Chapter 421: Killing Many Birds with One Stone

In many industries, it is difficult to be a single company. There are four top live broadcast platforms in this world, and in terms of short video sharing software, there are two top, namely "Suipai" and "Yinchuang".

In the first half of the year, "Suipai" found Zhu Zitong as an endorsement and asked her to shoot a video and upload it to her own software platform as a signboard to attract customers, but Zhu Zitong asked Xiao Yao for help through Zhao Rui and made a dance video of "Seve" for her. After this video was uploaded, although it was finally popular on the whole network, it also benefited a lot as the first "follow-up" dance video of "Seve".

In the early stage, everyone saw the dance video of "Seve" on "Shoot With", and those imitators also preferred to put their dance video on "Take Shot", hoping to be seen with the original video. Even later, when the dance videos became popular all over the Internet and were reprinted by various video websites, the word "shooting" was inevitably mentioned in the title.

This dance video not only increased the popularity of "Shoot with You" a lot, but also increased the number of videos on the platform a lot, and also made them gain a large number of newly registered users for this purpose, which can be called a lot of benefits, and it is definitely a very successful commercial project.

"Sound" is the main competitor of "Instant Shooting", and the success of "Instant Shooting" is that it is impossible for them to study it carefully and consider the possibility of emulating and carrying out similar operations.

Zhu Zitong broke the news on Weibo that the soundtrack of "Seve" was made by Xiao Yao, the dance was also choreographed by Xiao Yao, and the video was taken by Xiao Yao, which was basically created by Xiao Yao. Later, Xiao Yao also filmed a four-person dance video with Zhao Rui, Lin Qisan, and Cheng Xi, which was transmitted by Zhao Rui to "Follow-up", expanding the influence and promotion of Zhu Zitong's video. In the eyes of the people of "Sound Creation", the reason why this video is so popular is that Xiao Yao's role in it is greater than that of the two protagonists in the video, Zhu Zitong and Nina Aiyiguli, and even the "Suipai" company that promotes it.

In view of this, the people of "Yinchuang" naturally hit Xiao Yao with their ideas.

It's not that the people of "Yinchuang" haven't tried to directly ask Xiao Yao to endorse and shoot videos, but they sent four or five endorsement invitations to Xiao Yao's work mailbox in a row, but all of them were as silent as a stone sinking into the sea. When they couldn't hold back and called Xiao Yao's agent directly, Fang still said the endorsement invitation, Fang still didn't even ask the conditions, and directly replied that Xiao Yao would not accept any endorsement.

Xiao Yao couldn't figure it out, so the people of "Yinchuang" hit the idea on the people around Xiao Yao.

Short video software is a trendy thing, and the target users are basically young people. "Yinchuang" is looking for a spokesperson, and naturally it is also looking for young stars who can play and love to play. The young stars around Xiao Yao, the first choice is naturally Zhao Rui and Lin Qisan. However, after some contact, the two boys refused because they were not good at making this kind of video. When the person of "Yinchuang" hinted that he could go to Xiao Yao for help, the two who were familiar with Xiao Yao's character couldn't think about it and refused even more resolutely.

Unlike traditional entertainment companies, they have limited resources in the entertainment industry, and many of their methods are based on business considerations and inspiration from competitors. When they learned that although the video of "Seve" was filmed by Zhu Zitong and Nina Aiyiguli together, Zhu Zitong was the only one who signed an endorsement with "Suipai", and they thought of Nina Aiyiguli when they ran into a wall with Zhao Rui and Lin Qisan.

Although Zhu Zitong is much more famous than Nina Aiyiguli, their target is not Nina Aiyiguli, but Xiao Yao. As long as Xiao Yao is willing to make a move, then whether it is the quality of the content, topicality, circulation or influence, the video shot by Nina Aiyiguli will not be worse than Zhu Zitong's. And judging from Xiao Yao's experience of helping others write songs, he is obviously not a person who looks at the other party's fame to decide whether to help.

The people who "follow the shooting" don't know the relationship between Zhao Rui and Zhu Zitong, and Zhu Zitong is invited to take a fancy to her relatively high popularity among the younger generation of stars, and it is completely unexpected to pull out Xiao Yaolai. The people of "Yinchuang" also didn't know the relationship between Zhao Rui and Zhu Zitong, but they came for Xiao Yao. Although they didn't know the relationship between Lin Qisan and Nina Aiyiguli, they judged through data collection, sorting and analysis that Nina Aiyiguli should not be lighter than Zhu Zitong in Xiao Yao's heart.

Judging from the fact that Nina Aiyiguli and Zhu Zitong made a video together, and later Zhao Rui, Lin Qisan and Xiao Yao plus Cheng Xi, who happened to be present, made another video, this should be a small group with a better relationship, among which Zhao Rui and Lin Qisan, the relationship between the two children and Xiao Yao is of course nothing to say, Zhu Zitong and Nina Aiyiguli The two girls and Xiao Yao are all new friends who met later, and they must not be comparable with the two boys, but what about these two girls compared with each other?

A few years ago, some gossip media reported Xiao Yao and Zhu Zitong together, but it was just a "pull match" for some boring netizens and unwilling fans after Xiao Yao announced his girlfriend, and the media just joined in the fun, not even a scandal, Xiao Yao obviously couldn't help Zhu Zitong with the music and choreography because of this, and also brought a group of friends to help. The people of "Yinchuang" judged that the relationship between Xiao Yao and Zhu Zitong should start with Zhu Zitong starring in the TV series in which Xiao Yao's studio participated in the investment and Xiao Yao participated in the screenwriting.

In that TV series, among the leading actors are Xiao Yao's Fa Xiao Zhao Rui, and among the supporting actors are Xiao Yao's Fa Xiaolin Keisan and later Shen Opera classmate Nina Aiyiguli, these actors are of similar age, and they should be easy to play together and become friends if they are in a crew for a long time, and Xiao Yao is not an actor in the play, at most, he may have visited the class a few times, and the acquaintance of Zhu Zitong and Xiao Yao is likely to be introduced through others.

Although Zhu Zitong is the heroine, Nina Aiyiguli is only a supporting role, and the two have different statuses in the play, Xiao Yao has not been in the crew for a long time, which has little impact on Xiao Yao. At that time, the results of the art examination had already come out, and Nina Aiyiguli had already confirmed that she would become Xiao Yao's classmate in Shenju, so the relationship between Nina Aiyiguli and Xiao Yao may be closer. Since Xiao Yao can help Zhu Zitong, it stands to reason that he should not refuse Nina Aiyiguli's request for help. So, "Yinchuang" contacted Nina Aiyiguli and sent her an invitation to endorse and shoot a video.

Although Nina Aiyiguli has starred in TV series, she is still a college student and does not even have an agent. In matters at work, she always looked for Lin Qisan's boyfriend, and Lin Qisan helped her introduce the situation, analyze the pros and cons, and then let her make her own ideas. After receiving the endorsement invitation from "Yinchuang", Nina Aiyiguli did not immediately agree or refuse, but went to Lin Qisan to discuss.

The people of "Yinchuang" have looked for Lin Qisan before, and Lin Qisan is naturally not ignorant of "Yinchuang". Zhu Zitong is the spokesperson of "Sui Pai", and he is a boy who goes to endorse "Yinchuang" and fights in the ring with his "sister-in-law"? This is obviously not within the scope of Lin Qisan's consideration. But if Nina goes to "Yinchuang" to fight with Zhu Zitong in the ring?

On the one hand, Nina Aiyiguli is from an ordinary family, unlike their second-generation stars and child stars, whose family conditions are not as good as theirs, and there is no comparison in terms of network resources. An endorsement contract is nothing to them, but for Nina, who is still a college student, it is still very rare.

On the other hand, although these friends who grew up together have a good relationship, they have always had the meaning of competing with each other. Except for Xiao Yao, the general demon of the bug, the other three are not necessarily inferior to anyone who thinks they are. Especially Lin Qisan and Zhao Rui, although their current career priorities are different, they both learn acting, and they will both take actors as their careers in the future, and there will definitely be no less competition and comparison between them. Lin Qisan felt that it was boring to compare with his "sister-in-law", but it was still very interesting to compare his girlfriend with Zhao Rui's girlfriend.

So, after helping Nina introduce the relevant situation, Lin Qisan also strongly persuaded Nina to agree to the endorsement contract of "Yinchuang". As for the work of filming the video later, Zhu Zitong's video was created by Xiao Yao, and Lin Qisan naturally thought of Xiao Yao for this video of Nina. When the contract was negotiated, Xiao Yao had already returned from the United States, and he didn't need a hint of "Yinchuang", after signing the endorsement contract with Nina, Lin Qisan took Nina to find Xiao Yao.

are all brothers' girlfriends, of course Xiao Yao will not favor one over the other. Since he has helped Zhu Zitong shoot a video, Xiao Yao happens to be free at the moment, so he readily agreed to come down and help Nina come up with ideas for the video.

When helping Zhu Zitong shoot a video, everyone else has nothing to do with "sound creation", so he can naturally ask others to help unscrupulously. But now that Zhu Zitong is already the spokesperson of "Shooting", it is a bit inappropriate to find Zhu Zitong for the video of "Yinchuang". And for Xiao Yao, it is not interesting to play the things he has played again. The video of Zhu Zitong on "Follow-up" is a dance with leg movements as the highlight, so to help Nina shoot the video, Xiao Yao hit the idea to the upper body and remembered the gesture dance.

A week after Xiao Yao returned to China, the episode of the American drama in which Zhou Jingyi made a cameo appearance in the American drama crew has been broadcast. As expected, the crew mentioned Xiao Yao in the drama information and behind-the-scenes footage. Although there is no direct compilation of a scandal between Xiao Yao and Zhou Jingyi, there is no lack of ambiguity in the words between the lines of the information introduction and the behind-the-scenes footage.

Although the drama was only broadcast on American television, it was also reproduced and produced on some subtitle groups and American drama forums in Huaxia, and those information and behind-the-scenes footage were also seen by some Huaxia netizens, and then passed on to the gossip media.

When arguing with the captain of South Korea about the authorization issue on that electronic music program, the program team played the final video of the "National Street Dance Competition" on the big screen, and Zhou Jingyi, who won a lot of close-ups, is not unfamiliar to Chinese netizens and media.

In everyone's eyes, Zhou Jingyi is just a teammate of Xiao Yao's dance team when he was an exchange student in the United States, basically similar to Cheng Xi, and Zhou Jingyi is far away in the United States, and she is not a contracted artist in Xiao Yao's studio, so she may not be as good as Cheng Xi. No one has fried the scandal between Cheng Xi and Xiao Yao, where will anyone fry the scandal between Xiao Yao and the Chinese-American actress?

If there is really anything between Xiao Yao and this Chinese actor, it should be during Xiao Yao's exchange in the United States. At that time, Xiao Yao had already been on the stage of the Oscars, and it was not a problem to stay in the United States to develop, but he returned to China alone a year later.

After the end of his exchange career, Xiao Yao's several trips to the United States added up to less than a month, and almost every time he went was related to Sun Tingting. Even if he wants to split his legs, the object will not be an American female star who is thousands of miles away and rarely meets.

When the scandal between Xiao Yao and Gong Chen was rampant, there were even photos of Gong Chen entering and leaving Xiao Yao's hotel room and home late at night, and the results were all proved to be fake. Here are just some intimate hugging actions during filming, after the feature film is released, it is all in line with the plot, undocumented and unfounded, compared to the scandal between Gong Chen and Xiao Yao back then.

Therefore, neither the media nor netizens in Huaxia reacted much to this implicit scandal.

Although the media and netizens on the Huaxia side did not react, Xiao Yao knew that after Sun Tingting saw this, her heart would not be unwavering. She clearly knows the feelings of Zhou Jingyi and Sarmyon Smith for Xiao Yao, although she also knows that these are fake scandals, but she will always feel a little uncomfortable in her heart.

For this situation, Xiao Yao will certainly not be indifferent. In fact, there is nothing to explain, Sun Tingting understands, but she is unhappy, so Xiao Yao decided to take some actions to show Sun Tingting his attitude. Xiao Yao is best at writing songs now, and expressing his attitude to Sun Tingting with practical actions is naturally to write a sweet love song for her.

Just when Xiao Yao was thinking about what love song to use to show his attitude to Sun Tingting, Lin Qisan and Nina Aiyiguli came to the door. Choreography also needs to be soundtrack, love songs and gesture dances, Xiao Yao thought of Liu Jia's "Love is You" in his previous life and the popular "Douyin" and "Love Gesture Dance" on various video websites.

Although it is inconvenient to pull Zhu Zitong to help Nina, there is no problem with letting Lin Qisan and Nina shoot videos together. This gesture dance is meant to be a pas de deux for couples, and the two of them are just the perfect fit. The background music of the gesture dance is a sweet love song, and I just happened to write a love song for Sun Tingting, which happened to solve the two things together.

The only problem is that the "Douyin" in the previous life can only upload a short video of fifteen seconds, and the original "Love Gesture Dance" is only fifteen seconds long, while "Yinchuang" also has a limit on the length of the video, unlike "Sui Pai", which can upload a short video of a few minutes, but its time limit is forty-five seconds, which is three times that of the "Douyin" in the previous life. The "Seve" that helped Zhu Zitong on "Shooting" is more than three minutes, and the video for Nina on "Sound Creation" is only fifteen seconds, which is too big.

However, the biggest feature of this gesture dance is creativity, not the difficulty of movement. Now Xiao Yao himself has choreographic talents, and following this line of thought, it is not too difficult for Xiao Yao to add a dance move of the same style to the lyrics of the following paragraph. Since the video of "Yinchuang" can be played for up to forty-five seconds, and the two main songs and one chorus after the original dance soundtrack add up to almost thirty seconds, Xiao Yao also matched the next two main songs and a chorus with dance moves, which just stretched this gesture dance to forty-five seconds.

Before Xiao Yao moved, invited guests to the party, asked Chen Beila to take water friends to visit during the live broadcast, and released new songs for Chen Beila during the live broadcast, all of which had been planned. Now Xiao Yao writes songs for Sun Tingting, and Lin Qisan and Nina Aiyiguli shoot videos for "Yinchuang", and I hope that more people will know about these two things.

There is more content during the live broadcast, giving back to the water friends, and the sincerity of expressing gratitude to them is more sufficient, and the water friends will definitely be more satisfied. With so many people getting together, the number of viewers in the live broadcast room will definitely not be small, and they will have a large number of free platforms to express their stance with new songs and promote gesture dance on "music creation".

Since he can kill multiple birds with one stone, Xiao Yao has of course gathered all these things together.