Chapter Seventy-One: Confucian Merchants

The most important thing for partners to have the same philosophy is to set up a cooperative enterprise. Lin Qiang was very fortunate to have met Qin Xiaohua and Cao Xu, two partners who had the same philosophy as him.

In the Rongxi Teahouse, when Lin Qiang put forward his ideas about the business model, Qin Xiaohua and Cao Xu were quite interested.

"Lin Qiang, I think your idea is very forward-looking. The emergence of every new business model means the emergence of an innovation and a new business opportunity. Whoever can take the lead in grasping this business opportunity will be able to take the lead in business competition. Our company's products themselves are innovative products, novel and fashionable, if we can design a good business model, we will be able to quickly establish our company's leading position in the market. "As the CEO of a city company, Qin Xiaohua is naturally very keen on business. She has always admired Lin Qiang's business acumen, especially the recent series of plans he made in the color carving company, which impressed her.

Cao Xu and Lin Qiang have cooperated for many years, and the two have long been in touch, "Brother Lin, I also agree with your idea very much." Nowadays, more and more large enterprises and well-known economic experts are slowly recognizing the idea that business models determine the success or failure of enterprises. After going through the two stages of factor-driven and investment-driven, enterprises need to move to a higher realm, which is the innovation of business models. The ability to build a great business model is the key to a company's success in the future. ”

"Sister Hua, Brother Cao, in fact, I only have a general thinking framework, and the specific model needs to be studied by everyone. Lin Qiang said.

"Lin Qiang, the business model is still a new thing in China. Qin Xiaohua said: "In the current country, it is still difficult to define the business model. Because, on the one hand, the business model is a new theory and operating system that is being formed and developed from a new perspective to examine the enterprise, and many concepts and contents have not yet been decided; on the other hand, the business model covers almost all activities of the enterprise from resource acquisition, production organization, product marketing, after-sales service to research and development, partners, customer relations, revenue methods, etc. It can be said that the business model is a system engineering, and it is precisely because it is a new thing that it is more worthy of our exploration. ”

This Mingyun room in the Rongxi Teahouse has basically become Lin Qiang's special teahouse now. For Lin Qiang, who is not good at drinking, it is really a good enjoyment to have time to come here to taste tea.

Xiaoyan told everyone about the overall sales of the company during this period of time, and Wen Jie also briefly reported the company's financial situation to everyone. The fact that the joint-stock company was able to cross the break-even point in such a short period of time was very exciting for all the partners.

"Lin Qiang, it seems that the franchise distribution plan you came up with is working very well. Qin Xiaohua said in an appreciative tone.

When Lin Qiang proposed to collect the franchise fee, everyone thought he was a little whimsical, but he didn't expect that now the franchise fee alone has recovered almost nearly two million yuan in cash, and more importantly, with the constraints of the franchise fee, those dealers are more attentive to the operation, and the number of orders is growing every day.

"Brother Qiang, we should have set the minimum sales of each month at a high point. Looking at the current order situation, basically every dealer can exceed the sales quota. Xiao Yan said.

"Xiaoyan, I originally set this sales quota based on the most conservative situation. If you think about it, the municipal agent only requires a monthly sales of 50,000 yuan, which is also the sales of several background walls, if even this sales can not be reached, then the dealer can not make money except for shop rent, labor, etc. At that time, I didn't want to set it too high, because I was afraid that they would be pressured and didn't dare to sign a contract. In fact, as long as the franchise fee is paid, we don't have to worry about this constraint. Those who can come to sign the contract are the people in the shopping mall, the profit margin of our products is there, and other traditional building materials are many times higher, and the dealers will definitely be particularly attentive to promote our products. Lin Qiang said.

"Lin Qiang, I heard Xiaoyan say, our company's existing factory building is not enough?" Qin Xiaohua asked.

"It's barely enough now, but I'm planning a bigger plan now, which is related to e-commerce, and if this plan goes well, we will definitely have to expand our production capacity a lot, and the existing factory is not enough. ”

"I'll tell you what I think. Qin Xiaohua looked at everyone and said: "Every business opportunity appears in a flash, and we must always grasp it." I just heard that Jie said that our company's cash flow is very good, and the funds are returned quickly, I think we should let go and boldly expand the scale. I have a proposal that none of us take dividends this year, and invest all the previous investments and all profits in expanding reproduction, what do you think?"

Cao Xu said: "Sister Hua, it's no problem if you don't get dividends." I just don't know how much investment you need in this expansion plan, Lin Qiang?"

"Brother Cao rest assured. I'm not going to be too blind, I've made a rough estimate, and the cash in our company's accounts plus the expected profit is almost enough to carry out the expansion plan, and there is no need for additional investment for the time being. Lin Qiang said: "I went to the high-tech development zone near the airport a few days ago, and it is quite suitable for us." ”

Lin Qiang told everyone about the situation that day.

"Lin Qiang, although we won't get dividends this year, you, Wen Jie, and Xiaoyan still have to receive a salary. Qin Xiaohua said: "Many early-stage startups are not able to pay themselves high salaries because of their strength. But I think our company must pay it, and you don't think that not receiving a salary is great, in fact, it is very bad for the company and yourself. I don't need to elaborate on the reasoning, right?"

Lin Qiang smiled and said, "Sister Hua, it's a good thing to have money, it doesn't matter if it's unreasonable, right? ”

Qin Xiaohua glanced at him with disgust and joked: "Lin Qiang, aren't you like this, you have to show some results after receiving the money." ”

Everyone unified their ideas, Lin Qiang was more determined and more confident to create an optimal business model for the company.

Growing up in a business environment, he had a strong interest in business when he was in high school, and compared with his father's generation of businessmen, he was much more sensitive to business information and had a much stronger ability to capture business information, especially since he was a child, he was well-read, and had a strong ability to accept theoretical things.

Lin Qiang has always attached great importance to his identity as a "human", and even if he is engaged in business, he has always defined himself as a "Confucian businessman" in his heart.

With a high level of literacy, Confucian ethics and value orientation, as well as a spirit of self-improvement and innovation, Lin Qiang is unique in the business circle, giving people a feeling of a new generation of businessmen who pay attention to personal cultivation, operate with integrity, have a sense of cooperation and a strong sense of responsibility.

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Dear readers and friends, "Confucian Merchant" is the sequel to my other "Time Apocalypse" that is being serialized, if you want to have a deeper understanding of Lin Qiang, Cao Xu, Wen Jie, Qin Xiaohua and others' previous experiences, please read "Time Apocalypse" first, and please give more suggestions, send more comments, thank you!