars are too great, and the insane profits make it impossible for them to stop.

Imported cars cost a lot of foreign exchange every year, smuggled cars evade a large amount of national tariffs, and the domestic demand for automobiles, especially imported cars, has always been very strong. For this reason, the country has made an alternative policy for the domestic production of medium and high-end cars, and the Honda Accord, Buick Regal New Century, and Volkswagen Passat have become the first batch of listed models approved by the state.

The country's anti-smuggling activities have achieved initial results, reflecting the sharp increase in demand for domestically produced cars in the automobile market by many government enterprises and institutions, and the sluggish sales affected by the floods in the middle of the year have started a retaliatory rebound in the fourth quarter.

In the field of micro-faces, the second generation of Huaxia Light took the lead, and the competitors were defeated. Seeing this scene, the original micro-face giants couldn't sit still. Chang'an urged Suzuki engineers to finalize the new generation of Chang'an Star as soon as possible, and if they don't hurry up and put it into production, the market will be snatched up by others. Songhuajiang also rushed to ship the mold back to China from Italy, preparing to mass-produce a brand-new product, Zhongyi micro-noodles. This time, the second generation of Huaxia Light is menacing, which makes its sales in the second half of the year very unsatisfactory, and it urgently needs a new model to meet it.

In the past, consumers would never pick and choose when they came to buy a car, but now they have received the market guidance of the second generation of Huaxia Light, but they are picky one by one. What new terms such as airbags, ABS, EFI engines, and safety bodies have emerged, and they have been compared with the older generation of flat-headed micro-faces, and finally before leaving, they will always come to the conclusion that it is better to buy the second generation of Huaxia Light.

If it weren't for the lack of supply of Huaxia Automobile, many consumers couldn't wait and had to choose the old micro-noodle products, and the sales of these micro-noodle giants who were still firmly seated in Diaoyutai last year would have declined even more.

When the micro-surface field is turned upside down, a similar scene is happening in the domestic pickup market.

Pickup truck is a kind of multi-purpose vehicle, both the front of the sedan and the truck compartment, is a very practical model, in the first automobile country in the United States perennial sales top position. It can go to the city or the countryside, can carry people and goods, and the price is cheap, so it has become the first choice for many self-employed and small bosses to buy cars and do business.

However, as soon as pickup trucks entered China, they were treated as part of the trucks, and in the mid-80s they were banned from driving on urban roads in major cities. The main reason is that most of the pickup trucks in China were introduced by the Japanese Isuzu light truck technology, which used low-end diesel engines with larger displacements, and the emissions did not meet the standards. Although urban areas are not entered, pickup trucks are still active in the urban-rural junction and the vast rural areas, and are a good helper for self-employed small bosses to make a fortune.

"Forty-eight thousand, Tian Ye drove home", Tian Ye Automobile from northern Henan Province played such a catchy advertisement on CCTV, indicating that the domestic pickup giant has finally realized the threat posed by its fellow townsman Great Wall Motors.

Since Wei Dajun's Great Wall Motors entered the pickup truck field in 1996, its sales have steadily increased year by year, and its sales exceeded 2,200 units in 1997, snatching nearly one-third of the market share from the former overlord Tianye pickup.

Because Chinese cities prohibit pickup trucks from entering the city, pickup truck sales have been very stable, and Tianye Automobile has occupied the first-mover advantage by virtue of its early entry into this segment, and its sales volume remains the first. As a provincial state-owned enterprise, Tianye Automobile has always looked down on the private Great Wall Motors, and it was unthinkable that this inconspicuous township enterprise actually gave itself a hard blow. In order to clean up the portal, Tianye Motors is determined to provoke a price war, cut the price of its Tianye pickup truck by half, and eliminate the Great Wall pickup truck in the early childhood stage.

As the world's largest market for automobiles, the United States sells millions of pickup trucks every year. As a late-developing country, with the development of the economy, China, which has a vast territory, will also be as prosperous as the United States. Based on this judgment, Tianye Automobile has expanded its production scale regardless of the actual situation in the domestic market. Raised loans to import a large number of advanced equipment from Germany, and spent 500 million yuan on loans to launch the production line of 50,000 pickup trucks. Even if each car only earns 100 yuan, relying on the cost advantage, Tianye pickup will eventually survive, and other brands in the market will die. You must know that China's pickup market sales are limited, with annual sales of less than 15,000 units, and now Tianye pickup trucks have set off a clearance campaign, aiming to monopolize the entire market.

The original price of 80,000 yuan was suddenly reduced to 48,800 yuan, and in terms of cost, Tianye Automobile could not afford it, so it could only use the second-class engine and chassis, so it purchased the backward 121 chassis and 492 engine on a large scale. Coupled with the poor management of Tianye state-owned enterprises, many subsidiaries did not strictly control the procurement, and unqualified parts were loaded on Tianye pickups.

If the field pickup truck can really achieve the price of 48,000 eight, then the Great Wall pickup truck will have no way to live. Wei Dajun hurriedly asked people to sell back the new field pickup, disassembled it for analysis, and felt that the Great Wall still had a chance. Because the quality of the field pickup is too poor, it belongs to the products that are behind this era.

Soon, when consumers happily bought 48,000 field pickup trucks home, there were many failures after not long after use, and the reputation of field pickup trucks plummeted.

On the contrary, the Great Wall pickup truck also lowered its price in the tide of price reduction of field pickups, and was recognized by consumers step by step with its reliable quality, thus realizing the counterattack of product reputation.

Fantasizing about opening the domestic market with a low price of 48,000 and realizing the full capacity operation of the production line, the dream of Tianye pickup trucks is ultimately just a pipe dream. The production line with a capacity of 50,000 is only half started, and most of the resources are idle, and due to poor reputation, more than 5,000 pickup trucks can no longer be sold. The aggressive investment strategy, the large-scale launch of 50,000 production lines, for which he did not hesitate to borrow 500 million funds, led to the problem of Tianye Automobile's working capital, and there was no money to purchase raw materials, so he had to ask the provincial government for help.

The Great Leap Forward policy, which was stimulated by the Great Wall pickup, caused Tianye Automobile to fall into business difficulties, and a generation of overlord Tiger fell into Pingyang and was officially surpassed by Great Wall Motor. The sales of the Great Wall Deere pickup, which costs more than 70,000 units, have soared, doubling to 5,700 units on the basis of 2,200 units last year, realizing the replacement of the pickup throne.

In this context, Tianye Automobile threw an olive branch of cooperation to Han Hao, because Huaxia Automobile has money, and what they lack most is money.