Xiaotian is a horse dog, the full name is the Belgian Marlene, also known as the Malinoa dog, horse dog.

In Europe, France, the Netherlands, Belgium and other countries accounted for 60% to 70% of the total number of police dogs, widely used in tracking, drug detection, vigilance, security, guarding, escort, etc.

Broke the monopoly of German shepherds in the world of working dogs.

Any mammal, especially cute as a child, note that I'm talking about mammals - don't get a maggot photo upload!

Of course, Boss Lu is ready to raise it, otherwise, he would not have specially found a young, strong and handsome horse dog to breed Xiaotian...

Of course, there is also the meaning of taking the opportunity to promote it.

At least let the audience distinguish the difference between "Operation Mekong" and "The King of Dogs"!

……

The "Star Wars" series is really the national film of North America, and the cumulative number of viewers of the first Star Wars movie in North America is as high as 194 million, second only to "Gone with the Wind", which has a cumulative number of 225 million...

What is the concept of 194 million passengers?

"Wolf Warrior 2" is awesome, the number of viewers is 140 million...

The number of viewers of "Titanic" in North America is 128 million...

The Star Wars franchise has always been the top commercial blockbuster in North America, with 6 films winning the annual championship 5 times, and the worst one is also the third of the year.

Star Wars Episode VII: The Force Awakens is back after a 10-year absence, and it's hard to overstate it!

"Star Wars 7" grossed $119 million on Sunday after its North American release, and set a record $247 million in its opening weekend — a big record: the previous record was $208.8 million set by "Jurassic World" this summer.

As of January 5th, the North American box office of "Star Wars 7" is $750 million, and it has only been 19 days since its release...

Many people exclaimed: North America's first local film to break a billion dollars at the box office is about to be born!

To paraphrase the current buzzword, Star Wars is: top IP, feelings for generations, fan movies...

Looking at the current Chinese film market, as long as you have the above items, you will not worry about the box office, not to mention that this accounts for all!

But what about in China?

As we all know, American cultural products are basically played in the domestic film and television industry: action movies, romance movies and science fiction films, which have nothing to do with the American film classification system.

"Star Wars" is, of course, a science fiction film...

Hollywood attaches great importance to the Chinese market!

Any Hollywood film that doesn't succeed in the Chinese market is embarrassed to say hello.

It's really warmed up half a year in advance: all kinds of surface buildings, big advertisements, imperial soldiers stand everywhere, and invite well-known little fresh meat to endorse and create topics...

even licensed the first few "Star Wars" to Youku Video for free...

It's useless, most domestic audiences' impression of "Star Wars" is probably a bunch of messy things that Xie Er often mentions...

Disney's box office expectation for "Star Wars" in China is at least $250 million, and China is the most critical to whether Star Wars' global box office can surpass Big Ship to become the runner-up at the global box office.

Why did Lu Xiaoran dare to fight against "Star Wars"?

He really felt that Star Wars had the same impact as Terminator - at least in China...

Of course, the big golden retriever also said that 'the box office of "Star Wars 7" in China is just a little higher than that of "Terminator 5"...

Why a little higher?

Probably marketing well done!

……

Shenzhen Market, Roadshow, Orange Golden Harvest Cinema.

Lu Xiaoran saw Lu Han hanging on the billboard at a glance - he is the mainland promotion ambassador of "Star Wars"!

Disney is really powerful, it really treats "Star Wars" as a product, and the so-called promotion ambassador is actually the brand spokesperson...

Several people from the publicity team whispered: "Tsk, "Star Wars" invited Lu Han to promote!"

“… Do we want to invite a little fresh meat to promote it?"

"What kind of fresh meat do you want? Our "Mekong River", directed and acted by Xiaoran, what are you afraid of?"

Afraid of what?

I'm afraid that the appeal is not enough!

After the release of "Lao Paoer", Xiao Xianrou + powerful faction + a countable story has become the mainstream choice!

So, "Psychological Crime" found Liao Fu and Li Yifeng - let's talk about it, the film adaptation rights of "Psychological Crime" were returned to the original author Remy...

So many authors are willing to cooperate with Orange, you make a TV series, you become a popular IP, and then someone wants to make a movie, you don't have this intention, so you return the movie copyright to the original author...

What kind of spirit is this?

Let's go back to Xiao Xianrou + acting school: "Kung Fu Yoga", "Tomb Robbery Notes", "European Raiders", "Passing by Your World", basically this model...

The market is convinced by the appeal of small fresh meat!

Here's the problem, Lu Xiaoran hasn't appeared on the big screen for two years, and the last movie starring her was called "The Dark Side"...

Now that fresh meat is in charge, does Lu Lianpo still have the strength to fight?

Anyway, judging from the Weibo data, Lu Lianpo's fan activity ranking is not in the top ten, not as good as the four returned sons, nor as good as Li Yifeng, Yang Yang, Fat Di, Yang Xiaomi, and even Lao Hu's fan activity is higher than him!

Uh, normal, Lao Hu became popular with "Langya Bang"...

If Lu Lianpo hadn't sprayed people recently, the fan activity would have been even lower...

Insertion: The industry's box office prediction for "Operation Mekong" is between 500 million and 800 million.

The industry still trusts Mr. Lu, mainly because of the main theme, they are not optimistic...

"Star Wars", the prediction they give: 1.5 billion!

The North American box office of the comparison...

Chen Zhixi looked at Lu Xiaoran, who was resting with his eyes closed, turned his head and whispered, "... Don't beep, let Xiaoran rest, and I'll have to promote it later!"

……

Orange Cinema Line, ranked fifth in the mainland - or because Lu Xiaoran stopped expanding...

Of the ten movie theaters with the highest annual box office revenue last year, Orange accounted for four, one in Shenzhen, one in Shanghai, one in Beijing, and one in Guangzhou...

Advantages of Geography Segments!

Orange Cinema Line has 150 directly-operated cinemas with 1,100 screens, second only to Wanda, Dadi, China Film Xingmei, Shanghai United Cinema Line...

Self-sufficiency is basically achieved.

At the meeting last month, several people decided to strip Orange Cinema from Orange Image and list it separately...

There have been voices saying 'oranges are breaking the Paramount Act' or something...

Indeed, Orange Cinemas is a little too inclined to the movies produced by Orange itself, for example, "Looking for the Dragon", the schedule of other theaters is 24%, and Orange gives 35%...

For example, in the next "Star Wars" and "Operation Mekong", Orange decided to give 44% of the films scheduled for "Operation Mekong" and 30% for "Star Wars" - the rest for movies such as "Lao Paoer" and "Looking for the Dragon"...

Including the Spring Festival file in 15 years, Orange almost gave 80% of the film schedule to "Tang Detective", and the other six films added a 20%...

It's kind of unfair!

In order to avoid suspicion, Zhong Lifang decided to spin off the core assets of Orange Cinema Line and list it separately...