An interesting business problem is that vegetable shops tend to piggyback on fruits, but fruit shops usually don't sell vegetables.

Because buying vegetables is a high-frequency behavior, buying fruits is a low-frequency behavior, and high-frequency consumption can drive low-frequency consumption.

An important reason why Didi was able to win back then was that WeChat supported diversion.

The use of chat software is a high-frequency behavior, but taking a taxi is not something that every customer can use every day.

So, in January 2014, when Didi announced its exclusive access to WeChat, it had already won most of it.

Compared with WeChat, Alipay's biggest weakness is the frequency of use.

It supports Kuaidi and Ele.me, and always loses Didi and Meituan takeaway, which is also one of the reasons.

Lu Yan's entry into taxi-hailing software is mainly to make money, so Qiandu does not need to think about it.

In order to develop smoothly in the future, he prefers penguins.

Of course, if Ahri gives the right price, it's not non-negotiable!

And Search Hong is willing to come over to carry the sedan chair, and he also strongly welcomes it!

"Hey, hello Mr. Li, oh, want to participate in the A round of financing of Yixing Taxi? I believe that the development of Yixing will be smoother!"

When I heard the search macro on the other side of the phone, the news was really true, the penguin and Ahri, I actually looked at it at the same time, and it was not easy to take a taxi after seeing it!

On second thought, in the field of group buying, Meituan is already the real boss. Volkswagen and glutinous rice, merging can not be compared, this leading company, not to be underestimated!

"Okay, then we will send a negotiation team tomorrow and the day after tomorrow. ”

Lu Yan smiled, "Okay, okay, we'll be waiting here!"

After hanging up the phone, Su Quinoa exclaimed: "Qiandu also wants to participate?

Lu Yan put the phone on the table and said with a smile: "Of course, it must be neat!"

Su Quinoa stretched out his right thumb and praised, "Amazing, this was put in the past, I didn't dare to think about it at all!"

Lu Yanxin said: "There are many things that you dare not think about, can you imagine Didi and Kuaidi killing red eyes, subsidizing users for twenty or thirty million a day, and losing so much money?"

But he said, "Let's go, take you to eat!"

Su Quinoa got up from the sofa, jumped down slightly, grabbed Lu Yan's arm and said, "Then after eating, you have to swim with me!"

"Of course!"

......

The next day, Ma Yun took a Maybach, with a driver, bodyguards, and assistants, and went directly to Yixing to take a taxi to Shenghai Station.

The branch is located in an office building in Zhangjiang Hi-Tech Park, Pudong New Area.

For the time being, only one floor is rented, and there are not many people.

After Ma Yun came over, he first visited the company, and then sat and drank tea with Lu Yan in the office.

When the big guy talks about things, he naturally won't pick out the details. Basically, they are all about the specific details of cooperation and legal provisions, only the legal department and the staff below.

"You are developing very quickly, it has only been more than half a year, and you have killed Shenghai from the northeast!"

Lu Yan said: "It's time for me to wait, if you don't run faster, someone will catch up!"

Ma Yun nodded, he was in the capital, and personally tried Yixing Taxi, which was surprisingly easy to use, and he could naturally see the commercial value contained in it.

However, although Yixing is in the lead, other companies are not without room to catch up.

As long as the subsidy is high enough, he believes that he will be able to start a family immediately. Didi, who has just been born, is the one who went out of Ahri!

"I'll invest $20 million first, how about Alipay to divert traffic to you?"

Lu Yan smiled: "Mr. Ma's approval is a great thing for me." However, the company still has a lot of money on its books now, and it does not need financing for the time being. I estimate that by the spring of next year, the company will be more than a year old, and the financing will be better at that time!"

Ma Yun took a sip of tea and said with a smile: "Aren't you afraid that by then, the rising star will have already grabbed a lot of markets with venture capital?"

Lu Yan smiled: "It's not that easy!"

Cheng Wei in another time and space, when he was doing Didi. I don't understand technology at all, and neither does investor Wang Gang.

Spending 80,000 yuan to find someone to make a product, there are constant problems, and it never meets the online standard.

After going online, there are also many problems, the data packets are too large, there are too many bugs, and it consumes both power and traffic.

hated taxi drivers, saying that it was no wonder that Didi didn't charge them money, and was in league with the operator, specializing in cheating traffic.

The client software of Easy to travel taxis is the technical data that Lu Yan exchanged for money points in the Tianzhu module of the system.

Naturally, it was a mature version in the later stage, and even people like Ma Yun were surprised after using it.

I think this product is too good, you must know that Alipay to 2010, often unsuccessful payment.

Yixing taxi is one step ahead, the user client is also very sophisticated, and it is proficient in subsidies to occupy many markets. is now a genuine industry boss, and in Ma Yun's heart, he is very inclined to invest in this house.

"Then let's make an agreement, when your A round of financing is due, we Ahri will lead the investment, how about it?

If you don't agree, don't blame us for making one ourselves, grabbing the market with you!"

When Ma Yun said this, he had a smile on his face.

But Lu Yan knew that he wasn't joking.

But he is not afraid of this, he invested a lot of money in Yixing taxi, but when it came to the "subsidy war", all he burned was the funds sent by investment.

Even if he can't be the boss in the end, at most he will sell it like a quick drop, and he basically won't be able to lose.

"Mr. Ma's words scared me so much that my heart fluttered! I naturally leaned towards Ahri to lead the investment, after all, we have always cooperated very well in Meituan. However, in business, it is too early to say anything before the formal negotiation process!"

Ma Yun smiled with emotion: "Hey, I can't give this money away!"

Lu Yan said: "Definitely not, Ahri's investment, how many people want to take it!"

Ma Yun sighed, "You kid!"

After a pause, he said: "How did you get this group purchase and taxi! By the way, your daily headlines, I look at it well!"

Lu Yan smiled: "Mr. Ma, I'm just such an industry, don't you want to focus on it all?"

"It's mainly your kid's entrepreneurship, it's too smooth. Like me back then, I was always regarded as a liar wherever I went, and when it was difficult, my salary could not be paid. I can't find any investment, and I'm ...... stressed every day!"

I have to say that Ma Yun is really eloquent and is better at building relationships with people.

After a few words, the atmosphere instantly improved a lot.

Lu Yan smiled: "The edge of the sword is sharpened!"

"Well, we're going to be, you're going to pull it out and it's a big sword!"

Lu Yanxin said: "I listen, why don't you look like a good word!"