Chapter 277: Momentarily stunned
Chapter 277: Momentarily stunned
After signing the first agency contract, everyone was engaged in intense preparations. Three-inch room yanqingshu
The first thing to complete is the advertising plan of the real estate. When He Haiyang was in Yangzhou New Century Advertising Company, he had already participated in this kind of planning throughout the whole process, and he also had a considerable understanding of Lin Qiang's thinking mode, and soon came up with the first draft of the plan, which was affirmed by Lin Qiang.
In the advertising creative, the concept of Fengcheng's first personalized hardcover room was emphasized. In terms of specific advertising planning, He Haiyang and Zhang Zhenhua strongly suggested that Lin Qiang and Li Wan continue to serve as spokespersons for the real estate.
He Haiyang said that the two of them in the Hongyuan Garden agency advertising is very successful, can borrow this idea, the advertisement has only been broadcast in Yangzhou TV, they have a complete video on hand, there are many unused photos, as long as a little editing, new photos and Jin Wanji real estate real estate can be made into a new promotional video, can be directly taken to the TV station, and said, just this single, can save the company a lot of publicity costs.
Hearing this proposal, Lin Qiang was a little hesitant, no one knew him in Yangzhou before, and he could be chic, but in his hometown town, Lin Qiang was worried that it would be a little public.
Li Wan didn't want to show up again at the beginning, but after seeing Lin Qiang's hesitation, she became interested and teased him: "Are you worried about being seen by classmate Gao and passing it on to Miss Zhou?"
Lin Qiang picked up the plan on the table and knocked on her, "Here it is again, if I am worried, I will not help the home improvement hall in Fengcheng advertise this time." ”
"The home improvement hall only put some print ads that time, and those video ads were not broadcast, so of course you don't have to worry about anything. Li Wan said.
"Okay, Mr. He, let's go to the Beijiang River, and you can help me and Mr. Li take some more intimate photos. Lin Qiang said.
"you, who said they were going to take intimate pictures with you. Li Wan glared at him fiercely.
Zhang Zhenhua and He Haiyang sat on the side and laughed without saying a word.
In fact, He Haiyang's proposal is still very good, and even the idea of sending colorful umbrellas when Jinbiwan New City opened can also be used in Fengcheng.
There should be no big problem with the placement arrangement on Fengcheng TV, Wu Jiming said that he knows the director of the advertising department of the TV station, and he can ask for discounts. Fengcheng Daily's advertising space, as long as you are willing to pay, should also be able to do it, now the key is that Lin Qiang has seen the Beijiang Bridge and the Fengcheng Bridge on both sides of the Fengcheng Bridge has only been open to traffic for more than a year, these two bridges are an important link connecting the two sides of the Beijiang River, and they are also the two most important north-south main roads in the heart of Fengcheng City, with a huge daily flow of people, and there will be a very good advertising effect.
But the problem is that the right to use the lamppost advertising of these two bridges has long been obtained by a local company called "Fengcheng Sanse Advertising Co., Ltd." in Fengcheng, and now the lamppost still has advertisements from other businesses.
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During a casual conversation with Ma Daqiang, Lin Qiang learned that the owner of this advertising company was a woman in her early forties, named Cheng Sumei, who was very well-connected in Fengcheng, and her father was the mayor of Fengcheng District before his retirement. Cheng Sumei rarely stays in an advertising agency, and the company's business is fully entrusted to a young man named Zhang Haotian to take care of it.
Zhang Haotian is actually not very young, almost 30 years old, is an advertising professional background, graduated from Guangzhou University in his early years, worked hard in the advertising industry in Guangzhou for many years, more than three years ago was poached by Cheng Sumei from Guangzhou, as the general manager of Fengcheng three-color advertising company.
It is rumored that Cheng Sumei saw Zhang Haotian's tall, handsome and suave manner, and the relationship between the two was ambiguous.
"Da Qiang, why do you know so well?" Lin Qiang asked him with a smile. In his impression, Ma Daqiang is not the kind of person who has eight seals.
Ma Daqiang said with a smile: "One of my cousins happened to work in that advertising company, and I also made a lot of publicity signs for the Urban and Rural Development Department there the year before last, and I had dinner with Cheng Sumei and Zhang Haotian. ”
Lin Qiangma told him his thoughts and asked Ma Daqiang if he could arrange for him to meet Cheng Sumei or Zhang Haotian.
Ma Daqiang took out his mobile phone and called Cheng Sumei, saying that he had a friend here who wanted to make a lamppost advertisement, and asked her when it would be convenient for her to come out to meet.
Cheng Sumei said on the phone that she was rushing back from Guangzhou, and she had time tonight to ask Ma Daqiang to arrange a place to meet.
Ma Daqiang consulted Lin Qiang and told her to meet in the restaurant on the second floor of Wu Jiming.
Li Wan and Zhang Zhenhua have moved into the new dormitory, Lin Qiang still lives in the guest room on the fourth floor of Wu Jiming, he called Li Wan, saying that he had made an appointment with the boss of a local advertising company for dinner tonight, and asked her to come to meet her, Li Wan said that she had made an appointment with Zhang Zhenhua and them, and they would go to buy daily necessities together after dinner, and it was estimated that they would not come.
Cheng Sumei came with Zhang Haotian.
Ma Daqiang introduced everyone to each other and said: "Mr. Cheng, this is my classmate Mr. Lin, who has just opened a trendy brand real estate company in Fengcheng. ”
Cheng Sumei politely shook hands with Lin Qiang, exchanged business cards, and said to Ma Daqiang with a smile: "Director Ma is about to forget my eldest sister." ”
Ma Daqiang smiled, "What's the matter, it's just that I'm no longer in charge of publicity now, but the advertising business of our Urban and Rural Development Department is still handed over to Mr. Cheng and your company." ”
"That's right, the horse department has already been promoted, and I will continue to take care of the eldest sister in the future. Cheng Sumei said with a smile.
Lin Qiang secretly observed Cheng Sumei, and found that this half-old was still very beautiful, her face was not covered with heavy makeup, and she was dressed quite decently, she could imagine that she must have been a beauty embryo when she was young, it seems that this Zhang Haotian will not lose anything by eating her soft rice, but Lin Qiang can't understand, how can this Cheng Sumei, who seems to have a certain level of literacy, be so blatantly looking for a little white face? Could it be that her husband is a soft turtle egg?
"Mr. Lin, I heard from Ma that your company wants to advertise lampposts, I don't know what kind of advertisement?" asked Cheng Sumei.
"Yes, our real estate company is acting as an agent for a real estate project and wants to do some real estate advertising. Lin Qiang said his thoughts again.
Cheng Sumei smiled, "It seems that Mr. Lin is still very discerning, the lamppost advertisements of the two bridges have always been very popular, and the scheduling has reached the end of the year." However, since Lin is always Director Ma's classmate, I'll see if I can make some adjustments and give Mr. Lin a month's schedule. Xiao Zhang, when will the advertisements for those two bridges expire?"
Zhang Haotian thought for a moment and said: "The advertisements on the Beijiang Bridge will expire next week, and the next schedule was originally planned to be for a newly opened supermarket, and the advertisements on the Fengcheng Bridge will not expire until the end of next month." ”
"Isn't the supermarket's publicity plan still finalized? Cheng Sumei said: "Mr. Lin, you will bring the information to our company tomorrow, tell our designers about your advertising intentions and production requirements, and we will help you make a plan design and cost budget first." Mr. Lin rest assured, you and Director Ma are classmates, and we will definitely give a preferential price in terms of fees. ”
"That's really thank you Mr. Cheng. In fact, we have already designed the advertising plan ourselves, and I will personally communicate with your designers tomorrow. Lin Qiang arched his hand towards Cheng Sumei and said.
The next day, back to her advertising company, Li Wan heard Lin Qiang say that she had obtained the right to use the lamppost advertising of the Beijiang Bridge through the relationship, and Ma asked He Haiyang to pass the designed advertising plan to the U disk, and went to the three-color advertising Co., Ltd. located on Binjiang Avenue south of the Beijiang River with Lin Qiang.
In the car, Lin Qiang called Cheng Sumei and told him that he was driving from Beimen Street, and it was estimated that he could reach their company in more than ten minutes. Cheng Sumei said that she had returned to the company and was waiting for him to come over with Mr. Zhang.
Lin Qiang introduced the situation of the three-color advertising company to Li Wan, and especially reminded her that the relationship between the proprietress of the advertising company and the young boss is a little ambiguous, so let her pay a little attention to what she says when they meet for a while, and don't say anything that embarrasses the other party.
Li Wan glanced at Lin Qiang and said, "Do you think I'm such an uninteresting person?" But I've always been disgusted with those men who eat soft rice, it seems that the business level of this advertising company is not very good." ”
"Then you're wrong, I met with them last night, the proprietress surnamed Cheng is very good at dealing with people, and she's not too old, she still has charm, their young boss heard that he is still from a professional class, and his business ability is very strong. Lin Qiang said with a smile.
Li Wan said disdainfully: "Why don't you start a business yourself and eat soft rice if you have strong business ability?"
Lin Qiang originally wanted to tell her that not everyone who has the ability is suitable for starting a business, but when he saw her disdainful expression on his face, he just smiled.
When he came to the front of the advertising company building, Lin Qiang parked the car in the parking lot not far away and walked out of the car with Li Wan.
The sun outside was a little fierce, Li Wan opened the delicate parasol, saw Lin Qiang empty-handed, hesitated, walked forward, held the umbrella and leaned close to him, and walked towards the door of the advertising company.
Cheng Sumei obviously saw Lin Qiang's car, and came to greet Zhang Haotian outside the gate.
Li Wan was stunned when she saw Zhang Haotian standing beside Cheng Sumei-------
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"Confucian Merchants" is currently being written online, and I hope to see everyone's comments and suggestions.
Friends who are waiting for more can read "Time Apocalypse" first to learn about Lin Qiang's early growth experience. Thank you very much!