Chapter 300: Record (part 2 of 6)
After answering questions from netizens, Lu Xiaoran went downstairs.
Sugar Candy waved at him with her phone: "So fast? I still want to ask a question!"
“... What questions do you ask?"
"How much box office do you think "Outwitting Tiger Mountain" can have?"
This question attracted the attention of the four people present: "I heard that your movie cost more than 100 million!"
Lu Xiaoran pondered it carefully, and then said: "The total box office of last year's Spring Festival stalls was 783 million, and this year will definitely be more than last year, I estimate that there will be at least 1.4 billion, and "Outwitting Tiger Mountain" will take seventy percent, that is, about 1 billion... The total box office should not be less than 1.5 billion..."
Lu's mother was curious: "Why seventy percent?"
"Because of the movies released in the same schedule, the head work is winner-takes-all!"
“... Alright, don't ask about that, eat first!"
At 7 o'clock, a family of six plus a dog finished eating, and first chatted a few words about homely things.
Lu Mingzhe persuaded him to join the Film Association.
"Your identity is different now than before, you only have the right to speak when you join in, and it's a matter of attitude to stay away from the organization like this, so that everyone can see what you think, and nothing will be your turn. ”
In China's social life, the organization plays a very important role, and being away from the organization means that it is unstable and difficult to manage.
Only when you are included in this management system and become a member of the organization will everyone feel at ease.
Lu Xiaoran nodded: "I am already a director of the Directors Guild and the Producers Guild, and I belong to the Film Association organizationally..."
When a person has a status in society, he will join various organizations and be included in a huge management system, otherwise he will become an alternative in the eyes of others.
Lu Xiaoran doesn't want to be an alternative, she just wants to live and work in a stable way.
Maverick pig, the end is not good!
"Hmm..."
Lu Mingzhe is very satisfied with this, and Tang's father is also very satisfied...
Dad Tang is a civil servant in Shanghai, and he knows this very well.
"Let's play a round of mahjong?"
“... Mom and Dad, uncle, aunt, you four play, I'm really not interested in mahjong!"
"Then you two can watch TV..."
What TV can I watch?
Of course, it's the Spring Festival Gala!
This year's Spring Festival Gala, all kinds of publicity, highly anticipated - Feng Xiaogang as the director!
In fact, no matter who is the director of the Spring Festival Gala, it is the same, because you can't make big changes!
And this year, because of all kinds of tigers within Yang Ma, there is not much money...
There is no unity at all in the audience's growth environment, values, world view, and education level.
The difference in either one is so great that it reaches the two poles of the world.
There are quite a few from the extreme left to the extreme right, and the appreciation and laughter of these people are all fundamentally different.
It's impossible to make a multi-hour party that most people say yes.
Let one group say yes, and then let another group scold the mother.
Therefore, do not seek merit, but seek no fault!
The most complaining point is that Feng Xiaogang really blatantly arranged this Spring Festival Gala as an internal gala in Huayi - many people don't understand why the Spring Festival Gala is crazy about Li Min Ho?
Lee Min Ho signed a contract with Huayi Brothers in China!
Brush your face with the help of the Spring Festival Gala!
After watching it for more than an hour, Tangtang couldn't bear it anymore: "Don't watch it, it's really boring!"
“... Next year will be even more boring!"
"How do you know?"
"The overall form and style are all here, and no one is useless!"
"What about you?"
"You overestimate me, didn't you say it, no one can come!"
“... So let's go out for a walk?"
"It's a big night, where are you going? Swipe Weibo and see how netizens complain!"
Weibo complains the most because the political atmosphere is too strong...
Fish lips, not to mention anything else, Yang Ma took this opportunity to introduce Director Feng to reduce the chance of internal corruption, which is definitely worth encouraging.
......
The industry has always been very optimistic about the Spring Festival, which can be seen from "Huo Yuanjia" in 06.
However, the decline in the Spring Festival in 07 was bleak, and the three films "Wonderful Night at the Museum", "Disciple" and "Casino Royale" obviously could not support the national film market, and the box office on Chinese New Year's Eve was not even 1 million.
During the seven days of the Spring Festival, the national box office was 76.7 million, and the number of moviegoers was 2.43 million, a significant decrease from 2006.
Then, few heavyweight blockbusters dare to be released during the Spring Festival!
So what to do?
With the help of Hollywood blockbuster cultivation and audience groups: "Avatar" in 2010 and "Mission Impossible 4" in 2012 were all released during the Spring Festival...
Until 2013, the box office of "Journey to the West", with a box office of 530 million, embarrassed films of the same class such as "101 Marriage Proposals" and "Cloud Atlas", and also increased the box office of the Spring Festival stalls to 783 million, a year-on-year increase of 90%.
Then, a bunch of distributors decided to put the heavyweight film of the year in the Spring Festival file - "Outwitting Tiger Mountain", needless to say, directed by Lu Xiaoran, Orange's annual drama!
"Macau Vice", Bona's annual drama;
"Dad, Where Are You Going", Light Media tests the waters of the Spring Festival file;
"Havoc in Heaven", behind the scenes distributor China Film + Wanda Cinema + Hengdian Film and Television;
is also Huayi is more hanging, people have the Spring Festival Gala in their hands, and they tested the waters of a "Jianghu Sword Record", with an investment of 5 million yuan...
By the way, insert a sentence, when the market matures, China Film will close the door, and Hollywood blockbusters are not allowed to enter the Spring Festival file...
The cinema chain will also close the door - films without the intervention of the cinema chain have been suppressed from the beginning of the film schedule...
So, do you really think that the low first-day schedule of "Operation Red Sea" and "The Wandering Earth" is due to the quality of the works themselves?
......
On the first day of the Lunar New Year, Director Lu video chatted with people in various ways, some were friends and some were relatives.
After finishing the work, I remembered to pay attention to the box office of the first day of "Outwitting Tiger Mountain"...
The box office results of "Outwitting Tiger Mountain" on the first day directly refreshed the box office record in Chinese film history: 160 million!
Of course, today's market also broke the record: 298 million!
"Havoc in Heaven" won 66 million box office on the first day;
The box office of "Where Are You Going, Dad" on the first day was as high as 46 million!
"Macau Vice" is only 19 million...
"Jianghu on the Sword Record", 6 million in a single day...
shocked the global film industry, not that the first-day results of "Outwitting Tiger Mountain" were shocking, but the market.
What does the 298 million broad cap index represent?
Represents a single-day box office of $45 million!
In other words, theoretically, the upper limit of the Chinese film market is $120 million in the first weekend.
Almost caught up with the hottest schedule in the North American market...
Before the foreigner could sigh, the box office of "Outwitting Tiger Mountain" on the second day of the Lunar New Year was 180 million, and the market fell to 280 million.
On the third day of the Lunar New Year, the market was 260 million, and "Outwitting Tiger Mountain" won 200 million...
Three days after its release, the cumulative box office was 540 million...
It's crazy, and the industry predicts that the total box office of "Outwitting Tiger Mountain" will start at least 2 billion!
Indeed, in the next four days, "Outwitting Tiger Mountain" always occupied more than 70% of the market, and in the seven days of the Spring Festival, "Outwitting Tiger Mountain" won the box office championship with an absolute advantage: 1.2 billion!
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