Chapter 422: The Impact of the Live Broadcast

After the gesture dance, all the programs prepared by Xiao Yao were performed, and after everyone said goodnight to everyone again, the live broadcast ended.

Regardless of whether the number of viewers displayed in the live broadcast room is watery or not, there were definitely a lot of sailors who watched this live broadcast at that time. After the live broadcast ended, many water friends uploaded the recorded live video to the video website. The content of this live broadcast is very rich, whether it is Chen Beila and Xiao Yao taking water friends to visit Xiao Yao's residence, more than a dozen stars, future stars, and star team members eating hot pot and chatting together, or the after-dinner entertainment performance later, it is very attractive. The number of clicks on these live videos is quite impressive, and the impact is not small.

The first influence is that Xiao Yao's personal makeup artist Pei Minyi became an Internet celebrity anchor.

When Chen Beila introduced Pei Minyi in the live broadcast, everyone was surprised to find that Xiao Yao's personal makeup artist was actually an online anchor who taught makeup to sailors in the Youyu fashion living area. As soon as the identity of the big star Xiao Yao's personal makeup artist was revealed, the status of the anchor "PMY" in the hearts of sailors and the management of Youyu was different.

During the live broadcast, many sailors went to Pei Minyi's live broadcast room to pay attention to Pei Minyi's live broadcast room after Pei Minyi's anchor name and room number. After the live broadcast ended, You Yu recommended the positions of popular anchors on the homepage of the website and the homepage of the fashion living area with the title of "Xiao Yao's private makeup artist". There are also more water friends who were attracted by the introduction of the anchor on the recommended position and paid attention to Pei Minyi's live broadcast room. In a short period of time, the number of fans in Pei Minyi's live broadcast room has skyrocketed from thousands to millions.

Although this number is not as good as that of a big anchor at the level of Chen Beila, Pei Minyi is a well-deserved first anchor in the relatively deserted section of Youyu's lifestyle and fashion district. In general, Pei Minyi can also be regarded as an Internet celebrity anchor.

Fang is still on a TV talk show because of his special experience from "illegitimate meal" to "agent", and he has long been a well-known "star agent" to the public. Now Xiao Yao's personal makeup artist has become an Internet celebrity anchor again, so that all the members of Xiao Yao's private team have become celebrities.

The second influence is that Xiao Yao's student Tang Jingjing has gained a large number of fans.

Xiao Yao disclosed in the live broadcast that he had accepted a student, and also let the student appear in the live broadcast. Again, this is something that many people don't expect. It sounds strange for a college student about 20 years old to accept students, but with the fact that the "Voice" program team announced to the media that they had invited Xiao Yao to be the mentor of the program, this thing happened to Xiao Yao, but it is not too unbelievable. What really surprised people was Tang Jingjing's performance during the after-dinner entertainment performance later.

A cover song, an original song, two different types of songs are well controlled, especially the original song of "AlmostLover", Tang Jingjing can be said to have amazed many people. This song had already achieved good results when it was first released, and after the live broadcast, the number of clicks, listens, and downloads of this song on various music websites has increased rapidly. This song, which has been online for more than half a year, has once again rushed to the top of the charts of various music websites.

This song has never been filmed in a music video, and fans who used to like this song just liked the music of this song and the voice of the singer. In this live broadcast, Tang Jingjing's state and expression when singing this song also touched many people. A large group of water friends and netizens watched live broadcasts and videos and watched the love overflowing, not only the number of Weibo fans and post bars skyrocketed, but also many people spontaneously helped her set up various personal websites. Tang Jingjing has also gained a large number of "fan brothers" and "fan sisters".

Relatively speaking, it is not surprising that Chen Beila sang the new song that Xiao Yao helped her write during the live broadcast with Xiao Yao, but when it comes to the new song sung during this live broadcast, the sailors still feel quite surprised.

First of all, this song is very different in style from the songs that Chen Beila covered during the live broadcast before, and it is not quite the same as the songs that Xiao Yao wrote to her before. It is not unusual for Xiao Yao, a demon, to write any kind of song, but Xiao Yao gave such a song to Chen Bella to sing, and Chen Bella could sing such a song like that, which was still very unexpected to many people. In terms of the expressiveness of the voice alone, many sailors feel that they have seen a different Chen Bella.

Secondly, the state shown by Chen Beila when performing this song is also very different from when she sang in the previous live broadcast.

Chen Beila may be because she has been an online anchor for a long time, and she often has a habitual smile on her face when she sings live broadcast. As an anchor, it is of course okay to keep smiling water friends interacting, but no matter what song you sing, you will have such an expression, and some ordinary water friends and netizens will occasionally criticize you for not being serious enough and not emotionally engaged enough when singing.

And during this live broadcast, it was probably because there were other celebrity audiences present in addition to Xiao Yao, and the live broadcast was completely handed over to Xiao Yao to control the scene, Chen Beila sang this song when it was not in the usual state during the live broadcast, it was more like a professional singer performing on a professional performance occasion, not only the use of skills and the expressiveness of the voice when singing were refreshing, but also the body movements, facial expressions and the emotional state of the whole person made people unable to find fault with the slightest.

"Thousands of Towns" itself is a song that can arouse the feelings and resonance of listeners, and Chen Bella's debut in the live broadcast was extremely good, which made Chen Bella's song popular before it was officially released online. After the single was officially released online, various data such as clicks and auditions and downloads on music websites were also extremely popular, and even appeared on the music charts of radio and television for a time. This song and Chen Beila herself have also appeared in various entertainment news many times.

After Xiao Yao entered the live broadcast circle, the impact on several live broadcast platforms was very great. In the past six months, Youyu has stood out from the four major live broadcast platforms in China, ahead of the three main competitors, and Xiao Yao is inseparable. In addition to Xiao Yao's own topical live broadcasts on Youyu, several songs he wrote for several female anchors of Youyu also played a great role.

Although each live broadcast platform has its own characteristics and emphasis, in terms of singing anchors, each live broadcast platform has its own popular anchors at the pillar level. In the world where Xiao Yao is now, there has never been a well-known music creator in the pop music scene before Xiao Yao to write songs for online anchors. Therefore, after Xiao Yao wrote nearly ten songs in one breath for the three female anchors of Youyu, the three female anchors of Youyu had different grades in the hearts of sailors. In this category, Swim Fish quickly outperformed the three competitors.

In addition to inviting Xiao Yao to settle in the live broadcast, the other three well-known live broadcast platforms have also invited Xiao Yao to sing for their anchors. However, Xiao Yao's work mailbox has never lacked emails inviting songs, and many well-known singers in the traditional music circle have not had time to reply to their invitation emails, so how can Xiao Yao have time to write songs for those Internet celebrity anchors he doesn't know much? Xiao Yao never agreed during the live broadcast.

In the case of finding Xiao Yao to invite songs to no avail, the three well-known live broadcast platforms that were unwilling to be suppressed by the fish also gritted their teeth and spent a lot of money to invite some other well-known music creators and producers in the music scene to write songs for the anchors whose main content of the live broadcast was singing. After several personal singles of the three female anchors of Youyu were launched for a period of time, many Internet celebrity anchors on other live broadcast platforms have launched their own original song works, which made many sailors ridicule on the Internet, "I don't have a single original song of my own now, and I am embarrassed to say that I am an Internet celebrity anchor who sings live anymore." ”

These live broadcast platforms have spent a lot of money to help their female anchors buy songs, and they must have spared no effort in publicity. Under a wave of strong public relations publicity, the popularity of the female singers of the three live broadcast platforms has also been greatly improved, and there is a trend of catching up with and surpassing the three female anchors of Youyu, but after Xiao Yao wrote the song "Thousands of Towns" for Chen Bella, Chen Bella immediately threw off the female anchors of several other live broadcast platforms on the charts of various anchors' popularity and topicality with this song.

However, compared with Tang Jingjing and Chen Beila, the biggest surprise to the sailors in this live broadcast was Xiao Yao, Lin Qisan and Nina Aiyiguli.

Xiao Yao, Lin Qisan, and Nina Aiyiguli are stars in the traditional entertainment industry, and the online live broadcast has limited improvement in their popularity. Their biggest gain in this live broadcast is in terms of personal image. Especially Lin Qisan and Nina Aiyiguli, a gesture dance with a lot of candy and dog food not to be wanted, but also to make everyone so sweet that they don't want it. Many sailors who watched the live broadcast fell in love with this lovely young star pair at that time.

After the live broadcast ended that night, Xiao Yao's new song and the gesture dance video of Lin Qisan and Nina Aiyiguli were also launched as scheduled.

Xiao Yao himself is famous enough, and his works have a good reputation, even if he does not have the premiere on this live broadcast, his songs will usually become popular songs on music websites after they are launched. Although it is not the first time that Xiao Yao has written a song to show affection, this time Xiao Yao deliberately said in the live broadcast that this song was sung to Sun Tingting, and it is quite rare to confess so openly and directly, so after this song was launched, it quickly became the most popular confession song on the Internet.

And Lin Qisan and Nina Aiyiguli announced in the live broadcast that the gesture dance video they performed with Xiao Yao's new song as the background music was released online on "Yinchuang", which also attracted the attention of many netizens and water friends. In less than a day after their dance video was launched, it received more than 800,000 views, and almost immediately became a popular video on "Music Creation". In addition to clicking to watch, countless netizens responded to the call of Xiao Yao and others, and began to follow the trend to learn their sweet and cute gesture dance, and recorded it and uploaded it to the short video sharing platform of "Yinchuang".

In addition to the number of videos and the number of newly registered users on the short video sharing platform of "Yinchuang", some netizens also edited some of the better videos together and posted them on social media and video websites.

Following the world-famous "Seve" dance by Zhu Zitong and Nina Aiyiguli, this "Love Gesture Dance" by Lin Qisan and Nina Aiyiguli has also become popular among young people with the same or even more rapid trend.

The popularity of the two new songs and the popularity of "Love Gesture Dance" were both expected by Xiao Yao, while Tang Jingjing's popularity was unexpected by Xiao Yao. However, as a child star who has appeared on TV shows and in public, Tang Jingjing obviously does not have the previous idea that Xiao Yao did not want to be famous and not want to be disturbed by the media. This increase in popularity actually has more advantages than disadvantages for Tang Jingjing herself. So in this live broadcast, Xiao Yao can be regarded as overcompleting the task.

After the live broadcast of this move ended, Xiao Yao and several people around him became popular, but Xiao Yao did not take advantage of this hot situation to strike while the iron was hot. Tang Jingjing, Chen Beila, Lin Qisan, Nina Aiyiguli, he didn't care about the follow-up actions of these people, anyway, Xiao Yao, who was only responsible for his own career, once again turned down a bunch of program invitations and commercial performance invitations, and returned to his original work plan step by step.

Xiao Yao has only one work plan to determine recently, that is, the promotional photo shooting project of the women's national basketball team. After moving and doing the live broadcast, Xiao Yao also put his focus back on this, and began to continue to notify the players of the women's national basketball team to come to Shencheng to take pictures and record songs.

The Women's World Basketball Championship will start in March next year, and there is still plenty of time. Although Xiao Yao also planned this as a long-term project, he didn't plan to do it until next year's women's basketball team members. So for the next period of time, Xiao Yao didn't take any more work, just concentrated on this one thing.

More than half a month later, the time came to December at the end of the year. At this time of year, it is the hottest time in the performance market, and the most eye-catching New Year's Eve parties of major local satellite TV have also begun to enter the preparatory period.

In the past two years, Xiao Yao's performance at the New Year's Eve parties of two different satellite TVs was very exciting, and he naturally became a fragrant bun in the eyes of several TV stations. This year has just entered December, and Xiao Yao received an invitation to perform at the New Year's Eve party of the four major local satellite TV stations in China at the same time, becoming the first batch of acting stars to receive invitations.

The year before last, I went to Shonan Satellite TV's New Year's Eve party to let the "Women's Music Workshop" created by my own studio appear on stage and help them do publicity, and I went to Donghai Satellite TV's New Year's Eve party last year to make my own invention of the "hand disc" Debuting in public and promoting his new musical instrument are all with some other purposes in terms of publicity, Xiao Yao, who has no purpose in this area this year, lacks some motivation, plus he has participated in two New Year's Eve parties, and there is a lot less freshness about it, so Xiao Yao quickly replied and refused the invitation to the New Year's Eve party of the four major local satellite TVs, and became one of the first batch of acting stars who will not appear at the New Year's Eve party.