From Zhou Lihai's point of view, the lottery is not to offend customers.

If you don't draw the number, the customer pays the subscription fund, and if you really subscribe in the end, then there will inevitably be a considerable number of customers who can't buy the house.

Then this group of customers will instantly start lashing out at the project out of anger, causing a bad impact. It's even harder to try to fix it after the fact.

So he couldn't understand Chen Jin's request for him to "resolutely not shake the number".

Chen Jin saw that his eyes were full of grievances, and couldn't help but smile and said, "Actually, I did this to not offend customers." ”

"Clams?" Zhou Lihai looked at Chen Jin with a confused expression, a little incomprehensible.

Chen Jin shook his head and sighed lightly: "You haven't been in the front line of business, so you can't understand the feelings of customers." ”

He then asked: "The so-called lottery is for all the customers who have subscribed, right?"

"That's right. Everyone paid the money, and of course they drew together. Zhou Lihai said as a matter of course.

Chen Jin said: "But everyone has paid the money to subscribe, why should we let the customers who can't shake the number bear this psychological gap?"

"This ......" Zhou Lihai was speechless for a moment. It was a direction he had never thought about.

He thought about it for a long time, but he still couldn't understand what Chen Jin wanted to express, so he had to be embarrassed: "Mr. Chen, you better say it directly." To be honest with you, my old Zhou has never worried much about the house in his life, and I really can't understand the kind of stuff you said. ”

"It's not a thing!" Chen Jin said seriously: "It's empathy, understand?"

"If it's still the market last year or the year before last, don't say it's a lottery, even if you take out the lottery number and sell it, I won't say a word. Because at that time, customers who couldn't buy a house would only lament their bad luck and would not complain about the developer. After all, the whole world does that, and the reality of a seller's market is like that. ”

"But it's different now!" Chen Jin sighed: "I can bet with you, if you dare to draw the number tomorrow, you don't have to wait until the day after tomorrow, our sales office will be smashed tomorrow afternoon." Because it is a buyer's market, we have to take care of the emotions of our customers. ”

"The reputation lost in a house trouble, even if you spend tens of millions of dollars on advertising, you may not be able to make up for it. In real sales, you always have to think from the customer's point of view. ”

Zhou Lihai was puzzled: "But Mr. Chen, according to today's situation, the actual number of customers who have subscribed will definitely be greater than the number of houses we opened this time." What to do?"

"Homeopathy!" Chen Jin smiled: "You, you just don't have a high enough vision to see the problem." Have you read the engineering report?"

"Uh~ Not yet. Haven't you been busy with the opening of the market for the past two days? Zhou Lihai sneered.

Chen Jin said: "In this way, the subscription will end at 6 o'clock this afternoon." At the same time as the opening tomorrow, the advertisement of 'key school district housing' can also be replaced. And then you have to keep an eye on it for yourself, and if it does sell out tomorrow, it's definitely good news for the news. And you have to immediately announce in the name of the general manager of Haisheng Company that a new house will be launched within a week. ”

"Customers who have subscribed but have not been able to purchase suitable housing can choose to return the subscription money or give priority to the purchase of additional listings with the same discount. ”

"Got it? Make sure it's sold out before you can announce it. Chen Jin admonished again.

Zhou Lihai was stunned for a moment, and hurriedly said: "But the pre-sale certificate of that house has not been taken out yet! Tomorrow is Sunday again......

"The main structure has reached three floors, which meets the pre-sale standards. I'll get the pre-sale certificate. Chen Jin said casually: "In this way, the customer who did not choose the house to subscribe has an advantage, understand?"

"Understood, understood!" Zhou Lihai finally breathed a sigh of relief. Until now, he has come back to his senses, and it is really what Chen Jin said.

"Mr. Chen, you are worthy of your own business background!" Zhou Lihai flattered: "The psychological grasp of customers is too accurate." ”

"Not exactly. Chen Jin said with a smile: "The additional listings are ready to increase in price." ”

"Price increase?" Zhou Lihai said in surprise.

Chen Jin pursed his mouth: "Of course." The first house is priced so low by Chen Beihu, a loser, and the price of the house in the back does not rise, how many dollars can this project earn?"

"That'...... How much has it risen?" Zhou Lihai said excitedly. There is nothing better for him than a price increase.

"The reported price is 22,000 / square meter. In this way, the customers who subscribed in front will only feel that they have earned. And the customers who come later will also be full of confidence in our Phoenix City because the first one is sold out. The price, the key school district is worth the price. Chen Jin said proudly.

But Zhou Lihai still hesitated: "The unit price of 7,000 yuan will rise all of a sudden......"

"What are you! How can you discount the price if you don't raise the price?" Chen Jin hated that iron could not become steel and said: "There will be no discounts for subscribing to the fund, and all the discounts will be in your own hands." For customers who subscribe later, 9% off for portfolio loans, 88% off for pure provident fund loans, 87% off for commercial loans, and ...... for one-time payments 85% off!"

Chen Jin said: "In this way, even if it is a portfolio loan, the unit price is less than 20,000. There are less than 20,000 key school districts, and we are the only one in the entire Dongjiang City, except for Liangshan Cultural Village. And it's the main city ......"

He reminded him that Zhou Lihai couldn't understand that he was really a stupid hat. He nodded hurriedly and said, "Mr. Chen, high wow, it's really high!"

"Stop slapping on the back and keep an eye on it. Chen Jin waved his hand and sent Zhou Lihai away, and he was also wandering around the sales office, his brain running rapidly at the same time.

Among the 312 units first opened in Phoenix, there are 156 units of 89 square meters, 78 units of 110 square meters and 78 units of 148 square meters. If all of them are traded at an average price of about 15,000, then there will be at least more than 500 million turnovers.

According to his shares in Haisheng Company and Wanyu Company, it can bring him 17,495 points. And after he searched for Kiyomi Inaba, a 10,000-point customer, he still had 46,527 points left.

Add the two together, it's only 64,022 points, which is far from 100,000 points!

You must add the points brought by the transaction of Jinbo Building to make up 100,000 points.

Have to!

As soon as he thought of this, a call from Kiyomi Inaba came.

Chen Jin immediately picked it up, only to hear Inaba Kiyomi say: "Hello Mr. Chen, our president's plane is about to arrive in Dongjiang City, do you think it's ......?"

"No problem! I've arranged all the receptions, and now I'm going to pick you up at the airport. Chen Jin responded.

After hanging up, he made two more calls in a row to notify the person.

"It's finally here!" Chen Jin finally said secretly.

Judging by the positive attitude of Kiyomi Inaba and their President Tian Wang, Chen Jin estimates that whether this deal will succeed or not, maybe the dust will settle within today!