Lu male god pretended to be forced to go abroad, and "Raiders of the Lost Ark" rose with the box office...

Actually, the current film market is really good!

Fans are crazy to participate and discuss.

In two years, the audience and the supply side will change.

The audience will become more and more savvy, and the movie that wants them to go into the theater to watch must be the movie that everyone says is good;

Also, more and more forms of entertainment will emerge, there are endless dramas and variety shows to watch every day, endless games, and endless short videos, and he can't pay attention to your movie information at all.

Marketing is all about finding ways to capture the audience's attention and make the film's message reach everyone.

To use an analogy: marketing needs to create a "sense of unpacking", just like we know what we are buying, but we still enjoy the thrill of the moment when we open the express package.

Nowadays, many movie marketing is still at the most superficial level of selling hardware, either the stacking of casts, or desperately advocating special effects.

Watching a movie has become a "stupid and stupid" choice, and it can only attract people who are bound to go to the cinema.

Therefore, in terms of the ability to "sell goods", we still have room for improvement.

When it comes to the marketing of "Raiders of the Lost Ark" specifically, the Middle Ages focused on overseas achievements and overseas trends to attract more people to understand the information - movies can't just be sold to audiences who are interested in your films.

The marketing of "Raiders of the Lost Ark" has done a good job this time, and of course it is also related to the fact that the movie has indeed achieved great results overseas...

The next weekend reported 280 million, and it was released for ten days, that is, as of July 14, with a cumulative box office of 912 million...

All kinds of shocks in the industry!

The box office forecast has risen from the previous 1.2 billion to 1.8 billion...

The box office of "Journey to the West" was 778 million in ten days after its release.

These two can't be compared, on the 7th day of the release of "Journey to the West", "Detective Jack" starring Tom Cruise, on the 13th day of release, "The Hobbit: An Unexpected Journey" was launched...

And then there are "Les Miserables", "Robbery Mystery", "SWAT Judge" and other batches of films...

"Raiders of the Lost Ark" was released on the tenth day, and only "Blind Detective", "Return to Earth", "Sail Movie 3"...

It doesn't pose a stress at all!

However, on the 15th, "Rooftop Love" was released - a new work directed by Zhou Jielun, and the theater was very optimistic, giving 28% of the film schedule on the first day, and "Raiders of the Lost Ark" stuck to 40%...

In addition, on July 18, "Daming Gorilla", which focuses on Sino-Korean co-production of big movies, was launched;

On July 23rd, "Shocking Crisis", on July 31st, "Fast and Furious 6", "Pacific Rim" opened...

……

With the box office of "Raiders of the Lost Ark" continuing to rise.

The status of several leading actors is also becoming more and more recognized!

Duan Yihong and Liao Fu directly stepped into the front line, the former took over Orange's other masterpiece "Operation Mekong", and Huang Xuan teamed up to fight drugs, and the latter took over the actor of "Gravity" with an investment of 150 million US dollars...

Jun Ji-hyun and Kim Hye-so are not focused on China because of the relationship between Korean actors, but the external quotation has generally doubled!

Lin Gengxin's salary skyrocketed to 4 million...

Because of her appearance in "Raiders of the Lost Ark", Yui Aragaki has skyrocketed in value and popularity...

Even Zheng Peipei, who hasn't acted much for several years, has received a bunch of drama appointments - Lu Xiaoran is looking for her mainly because "Tang Bohu Dots Autumn Fragrance" has a deep memory...

The survival of actors is actually quite cruel.

The competition is really fierce, if you don't advance, you will retreat!

And the current entertainment industry does not pay as much attention to works as a few years ago, except for the top group of actors who come up with a work every few years to hang the circle, and their status is stable and admirable.

The competition between Xiaohua and Xiaosheng circles can be called life and death!

A work, if I get on, it may become popular, and what will be greeted is popularity and money, on the contrary, if it fails, it is very likely that Kurama will be snubbed in front of the door, and then it will be branded as a popular artist, and I can only participate in some rural non-mainstream gatherings in exchange for a pitiful salary...

Yang Xiaomi is more sad!

She is also an actor in "Raiders of the Lost Ark" - guest starring...

A lot of people don't even notice her.

Frankly speaking, in recent years, although Yang Xiaomi has been lazy and firmly occupies the first echelon, overlooking the entire idol circle, she is not enough to be bitter, and she has both Long and Shu.

She wants to be exposed to more and better resources!

How can I access resources?

Marketing!

Buy hot searches hard, and big things can be on hot searches...

Then a piece of Er Dongsheng's circle of friends information topped the hot search: Er Dongsheng angrily denounced some actors for their lack of professional ethics, "Tell you, actors who really have actor ethics will not shoot another set of scenes, go on stage, walk the catwalk, shoot commercials, and do a bunch of distractions!" "Finish work after only a few hours of shooting, there are many nannies and followers, actors bring their own costumes, and they don't focus on playing mobile phones on the spot, etc. "I am 100% a supporter of people having the right to choose, you really don't need me, and I can't do without you."

That's right, it's another angry reprimand!

This time, a bunch of famous directors praised it, and directors such as Jia Zhangke, Li Yu, Gao Qunshu, He Ping, and Guan Yu also turned their strength to support it.

He commented: "There are very few big actors in the real NB like this, they have to go all out to do a good job when they take on a work, and it is also a kind of respect for everyone's common work." Individual brokerage companies and agents lack the bottom line of professional ethics, and these actors don't need it. ”

Guan Xuan commented: "Put an end to these grandchildren." ”

Awesome!

And then, this fire burned directly to Yang Xiaomi - because she once publicly declared on various occasions that she was filming four or five dramas at the same time...

Her original intention was to show that she was very dedicated and to create a desperate Sanniang character.

Now it's embarrassing...

Many netizens directly scolded her on Weibo for being disrespectful...

insulted the profession of an actor ...

……

Director Lu will receive a call from Yang Xiaomi.

Got the general ins and outs...

and stomped on the horse angrily and reprimanded the play...

Didn't you just come here once a few years ago?

Er Dongsheng is actually very embarrassed, he is preparing for "The Sword of the Third Young Master", the originally scheduled hero and heroine are Peng Yuyan + Yang Tianbao, Tianbao's role was cut off...

Who is so awesome, intercepting Populus euphratica Tianbao?

Jiang University Architects, of course.

People bring money into the group!

But what does this thing have to do with Yang Xiaomi?

Is it worth calling and complaining?

"Now that I know that I regret it, I told you not to market casually, I don't want to listen!"

"Don't cry, I'm calling a transoceanic phone, it's very expensive!"

"What are you going to do? Leave them alone, will they definitely use you if they don't tweet?"

“… That's right, you are not all the way, the entertainment industry is so big, no one can ask anyone!"

"Okay, I'm going to record a show, hang up!"

pouted, don't care about his, the actor's drama shows that people don't take you as a director seriously!

Why haven't I seen any actors playing in Lu Xiaoran's crew?

Of course, he will not sympathize with Yang Xiaomi, after all, from the director's point of view, it is indeed quite annoying for an actor to roll a scene.

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