The power of 1118 Golden Five-Second Ad
"It's finally begun!"
Zhao Changhong in front of the TV did not help his wife prepare the Chinese New Year's Eve dinner, this typical wife is strict and standard rake ears, during this big New Year, did not obey his wife's arrangement, but stayed in front of the TV early.
The child and his father-in-law and mother-in-law are at home, and his wife knows that he is under pressure during this time, but she does not force him to help with the cooking.
"Changhong color TV, tell the time for you!"
As soon as this sentence came out, Zhao Changhong's whole person became excited.
"Shufen, Shufen......"
"What are you doing, didn't you see that I was busy?" Zhao Changhong's wife was walking outside the kitchen while wiping her hands with her apron.
She also heard the phrase "Changhong color TV, tell the time for you", that voice, but the voice of Zhao Zhongxiang, the prince charming in the dreams of all women in China in this year!
"Dad, we Changhong actually put advertisements on CCTV?" asked Zhao Changhong's daughter.
She worked in Changhong's technical department and had no idea about the company's changes.
Zhao Changhong's wife pouted and said: "It's useless, it is estimated that all the money in the factory will be used for advertising! In previous years, all kinds of materials could not be piled up at home, and there were a lot of bonuses. The shareholding system is reformed, the more it is transformed, the more sad it becomes, and I don't know if Ni Runfeng has embezzled all the money!"
"Liu Shufen, what do you know as a woman?" heard his wife complain, if it was spread out, it would not be good.
What's more, they live in the cadre building, and Ni Runfeng lives in the same building as them.
"Yo, surnamed Zhao, you have a long ability, dare to argue with the old lady......?
"Knock Knock Knock ......"
There was a knock on the door outside, and Liu Shufen suddenly shut up.
"Mr. Ni, Happy New Year, why are you here?" asked Zhao Changhong's daughter in surprise.
There are customs in the land of Bashu, and those who don't visit the family during the New Year's reunion have their own families.
"Happy New Year. Director Zhao, have you seen the advertisement?"
"See! They really didn't say it wrong! Now the whole country knows about our Changhong!" Zhao Changhong said excitedly.
"What's the use of knowing? It's not that you don't have any money!" Liu Shufen didn't give face at all.
In previous years, it was an absolute fat year.
Can this year ......
"Sister-in-law, we understand your feelings, but the major shareholders have requirements, and the hoarding of more than 500,000 color TVs is there, rest assured, when the Chinese New Year next year, it will not be like this again. Ni Runfeng explained with a smile.
"The major shareholders have changed the management unit in the shareholding system reform?" Liu Shufen didn't understand.
"You woman, what do you know? Girl, you go and call your Uncle Chen and his family, and call Lao Zhao's family over, let's join forces together and see how our new boss advertises!" Zhao Changhong was really convinced at this time.
Even if there is no sense of service of Gome Electric, just the advertising is played to the central station, and it is up to a year, how many people can know Changhong?
What is News Network?
That is the official channel for the release of major national news and major national policies!
Who is watching this show?
From the national leaders, to the heads of various enterprises, down to the ordinary people!
People who have TV will definitely not wait until the show starts to start watching TV, but have waited before, and there will even be people holding pens and opening their notebooks to record some important content in the news!
If it were changed to before, Liu Shufen would never agree.
But now, there is an interest in Changhong's new owner, and you must know that this is related to their vital interests in the future, so they naturally want to inquire clearly.
"Xiao Ni, tell me what the situation is. ”
Once a woman's gossip heart rises, she will not divide the occasion or anything at all.
"Mr. Ni, what a little Ni Xiao Ni, there is no politeness at all!" Zhao Changhong lectured his daughter-in-law with a straight face.
Liu Shufen glared at him fiercely, cast a "come down and clean you up" look, and looked at Ni Runfeng curiously.
"Director Zhao, my sister-in-law just calls Xiao Ni. This matter, starting today, we don't have to keep it secret, anyway, after the holiday, it will be ......open to the whole factory," Ni Runfeng explained with a smile the matter of Hongqi Machinery Factory's shareholding......
"Oh my God, why are they so rich, not everyone thought that we Changhong were the richest before?" When I heard that Hongqi Machinery Factory smashed 500 million in Changhong Factory, Liu Shufen counted with her fingers for a while before she figured out how many zeros were behind 500 million.
This time, not only Changhong, but also Midea, which is engaged in air conditioning, Haier, which is engaged in refrigerators, and Little Swan, which is engaged in washing machines, have smashed a total of more than 1.6 billion ...... If you add that sales company, it is estimated that two billion is not far away......"
"Oh my damn!" Liu Shufen felt that her blood pressure was rising, "How much is that......
"What is that? They have more than 10 billion in their hands! This is just a drop in the bucket......" Zhao Changhong, in order to turn over in the future, is ready to let his daughter-in-law open her eyes, don't yell at herself at every turn, there is no face at all, "After the year, you must prepare at least 100 million yuan for R&D investment!"
didn't look at Xie Kai's kid when he took himself as an example, Chen Annan, who didn't keep the door open, let Zheng Yucheng know about his fear of his daughter-in-law?
"No wonder our technical department has such a heavy task this year...... Zhao Changhong's daughter didn't know when she had returned, and said at this time.
Zhao Changhong looked at his daughter, and suddenly his eyes lit up and he stopped talking.
His daughter was suddenly blushed by her father's eyes, and said dissatisfiedly, "Dad, am I wrong?"
"That's right, girl, why don't you introduce you to someone?"
Ni Runfeng was stunned for a moment, and then nodded with a smile, "This is a good note, Xie Kai's kid probably doesn't know how many daughters are staring at it......"
"Dad!"
was so ashamed that Zhao Changhong's daughter stomped her feet and ran back to her room.
"Alas!" Zhao Changhong sighed, "I guess people don't like it." ”
"Who dares to look down on the old lady's daughter?
"Anyone who takes a fancy to that kid is estimated to be able to go from our lamb chops to Rongcheng......"
"Who do you like?" At this time, Chen Annan came with his family with some bacon sausages and a few bottles of wine.
Just like Zhao Changhong and them, the senior executives of Haier, Midea and other companies are a little lost, why didn't they appear on TV tonight?
In the past, these people paid attention to the content of national policies, but today, they have no thought at all, but are looking forward to advertising.
"These guys are rich. On the thick thighs of 404!" In Rongcheng, in the family building of Factory 132, Xiong Hongyuan, who was waiting to watch the news, sighed when he saw the Changhong advertisement.
It's a pity that Factory 132 can't advertise.
There is no advertising on the central station, and the fighter plane can't be sold to rich people in the country, right?
Television is something that can improve one's life and enhance the building of spiritual civilization; warplanes are used to fight wars......
"Jingle Bell ......"
"Old Chen, Happy New Year, Happy New Year! Don't guess, that's it. Before, Zhao Changhong kept asking me about Zheng Yucheng's whereabouts. These guys actually reported this thick thigh...... Discuss with them and assign us to the subordinate units of 404? This matter ......" Xiong Hongyuan didn't expect that Chen Bizhi, the deputy director of the factory, also had the same thoughts as him. "Secretary Li is also here, okay, I'll be here right away......"
Putting down the phone, Xiong Hongyuan grabbed his coat and ran outside.
His daughter-in-law said that the meal would be ready soon, but he left a sentence and ran away because there was something in the factory, so angry that his daughter-in-law almost cursed.
"Hurry up, I'll be waiting for you. Let's discuss, now we are worried that there is not enough money to upgrade the production line, and there is also a shortage of funds on the 611 side...... Anyway, there is also a fighter project on the 404 side, and there is a lack of production factories...... "As soon as Xiong Hongyuan entered Chen Bi's house, he found that the senior management of the entire 132 factory was there.
Chen Bizhi's family went to Li Wenzheng's house next door to reunite with his family, leaving the house for them to drink and talk about things.
"Isn't that good?" Although Xiong Hongyuan had such thoughts, he always felt a little embarrassed about this.
"What's wrong with that? We are a military industrial unit, and they are also military industrial units, so doesn't the state encourage mergers and reorganizations? Li Wenzheng said, "Otherwise, where would there be so much money to build two new production lines? The super-7B needs a production line, right? The No. 10 project also needs a production line, right?"
To build two production lines for new fighters, Plant 132 itself does not have that ability.
The military also did not have enough money for them.
Project 10 is still limited by engines.
"I heard that they are going to carry out a major attack on the core engine of the engine after the year, and they will take our engine away, so they have to be responsible for our factory, right?" Chen Bizhi was completely ready to cheat.
Seeing that "News Network" is over, followed by "Weather Forecast", which has begun to be fixed.
Ordinary people regard "Weather Forecast" as the content in "News Network", so it is also called "News Network Weather Forecast".
After this is over, it is only 19:37, it stands to reason that there will be a few minutes of advertisements next, and then at 19:45, CCTV's first fixed column name, fixed broadcast time, and fixed host's special column "At Your Service" will be broadcast.
Today, however, has changed.
There are no ads, and there is no preview of the "At Your Service" column, which is supposed to be broadcast.
"Hey, there are no ads? It's just "Spring Festival Special"?" Everyone in front of the TV was a little confused.
CCTV set that's national!
What about spreading the word?
actually went directly to the "Spring Festival Special Program"?
Not to mention that Zhao Changhong is planning to introduce his daughter to Xie Kai, and not to mention that a group of people in Factory 132 are planning to hug 404's thick legs, the vast majority of people in front of the TV are watching TV seriously, waiting for the upcoming "Spring Festival Gala".
But the next "Spring Festival Special Program" made countless people stunned!
For no other reason, it's an interesting story.
It's also an irreproachable long advertisement!