Chapter 41: The Taxi War is about to begin
Before going to the penguin company in Shenzhen to try his luck, Cheng Wei first went to find angel investor Wang Gang.
They had worked together in Ahri's B2B department and Alipay's merchant division for many years, and both left Ahri in 2012 to start their own businesses.
Strictly speaking, the idea of making a taxi software was decided by the two of them together.
When Didi was still a concept, Wang Gang gave Cheng Wei 700,000 yuan, and Cheng Wei took 100,000 yuan himself, which was the initial start-up capital.
In May of that year, Cheng Wei went to the capital from Lin'an, and with no entrepreneurial experience, he made a product that was barely used for demonstration and could barely be launched, and planned to use this thing to find an investment of 5 million US dollars.
At the same time, Yixing taxi has been rolled out in the four northeastern cities and Beijing and Tianjin.
Cheng Wei in another time and space, when he first started his business, he searched for mainstream VCs, and no one was willing to invest.
The rapid expansion of Keyixing taxi has made many investors realize that this thing is not a simple taxi software, but may also be the entrance to Internet travel.
So in this time and space, the most embarrassing thing that Cheng Wei encountered in the early stage of entrepreneurship was that the investor took the easy-to-travel taxi software installed in his mobile phone and asked: "Yours, how can you surpass this, where is the advantage, and what method is used to defeat it and occupy the market?"
Cheng Wei can come out to start a business and succeed in the end, he is naturally a storyteller.
If you want to succeed in an Internet business, the most important thing is to be able to tell a story.
Cheng Wei made all kinds of fools, and in the end, he really got the investment here at GSR Venture Capital and had the capital to start.
But before the market was opened up and occupied, Lu Yan took Yi Xing to take a taxi and entered the magic capital of the place he chose to start, which required Cheng Wei's own life!
If you lose the market in Shenghai, how can you compete with Yixing!
The other party's advantage is too great, first, it already has a certain scale of development in China.
Second, the personal brand and fame of the founder Lu Yan are not available to him.
Third, in terms of funding, there is no comparison ...... at present.
Cheng Wei can be said to have a headache when he thinks about it, and after discussing it with Wang Gang. Finally, go to the deep town alone and try your luck on the penguins. Wang Gang went to GSR Venture Capital and talked about it again.
But on the Penguin side, they naturally also noticed the new outlet of Internet taxis.
Because the aftermath of the "3Q war" has not subsided, Penguin Company did not have the idea of making a QQ taxi. But investing in one and getting a piece of the pie in this area, that's a given!
The arrival of Cheng Wei caused Penguin's executives to disagree on whether to invest in a new company or contact Lu Yan.
The former, naturally, can spend less money and occupy more shares, at the cost of competing with Lu Yan's Yixing taxi for the market.
The latter is more prudent in terms of investment, but the other party is not necessarily willing to let the penguin take shares, and the funds and shares may not be satisfactory to them.
After various discussions, it was decided to send a team to contact Lu Yan first.
At the beginning of September, Lu Yan, who was planning and laying out before the event in Shenghai, received the news that Penguin Company wanted to send someone over to negotiate a shareholding, which was not surprising.
Because it's a good thing for him.
After all, the three BAT companies are the three giants of today's domestic Internet market, and they are all staring at each other's actions.
For example, Qiandu was in the mobile phone assistant, and he was pitted by penguins and Ahri.
Now that Penguin Company has contacted Lu Yan, Qiandu and Ahri will definitely come to carry the sedan chair!
Lu Yan smiled and said to Yu Shuangpeng: "Good thing, you must receive it well, the specifications can't be bad!"
Yu Shuangpeng has also exercised in the past few years, and said with a smile: "I'll do things, don't worry!"
Sure enough, when the Penguin team was still on the road, Ma Yun's call reached Lu Yan's side.
In fact, when Yixing Taxi was first established, he had plans to buy shares.
But the valuation of that meeting is not high, and there is no shortage of money, Lu Yan will definitely not be able to agree.
But fortunately, in terms of payment, Alipay is used, so this one is not in a hurry.
Now I hear that the penguins are going to die, but I can't sit still.
In today's domestic Internet market, although there are the three giants of BAT, search macro is not very much in his eyes.
I always feel that Qiandu's business model is not ideal. Sell search rankings, whoever gives more money will put them in front, how can the corporate culture be at all, there is no pattern!
Penguin, although he despises it strategically, he doesn't dare to really despise the other party.
The other party does have a set in terms of acquiring users. The user viscosity of QQ and WeChat, even he is hot.
The rest of the Internet companies are mostly old.
Only Lu Yan is a rare rising star.
First, there was the world's first "group buying" model, and now he has started to take a taxi on the Internet, but he can't let him fall into the enemy camp!
"Xiao Lu, I heard that you are in Shenghai?" Ma Yun still called Lu Yan when he first met, but his tone was eager.
Lu Yan smiled: "Yes, Mr. Ma, where are you busy?"
"Hey, I just returned to China, and I happened to go to Shenghai tomorrow and wanted to drink tea with you!"
Lu Yan said: "Okay, then you will arrive tomorrow, let's contact again!"
They are all mundane people, and the two of them didn't say much to each other, so they hung up the phone.
Su Quinoa, who was sitting on the sofa, said: "He came here to talk about easy financing?"
Lu Yan smiled: "Of course, Internet companies compete for users and traffic. In the future, online car-hailing will also be an important traffic entrance, and these companies will not be easily let go!"
Su Quinoa opened his eyes wide and asked curiously: "That easy valuation won't be like Meituan, and it will be billions of dollars, right?"
"In two or three years, there should be no problem!"
When Su Quinoa heard this, the expression on his face was puzzled, dazed, and a little worshipful.
"This company, less than a year after its establishment, has caught up with the results of my parents' hard work for many years, which is too powerful!"
It is said that beauty likes to seduce successful men, but it is really a man who is focused and successful in doing things, which is too attractive for women.
Like those emotional liars in society, the first step is to set up a person, and there are a few who don't pretend to have a successful career!
"When the wind comes, the pigs fly. When the tide goes out, you know who's swimming naked. I'm just stepping on the tuyere of the development of the PC Internet to the mobile Internet, stepping on the right beat, not so powerful!"
Su Quinoa listened to it funny, and chuckled: "What kind of analogy is this, pigs can fly and swim naked! By the way, when you're not busy, come swim with me! It's too hot!"
"Okay, I'll try to find time as much as possible, you know lately, it's definitely going to be busy for a while!"
As he spoke, the phone rang again. When I look at the screen, I search for macros.
In other words, in terms of mobile Internet, Qiandu is really an afterthought.
However, Lu Yan's achievements are too dazzling.
Searching for a macro is also a three-pole with or without dates, so call and ask first.