In terms of distribution, let's go first... Contact the Shanghai Film Festival and provide us with a screening room for 1,000 people!"

Because of the low popularity of many films in the early stage, they choose to screen to increase the attendance rate and prepare for the next film schedule...

"Geng Hao's Return to Hometown" was released two months ahead of schedule, which will definitely disrupt the deployment of the theater chain...

However, "Embroidered Spring Knife 2" is too serious and is really not suitable for facing Hollywood blockbusters such as "Angry Birds" and "Divergents".

Therefore, choose the way of on-demand screening to increase the right to speak.

Lu Xiaoran is not a fool, choose to face "American Team 3" head-on?

Foggy in the brain?

According to the big golden retriever, "American Team 3" was the global box office champion in 2016, and the mainland won 1.2 billion yuan at the box office...

Tough with it?

I have to wait for the ten-day period to pass!

He has confidence in "Geng Hao Returns to His Hometown"!

Ge You + Huang Bo, it's a comedy genre again, and Zhou Jielun, not to mention 2 billion, 1.5 billion is no problem, right?

Lu Xiaoran gave an order, and the entire orange propaganda mechanism started to work...

......

"American Team 3" did show the domineering of the Marvel series, and won 626 million box office results in the first weekend...

Then the weekday plummeted by 60%...

The Marvel series is really a fan movie, but the fan base is a bit big!

A "Team America 3" is obviously not enough to drive the market...

Compared with last year's "Avengers 2", "Doraemon: Walk with Me", and "International Market", the promotion of the three blockbuster movies, "American Team 3" is a bit insufficient.

Then, Fang Li, the producer of "A Hundred Birds and a Phoenix", knelt down...

Fang Li is a lover of personality and has a title: the godfather of underground movies!

The movies "Summer Palace" and "Anyang Baby" born by his hands, Li Yu's "Guanyin Mountain" to the latest "Everything Grows".

Why did he cast so many banned films, his own explanation: I was stupid at first, and I didn't know how to make a movie and still need a license!

Later, I felt that these filmmakers were really difficult...

By the way, "After the End" is also invested by him!

Brother Qing's character design borrows from Big Fang in a sense.

"One Hundred Years of Phoenix" is the posthumous work of director Wu Tianming, filmed 3 years ago, after filming, it was refrigerated because there was no money to publicize it, and the producer did not pay a penny for the movie.

The following year, director Wu Tianming died of illness, and Wu Tianming's daughter Wu Yan found Fang Li, hoping to make this movie "see the light of day again", so Fang Li paid millions of dollars out of his own pocket to take over the matter.

In fact, in addition to the applaudation of the industry, "A Hundred Birds and a Phoenix" was snubbed by the market and the box office was not good, which is also expected.

Niche movies are niche after all, and fighting with commercial blockbusters is bound to fail.

You can't replace commercial logic with artistic feelings, and the tragic battle between art films and commercial blockbusters in theaters is itself an unrealistic thing!

Even if Wu Yan said that 'world film history will not leave a place for Marvel'

The original saying is: 'American filmmakers are also starting to get aesthetically tired of the proliferation of superhero movies such as Marvel, what can stay in history? Marvel certainly won't, at best, entertainment, and won't stay in history like Schindler's List.' ’

It's too pretending, this kind of thing doesn't matter if it's right or wrong, it's not appropriate for a young man who doesn't have a work to say!

Fortunately, her popularity is very low, and she did not have too much discussion, let alone have any impact on the filming of "A Hundred Birds and a Phoenix"...

But Fang Li's kneeling did affect a lot of people...

It should be in the live broadcast, Fang Li promoted "Hundred Birds and Phoenix", and said: "I hope everyone can recommend "Hundred Birds and Phoenix" on Weibo and Moments. ”

"As long as you (the theater manager) can arrange a golden field for us this weekend, I am willing to kneel for you. All friends, as long as you have helped a little bit for "A Hundred Birds and a Phoenix", I love you to death, and I am willing to do anything. ”

immediately topped the hot search the next day...

#吴天明#, #方力下跪#, #"Hundred Birds and Phoenix"#...

......

Lu Xiaoran didn't have much opinion on this matter.

is still the same sentence: the way out for art films or independent films is not in commercial theaters, and you can't tie up theaters and audiences in the name of feelings.

Some people may ask, "Why do literary films have to lose money?"

Then you can also ask, "Why can't literary films lose money?"

Movies are a bit like gambling, whether it is a commercial film or an art film, whether you are a master or a novice, it is possible to fail - at the box office, in word of mouth.

Impressing people with feelings is a propaganda method, but it is not a good way, let alone a complete solution!

Orange Cinema did not report this matter to Lu Xiaoran, of course, it must have mentioned the film schedule of "Hundred Birds and Phoenix" - if the popularity is there, the box office will be there!

Fang Li went off the rails, overnight, the circle of friends swiped the screen, Weibo was on the hot search, the portal was on the homepage, and a large number of media and self-media reprinted and discussed, so that "Hundred Birds and Phoenix" was once again concerned.

Many people say that Fang Li knelt down for the box office... Of course, it's for the box office, but more should be the expression of his true feelings, he hasn't reached the point of kneeling to ask for money - "Home in a Place with Abundant Water and Grass" lost more than 5 million, and I didn't see him kneel!

"A Hundred Birds and a Phoenix", he just helped with the distribution, not the producer!

An investor who is over sixty years old and has been in the film industry for so long, there is no movie worth kneeling into, but he can also offer his knees to any movie that he feels is worthwhile.

Then, Ah Mou called Lu Xiaoran and asked him to do him a favor...

Ah Mou and Wu Tianming, that is the story of Maxima and Bole!

is not only Amou, Wu Tianming is also the mastermind behind "Red Sorghum", the decision-maker behind "Yellow Earth", and the chief director of "Old Well".

Huang Jianxin's "Black Cannon Incident" and Tian Zhuangzhuang's "Horse Thief" were all filmed in Western Film Studio...

At that time, the Western Film Studio, under the leadership of Wu Tianming, excavated A Mou, seconded Chen Kaige, and held down the reeds.

In the history of Chinese film, there is no one before or after.

Against public opinion, he promoted the photographer A Mou as the director, and invested him in the movie "Jiujiu Qing Killing", that is, "Red Sorghum"!

Let's put it this way, without Wu Tianming, maybe there would be no Amou!

Ah Mou wants his teacher's legacy to be seen by more people...

"Okay, I'll tweet... Also, I will ask the cinema under the orange to give at least one screening room for "A Hundred Birds and a Phoenix" in the Golden Field!"

When other people call, Lu Xiaoran may not ask, Ah Mou is different...

Ah Mou is the 'art director' of Orange's film department...

Of course, the most important thing is that he is the only Chinese director that Lu Xiaoran admires.

After thinking about it, Lu Xiaoran scarfed: "Let's go and see "A Hundred Birds and a Phoenix", it can be regarded as a kind of respect for Chinese filmmakers, don't say anything about moral kidnapping, if you don't watch it, no one will say about you! Mr. Fang's kneeling made at least some audiences who like literary films willing to go to the cinema to watch the movie..."

At the same time, I called the person in charge of the theater and asked him to arrange a few more shows in the golden field...

Double standard Lu 1,000...

What if it was Wang Xiaoshuai who knelt?

Or if Director Amou didn't call, would you still send a scarf?