The fishing rod drew an arc, and the hook fell into the calm lake, making a soft popping sound, bringing a ripple, Lu Xiaoran held the fishing rod in his hand, patiently waiting for the fish to take the bait, not far from him, Lu Mingzhe also took the bait and made the same action.

"It's still a bit cold in this place... Not even heating!"

"Next year we will go to Chiang Mai, Thailand for the Chinese New Year, and I bought a house there. ”

“... Yes. ”

Lu Mingzhe originally wanted to say how much money you have, don't be so wasteful...

His son was indeed rich, one of the richest in China.

"I have to think about your marriage to Tangtang, you two will be 31 after the New Year!"

"I know, I'll find time to get married this year. ”

Lu Mingzhe looked at his son in surprise: "Why did you agree so happily?"

"I'm always going to get married, except for Tangtang, it's unlikely that I'll live with another woman for the rest of my life, since I'm going to get married sooner or later, let's do it this year!"

Lu Mingzhe nodded, and then changed the subject: "... I read a few documents the other day and found that an important part of your company structure is missing..."

"Which link?"

"Video site!"

“... I know. ”

"You know?"

In fact, with the proposal of the whole ecological industrial chain - Jia Yueting proposed...

Video websites are considered by many to be an important core channel layout of the media company's industrial chain.

Of course Lao Jia is a bastard.

But his LETV ecology has attracted a bunch of bigwigs to enter the game: platform + content, and even layout terminal + application...

Lay's TV, Lay's mobile...

All kinds of storytelling have attracted tens of billions of funds - the second round of financing of Lay's Sports alone reached 8 billion!

The ecological chain layout is the best storytelling method from 2013 to 2016.

But it can only tell a story - the so-called ecological chain, the base point is the number of visits, and the number of visits to Lay's video can't even compare to station B, so it's a hairy mobile phone...

Can't even understand such a simple question?

Lay's buys copyrights, and a sign is ten years, anyway, all of Orange's works will not be on the shelves...

A brief introduction to the copyright fee of the video company: The general video company, for example, Teng Aiyou, is a three-year copyright expiration, the first year accounts for the majority, 70%, the second year 20%, the third year 10%, this is very scientific, because a drama is just listed when there are more people watching, and then there are fewer and fewer, Lay's is different, people sign for ten years, and the first year only gives 10%, which is equivalent to pushing all the accounts back...

Why?

Paper bills look good!

'The seventh-ranked video site in the industry, with the No. 1 financial indicators, is really tricky!'

But there were people who believed in him!

At present, the highest market value in China is related to the media is Lay's Group, with a market value of up to 150 billion!

The reason is very simple, his so-called ecological chain is the right way to play - that is, to create a complete entertainment ecological chain in accordance with the logic of the heavy vertical of the whole industry chain.

You see that there are quite a few things in this world, even if they are correct, that can be turned into successful operations?

"Then why don't you do it?"

"I've built it, but it's not time to take shape yet..."

“... It's good that you know it in your heart. ”

"Hey, the fish has taken the bait!"

Even my dad can see the importance of the video platform, will Lu Xiaoran not know?

"Go home, celebrate the New Year!"

......

Lu's mother and sugar mother are cooking, and sugar dad and sugar candy are watching TV...

Lu Xiaoran put down the fish bucket, washed his hands, and said, "I'll go upstairs for an interview!"

"Interview?"

"It's just Weibo answering questions from netizens, and I'll come down in half an hour!"

“... There you go..."

Tangtang's eyes didn't leave the TV, it was Beijing TV, and it was rebroadcasting "Let's Run", which happened to be the episode of "Outwitting Tiger Mountain"...

How hot is "Outwitting Tiger Mountain"?

Let's put it this way, today is the twenty-ninth day of the lunar month, and the pre-sale of "Outwitting Tiger Mountain" on the first day of the Lunar New Year has reached 60 million, and the other three plus one piece have not reached 40 million!

The pre-sale of "Havoc in Heaven" is only 13 million...

Lu Xiaoran entered the Spring Festival file for the first time, and it is still a theme suitable for all ages like "Outwitting Tiger Mountain", and the advantages are too obvious!

Of course, the premise is that the trailer of "Havoc in Heaven" is really not good...

Involved in the gods and demons, the plot is incomprehensible...

In the past few years, most of the people who bought tickets online were young people, and there was a quality assurance "Outwitting Tiger Mountain" in front, who Nima was willing to watch a sparse "Journey to the West" that was changed by magic?

......

"What makes a movie good? It's really about making the audience emotionally engaged and immersive. For example, getting through the challenges of the plot with the characters, feeling the tense scenes, etc. Any film director will consider these places, but the degree, angle and method of thinking are different. In fact, it is not said that we should apply any model to tell the story, because each of us has a preference for movies and has our own unique style. ”

"Lin Hai Xueyuan, this is a work that sold very, very widely back then, and it has a strong appeal, which meets all the elements of what we are talking about now. For example, there are lonely heroes in it, there is a collective spirit, there is a mysterious life on the other side of the bandits, and the black words we say are full of legends, so this drama is naturally suitable for making a commercial film!"

"We who make movies are following the footsteps of the times and recording some perspectives and standards of the times. Some old movies were good at the time, but now they feel a little distant, so if we keep repeating things from the past, it won't bring a breath of vitality to the film industry. You have to interpret old stories in the language of the present, so that new meanings will arise.

Some directors make a good movie, and later generations will make him another one like him in order to pay tribute, I think this is not a tribute, but a little disrespectful. I think we contemporary filmmakers still have a certain sense of responsibility and mission for the innovation of contemporary films. ”

This is to explain why "Outwitting Tiger Mountain" was filmed...

"Why is it "Outwitting Tiger Mountain", not "The White-Haired Girl" and "Red Detachment of Women"?"

“... Because "Outwitting Tiger Mountain" is a work that I remember more deeply, my dad is a professor and likes Western things, but he likes "Outwitting Tiger Mountain" very much, so I will definitely shoot "Outwitting Tiger Mountain"..."

"What is the biggest secret to making the current post-90s generation like this movie?"

"It is to change the preaching content in it, and art is the most taboo to preach. You can be preachy in order to explain a concept. But art doesn't need to be said that way. In the movie, before the Battle of Jiapigou, we originally filmed a piece of the content of the mobilization meeting, but later cut it because we didn't need it. As long as the audience sees them protecting the villagers, they know it. ”

"Do you have any regrets?"

"The biggest regret is the length of "Outwitting Tiger Mountain", according to the original script setting, there should be a plot of Yang Zirong's betrayal, and then he can naturally sit in the second place, but if this section is cut in, the duration will be at least 150 minutes, so it can only be removed..."

Of course, it must be removed, otherwise, it will be difficult to pass the trial ...

The biggest problem with "Outwitting Tiger Mountain" is that the IQ of the mountain carving goes up and down, and such a hanging person actually let it go because of a few temptations?

Didn't you send him to the Battle of Jiapigou?

can only arrange a section of Luan Ping going up the mountain, and the plot of the confrontation between the two can be regarded as barely completing the BUG...

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