285. Invitation from the Tourist Office
In just one week, the twins not only achieved the feat of exceeding 300,000 weekly sales on the album, but also their own topicality is much more dazzling than the album's sales data. Pen, fun, pavilion www. biquge。 info
Since the second day of the album's release, the Star Music Platform and the Star Blog have launched a parody activity at the same time, recording a 30-second "Barbarbar" dance video, and sending it to the blog platform, you will have the opportunity to perform on the same stage with the twins, in addition to a limited number of album CDs packaged in crystal outer boxes, there will even be blessing cards specially written by the twins, etc.
In short, in order to mobilize the enthusiasm of fans, Nie Wei and Emperor have prepared a lot of benefits.
The first two days were okay, all of them were videos recorded by some fans, because the dance moves were simple, everyone danced very well, and it wasn't until the third day that a team composed of all uncles over forty years old uploaded a video, which completely ignited the network that had been accumulating for a long time.
In the video, these uncles are wearing the same tights as the twins, and they are also wearing all kinds of hard hats on their heads, the twins are playful, cute and funny, and these uncles are purely funny when they jump, which makes a group of netizens laugh at the same time, and also completely brings the song "barbarbar" to heat.
Since then, all sorts of strange versions have been popping up.
There are beautiful flight attendant versions, nurse versions, and office-style OL versions, when this group of long-legged and thin-waisted girls dance in the dance studio in short skirts and skinny jeans, it is enough to attract a large number of men on the Internet to let out a wolf howl in front of the screen.
Of course, there are also handsome police versions, military versions and even lawyer versions, which are enough to attract the attention of girls.
In addition to these, similar to the uncle version, the reverse version, the funny version, and even someone directly remade the entire MV, Nie Wei has also seen it, the props are rough, and the personnel can't look at it directly, but it has won the unanimous love of netizens, without it, it's just funny.
It is this kind of 'tap water' propaganda guided by Nie Wei and enthusiastically burst out by netizens themselves, the name of the twins has also become popular with this song "Barbarbar", and even South Korea, Japan and Southeast Asia have been affected.
Of course, what is even more gratifying is that with the surge in popularity, the sales of the album have also risen in a straight line, 300,000 a week, which is really a number they couldn't have imagined before, and the online digital album contributed a full one-third of the power, which made the emperor surprise the eyeballs.
In the end, their business department also urgently did an investigation, and finally found that it was just because of Nie Wei's small initiative that he opened a fan group function on the blog, and everyone who buys the album will automatically get the twins fan badge and a certain fan value, and the fan value can be exchanged for a lot of prizes if the fan value is accumulated to a certain extent.
In addition, Nie Wei organized an online interview with twins in the blog also played a great role, and found that the active value and purchasing power of fans on that day were the strongest in a week, and this kind of instant interaction with celebrities really aroused the enthusiasm of fans and made Emperor see a different world.
In the past, Emperor's singers released albums, and what they needed to do was to constantly use the company's resources to arrange them to play songs and promotions, which were possible on radio, television and even in shopping malls, but Nie Wei really refreshed their definition of 'playing songs' this time, and found for the first time that publicity could still be played like this.
And the key thing is that it seems to have a lot of activities, but it doesn't actually take up much time for twins, just like blog interviews, they are all done in between songs, and as for fan autographs and the like, it's really not a burden for them.
The consumption is less, the effect is good, for this reason, the emperor also specially convened all the high-level to hold a special meeting for this purpose, and studied Nie Wei's propaganda plan from beginning to end, and the normal meeting lasted for most of the day, and even lunch was directly solved at the conference table.
The final result also shocked everyone, it seems that the propaganda method of a hammer in the east and a stick in the west has even been ridiculed by some people within the emperor before Nie Wei beat the master to death, but when they seriously went from beginning to end, they found that these seemingly passive propaganda methods are actually linked to each other, extremely sophisticated, and even the benefits for fans are just right.
And they found that what Nie Wei is best at is to inspire people's hearts, too able to catch what fans want most, and too popular to watch, until today they didn't know that the uncle combination that appeared on the third day was specially arranged by Nie Wei, and now they look back and think about all this but it makes a little abrupt, even if the uncle combination is really funny, it is impossible to rush to the hot search list of the blog all of a sudden, and it is really impossible to say that there is no one to help behind it, thinking about it at the moment.
There are also interactive sessions arranged, among which there are also many sailors placed by Nie Wei, who deliberately asked some questions that will not affect the image of the twins, but have some hidden questions, and actively mobilize the enthusiasm of the fans and make them participate more enthusiastically.
There are many, many more, it can be said that every link designed by Nie Wei is enough to become a very successful publicity case, and when they are combined, it is enough to become the best publicity case in the entertainment industry this year, which can be called a classic!
"Young and promising, no wonder we can develop such a big online platform at a young age, we can't accept the old. At the end of the meeting, a director of Emperor couldn't help but sigh.
"It's really surprising, I thought Nie Wei's acting and musical talent were already very good, but I didn't expect to have such a vision in business, if he can become our Emperor's publicity director, I believe that our Emperor's ten-year plan to break out of Asia can be completely half the time in advance!" said another executive, this compliment made everyone in the audience subconsciously nod.
Yang Shoucheng, who was sitting in the first place, his eyes flashed again and again, obviously very excited, but in the end he turned into a sigh.
"Impossible, Nie Wei can't become the publicity director of our Emperor regardless of his own achievements or his background, even if my position is given to him, he will not be willing, but since the other party has this means, we might as well borrow more, I suggest that the Emperor and Nie Wei's Star Blog reach a strategic cooperation in the future. Yang Shoucheng's decision made everyone at the scene sit up straight.
They all know the meaning of strategic cooperation, which is full of albums, TV series and movies and other aspects of the emperor's entertainment business, Yang Shoucheng can say this, which proves how much he attaches importance to Nie Wei and his star blog.
In the past, when Emperor Company announced this kind of general direction and strategic policy, there would always be a few objections, but at this moment, the scene was very quiet, even if the directors who were not very good with Yang Shoucheng in the past did not say anything at the moment.
After all, who will have trouble with money, the Asian sales of the album twins can be said to have exceeded one million, which is the most powerful promoter, allowing the giant ship of the Emperor to move infinitely closer to Nie Wei's side.
At this time, Nie Wei had already followed the crew to Yungui, and it was also the Dali Cinema that Nie Wei was familiar with, which was here when Tianlong Babu was filmed.
Lin Yifei is also very familiar with all this, Shu Chang feels very fresh, she has not been here when she filmed Tianlong, she only knows that the local government specially built such a film and television city in order to win over the Tianlong crew, and it is hard enough.
"Nie Wei, my mother also wants me to sing across the border, can you write me a song?"
Before Nie Wei could answer, Shu Chang on the side spoke: "You haven't done a good job, just thinking about singing, if you dare to do it, the old class will definitely not spare you." ”
"Hmph, don't you also sing, why can't I. Lin Yifei was dissatisfied and retorted.
"I don't sing anymore. Shu Chang responded without showing weakness, seeing that the two girls were about to quarrel again over this trivial matter, Nie Wei hurriedly stood up.
"I don't want to sing or anything for the time being. Nie Wei's words made Shu Chang's expression immediately stretch a lot, on the other hand, Lin Yifei's face suddenly became gloomy, but then Nie Wei opened his mouth and said: "But there are many episodes in our TV series, if you are interested, choose one." ”
"Okay, okay, you pick it for me, I want you to compose the lyrics. After listening to Nie Wei's words, Lin Yifei's face had already turned bright and she applauded.
On the contrary, Shu Chang looked dissatisfied, and secretly glanced at Nie Wei.
Fortunately, both girls know what it means to stop in moderation, and the matter is over, and the topic soon returns to the recent shooting.
I have to say that the crew of a group of newcomers is really full of situations, but it is also full of changes, thinking that An Yixuan was deceived by Hu Ke a few days ago, everyone is chatting happily.
"Yi Xuan is so stupid, the truth is Hu Ke's nonsense, what kind of orphanage raised him, liaring ghosts. Lin Yifei complained disdainfully.
"Did Hu Ke apologize in the end?" Shu Chang also asked Nie Wei curiously.
"Of course, she also deliberately found something to make three cups of chicken from Baodao to make amends to An Yixuan, that girl is quite generous, in fact, she doesn't blame Hu Ke at all. Nie Wei replied with a smile.
An Yixuan's temper is still very appreciative, as a big beauty, but there is no princess disease, she will not be too self-conscious, and from the point of view of Hu Ke's matter, she is very sympathetic and righteous, Hu Ke said that he was born in an orphanage, An Yixuan wants to donate to Hu Ke's 'orphanage', of course, this is also an important point to expose Hu Ke's lies, this guy really can't make it up.
Thinking that Hu Ke had avoided the 'warm-hearted' An Yixuan all day because of this matter, his frightened little look, Nie Wei was happy when he thought about it.
Of course, such a child is also a little 'stupid', after all, Hu Ke has only been in contact with her for a month, and she trusts her to this extent, which shows that this girl attaches great importance to friendship, which is also easy to be used by some well-intentioned people.
Nie Wei didn't say much to remind him of this, after all, a person has a way of living, even in the face of Shu Chang and Lin Yifei, Nie Wei is only guiding, and has never forced them to change their lifestyle.
"Nie Wei, when will your new movie be released? After chatting for a while, the topic returned to Nie Wei's movie, and Lin Yifei said with some envy: "I also want to make a movie, it must be much more interesting than making a TV series." ”
"Which one are you talking about?" Nie Wei asked rhetorically.
This sentence made Lin Yifei stunned, and reacted randomly, Nie Wei has not released two movies, and Nie Wei, who debuted together, has already filmed three movies, and she is not only a little jealous.
"Are you asking me, you're showing off, scoundrel. Lin Yifei said.
"Where do I have to show off, I'm just talking about a fact. Nie Wei replied indifferently, and at the same time did not forget Lin Yifei's first question: "I really don't know what Ke Ke Xili said, Lu Chuan is almost depressed because of this movie, I think it is very likely to become a lifetime series." ”
"What is the lifetime series?" asked Shu Chang with some puzzlement about the new term that popped out of Nie Wei's mouth.
"The Lifetime series, in fact, it probably means, 'I don't know if I can see it in my lifetime'. Nie Wei explained a little, and the two girls laughed.
"Nie Wei, what do you think about all day, it's so funny, hahahahahahahaha. ”
"Haha, the lifetime series, you can figure it out, this is a movie starring you, you don't worry about it, forget it, and you're still in the mood to joke, hahaha, no, I have a stomachache when I laugh, if you let Director Lu Chuan direct you to ridicule this movie like this, you will have the heart to kill you, haha. ”
Looking at the two girls who laughed so much that they had no image, Nie Wei shrugged his shoulders helplessly, after all, he crossed over from the future, and was influenced by the Internet at that time, and the best thing netizens at that time was ridiculing and blackening themselves, of course, he was also affected a lot, so he often chatted in private with this style, and inadvertently said some common words in the future.
Just before Nie Wei could continue to tell the story of the new policeman, there was a knock on the door of the lounge.
With this knock on the door, Nie Wei saw that Lin Yifei instantly retracted his emotions from the state of laughter, and the expression of the whole person became indifferent, but the blush on his face because of laughter had not yet had time to dissipate, which made this coldness a hint of fiery feeling, which was particularly attractive.
On the contrary, Shu Chang still has a smile on his face, but he has restrained a lot, and the faint smile is like a warm sun, giving people a very warm feeling.
One cold and one hot, Nie Wei couldn't help but praise Shuangjiao's appearance and temperament, the two of them sitting together, it was really beautiful.
With Nie Wei's voice coming in, the door was pushed open in the next second, and it was Luo Kai who walked in.
Seeing that Lin Yifei and Shu Chang were in Nie Wei's lounge, Luo Kai didn't have a surprised expression, and he didn't shy away from them, and walked directly to Nie Wei's side and said, "Nie Wei, I received an invitation from the Yunnan-Guizhou Tourism Bureau. ”
This sentence made Nie Wei instantly comprehend, and it seemed that the 'debt' was coming. (To be continued.) )