Apocalypse has developed into a leading player in the industry in just over 20 years, which is a very successful example.

And with its own development, the industry is getting bigger and bigger, and now it spans many fields.

But Apocalypse is not without any disadvantages right now.

Shen Yan said: "Apocalypse has developed so much in a short period of time, its capital chain has now become a fatal threat to the enterprise, and Apocalypse has not been listed, so the ability to resist risks is weak, and the capital chain will be torn at any time due to the small deviation of the actual business risk, which is the primary disadvantage behind the rapid development of Apocalypse." ”

The so-called boat is a good U-turn, and it is impossible to even turn around like the Apocalypse.

Therefore, I can only go on cautiously.

Don't look at the apocalypse now, like a cow, but when making movies, don't you have to look for investment like Chen Xiao?

This is also risk diversification.

Otherwise, the Apocalypse family has a big business, and there is still a need to find investment?

Shen Yan said: "Apocalypse is advancing by leaps and bounds, killing all sides, and at the same time, its own industry is growing synchronously is its higher and higher debt level, and the increase in net profit is far from keeping up with the expansion of assets, so until now, there are many theaters eyeing Apocalypse, just waiting for it to make mistakes." ”

The so-called tree big wind, that's it.

In normal eyes, Apocalypse is a tiger, but once there is a strategic mistake, then in the eyes of everyone, it is a piece of fat.

And it's also a big tonic of fat.

Shen Yan only said a few words, and he made it clear the risks faced by the Apocalypse.

Chen Xiao didn't know what Peng Jiujiang was like, but he must have a feeling of being cold from a high place.

Standing tall, of course, it's cool, but it's also cold.

Shaking his head, Chen Xiao felt that it was better for him to develop slowly, he wanted to live more comfortably, and he was not as tired as Peng Jiujiang.

It's not good to think about it every day.

So Chen Xiao asked, "Since we can't follow the development route of the Apocalypse, then in your opinion, what should we do next?"

Here, this is the final challenge, Shen Yan thought to himself.

Although he chatted with Chen Xiao a lot, it was just a digression before, and he never forgot that Chen Xiao was his 'interviewer'.

However, since Chen Xiao was able to ask this question, it means that Chen Xiao has basically affirmed him.

And the next answer is the real interview question, which can really affect whether Chen Xiao will hire him.

Shen Yan was confident and said: "The development of cinemas mainly depends on the offline venues, so the choice of offline geographical location will produce different corporate positioning under different strategies. ”

"Apocalypse is based on the location of his business district, giving priority to occupying the box office of first- and second-tier cities, of which the signed projects in first- and second-tier cities account for more than 50%, and now Apocalypse's box office and moviegoers have ranked first in China for several consecutive years. ”

"However, the first and second tier cities are limited after all, and now they are becoming saturated, in this case, Apocalypse's cinema investment has gradually shifted to the third and fourth tier cities, and this strategy is still ongoing, and it is expected that more share will be invested in the third, fourth and fifth tier cities. ”

Chen Xiao listened quietly, he knew that Shen Yan was talking about the key point next.

Sure enough, Shen Yan said: "In a word, that is, the apocalypse is going to spread the city to the countryside, and this road is not going through us now, so we can turn around and surround the city with the countryside." ”

Fan Daorong on the side asked, "That is, to avoid the first-tier cities first?"

Shen Yan said: "That's right, but now many good locations in third- and fourth-tier cities have been occupied, including Xinshi theaters, but now we have acquired 35 theaters under the name of Xinshi in one go, which is a good start."

So now we have two choices, one is to continue to deploy in cities outside the first-tier cities, and the other is to slowly infiltrate the first-tier cities. ”

Chen Xiao asked, "Then which one do we apply to now?"

Shen Yan said: "To be honest, the market is turbulent now, and with these theaters, we already have the ability to develop into the high-end market.

However, we are not yet on a solid footing, so I think we are still taking a wait-and-see attitude recently, at least until the results of this time are digested. ”

Chen Xiao said: "I agree with this, it's right anyway." ”

Shen Yan said: "If you want the company to develop rapidly, there is another way?"

"Oh?

"Towards going public. Shen Yan said: "If we can go public, then the company will definitely have a large amount of capital inflow, and we can use these funds temporarily, so that we have enough funds to operate." ”

This time, Chen Xiao said without hesitation: "Let's not talk about the listing for the time being." ”

Just kidding, now it's up to him in the company, and he can do whatever he wants.

But what about after the company goes public?

Then he will become one of the shareholders, so that the company will become a battlefield, with his hand, if there is an equity battle in the company, it is not certain whether the company will have his share or not.

Moreover, his company does not have the conditions for listing, and if he finds a team of listed packaging companies to package and go public, then the risk will be too great.

If the upfront financing cannot be cashed in, coupled with the high cost of listing, it is likely that the company will go bankrupt.

The company goes bankrupt, and the key is that it will make him lose credibility and even fall into a trough.

Of course, these are also only the worst thoughts.

If it is really listed, Chen Xiao feels that he can make the company's stock rise again and again just by making movies.

"That ......"

Shen Yan didn't expect Chen Xiao to refuse so firmly, and he didn't know how to speak for a while.

Chen Xiao was relieved: "The company is not listed, it is completely natural, if it is indeed time to go public at a certain stage of development, then it can be listed, there is no need to deliberately, and there is no need to deliberately list." ”

Then he said: "If you contact me for a while, you will find that I have always sought stability, and Fan Daorong knows this. ”

Shen Yan looked at Fan Daorong, only to see that Fan Daorong was stunned.

As everyone knows, Fan Daorong is in a daze at this time.

Have you been seeking stability?

And I still know?

As far as I know, you never seem to be stable, right?

But Shen Yan looked at Fan Daorong and seemed to understand, yes, Chen Xiao was able to develop to this point quickly, although as far as he knew, he had always sought victory in danger.

But how can a company always be on the edge of the blue?

Now it seems that it should be to seek stability in the midst of danger.

Thinking of this, Shen Yan immediately understood.

Yes, he understood.

"I know Mr. Chen, please rest assured that the cinema line will be managed by me, and I promise to adhere to the company's development strategy and win steadily!"

Fan Daorong patted his head: "It's over, a fierce general who fights the world has become a city gatekeeper." ”

However, Chen Xiao was very satisfied.

"Okay, the theater chain will be handed over to you for the time being, during this time, you can first learn more about our company with Fan Daorong, and stabilize these theaters first. ”