Guangzhou Sunrise Decoration Company helped Yunshan Mansion here to design a luxury decoration plan a long time ago, Zhou Qingyao was still thinking about being like Yunshan Times there, decorating the house according to a unified plan to sell it, since visiting the real estate represented by the new trendy brand real estate company, after seeing their personalized hardcover houses, only to find that their ideas Lin Qiang They are much behind. See the latest chapter section Baidu search

Although the highest house price in Guangzhou is still Yuexiu District, the average price has exceeded 10,000 yuan, but the house price in Tianhe District is extremely strong, we all know that this will be the future CBD heart of Guangzhou, the geographical location is equivalent to the Oriental Pearl of the sea, the average price of houses in several old towns in Guangzhou last year was close to 7,000 yuan per square meter, and Tianhe District here has risen to about 8,000 yuan.

Zhou Qingquan's Yunshan Mansion is located in Wangdi, Zhujiang New Town, and the starting price of the rough houses in the surrounding real estate has reached 8,300 yuan per square meter.

"Mr. Zhou, this is Mr. Chen of the Guangzhou branch of our new trendy brand real estate, and the agency business in Guangzhou will be managed by Mr. Chen in the future. In the newly built sales department of Yunshan Haoyuan, Lin Qiang introduced Chen Ran to Zhou Qingquandao.

Chen Ran handed over his business card: "Hello Mr. Zhou, I am Chen Ran." ”

Zhou Qingquan gave a detailed introduction to the overall situation of the real estate and the progress of the project, and said: "I am ready to set the opening price of the gross bad house at 8,800 yuan / square meter, Mr. Lin, do you have confidence in the promotion?"

The price of the surrounding real estate is 500 yuan per square meter, Lin Qiang glanced at Cao Xu and them, thinking, this Zhou Qingquan abacus is very fine, in this way, in terms of overflow price, the real estate company will immediately lose a few hundred yuan of space.

"To be honest, our real estate company really didn't dare to set a specific sales target with Mr. Zhou at this opening price, so we could only do our best. Lin Qiang said.

"If you add your company's personalized luxury decoration, Mr. Lin doesn't have the confidence to guarantee the strong sales of the house?" Zhou Qingquan looked at Lin Qiangdao.

Cao Xu said: "Personalized luxury decoration is just a means of promotion, in fact, buyers have a scale in their hearts, know the decoration price of various grades, our company in the agency process, will also clearly mark the unit price of various different grades of decoration, this unit price will definitely be preferential on the market, but Mr. Zhou suddenly increased the pricing of the rough house so much, the overall house price will inevitably be a lot higher, the attraction of buyers will be greatly reduced, we really difficult to ensure that the house can be sold after the launch." ”

Zhou Qingquan has already studied the agency conditions of the real estate company, and the 1.5% agency commission is acceptable, but it is not a small amount to divide 50% of the overflow price in the future, so when he said a high price, he wanted to reduce the payment in this regard as much as possible, but he did not expect to be seen through by Lin Qiang and them all of a sudden.

"Then Mr. Lin, do you think this price is too high?" Zhou Qingquan asked.

"How to say this, in fact, whether our real estate company is in Yangzhou, Shenzhen, Fengcheng or Guangzhou, before accepting the entrustment of real estate agents, the first thing to do is to do in-depth investigation and research on the local real estate market, and have their own psychological pricing for different locations, different communities, different floor area ratios and different layouts of real estate. Within the psychological pricing, our real estate company will accept the commission, and fully carry out advertising and marketing, and promise the developer the corresponding sales target. But if it is beyond our psychological pricing, we really don't dare to take risks, I hope Mr. Zhou understands. Lin Qiang said.

This is a matter of principle related to the real estate company, Lin Qiang must not be able to give in easily, if this precedent is opened, other real estate projects will set the price of rough houses at a high level in advance, and the largest part of the income of the real estate company will be gone.

He knows very well that the developer urgently needs to sell the house to return the funds, as long as the price of the rough house is the same as the surrounding real estate of the same grade, it can be sold quickly, the vast majority of developers are unwanted, because of that kind of pricing, the developer must have made a full assessment, smooth and fast shot, there is already a lot of money to make, at least the overflow price, it is an unexpected surprise.

Once the house is unsalable, the financial cost will increase sharply, and the next project will be seriously affected, and there is even a risk of breaking the capital chain.

Therefore, I believe that most developers can figure it out.

Zhou Qingquan naturally understood the truth, but he said it so definitely just now, and he didn't know how to find a step for himself, so he only smiled and beckoned everyone to drink tea first.

Lin Qiang smiled and said, "Mr. Zhou's real estate has a good geographical location and a good layout, so it's no wonder that Mr. Zhou is so confident." Otherwise, we can change the way of cooperation, the sales of the rough house by Mr. Zhou's own sales department is responsible, our real estate company can assist, we do not charge its commission, only provide the price to the market to be cheap personalized overall home improvement services, for those who have purchased the rough house needs to decorate the customer service, Mr. Zhou thinks this method is how?"

Lin Qiang said this is actually with the idea of gambling, this is actually equivalent to Wu Jin wanted the real estate company to help them do the renovation project, he bet that Zhou Qingquan may not have the courage to sell the house at such a high price, and if he dares to play tricks and lower the price when the market opens, Lin Qiang will naturally have a way to counter him, as long as he controls the decoration progress a little, it is guaranteed that he will not be able to eat and walk around.

Zhou Qingquan saw that Lin Qiang always didn't eat his own set, and of course he didn't have the confidence to sell the house by himself at such a high price, so he followed Lin Qiang's words and found a step for himself: "Actually, what I mainly value is the expertise of your real estate company in marketing planning.

Lin Qiang groaned a little and said, " At the same time, our trendy brand company has now launched a new product of the background wall, the previous color carving background wall is much more high-end, we will apply the new product to the overall home decoration, the grade of decoration will be improved a lot, I believe it will be very attractive to buyers, therefore, our real estate company has always been the model is not to launch the rough house alone, and the price of the overall home decoration is also added, directly launched personalized hardcover house, buyers after a comprehensive measurement, will find that the purchase of our hardcover house to find someone to decorate is much cheaper, both save money and worry。 According to our company's investigation and understanding of the surrounding real estate here, we believe that the price of the luxury house of Mr. Zhou's real estate is 10,800 yuan / square meter, which should have a certain advantage and can attract buyers. In other words, if the price of the rough house is 8,500 yuan per square meter, our real estate company is confident to set a sales target with Mr. Zhou. ”

Before this pricing, Zhou Qingquan said that 8800 yuan/square meter was only 300 yuan less, which was actually Lin Qiang's order to take care of the other party's face, otherwise, he could have asked for the same price as the surrounding real estate, of course, Lin Qiang could not suffer this loss in vain, according to the luxury price he said, it was equivalent to the decoration unit price to 2300 yuan/square!

At present, the unit price of decoration in Yangzhou and Fengcheng is only set at about 1,300 yuan per square meter, and the average price in the local market is nearly 400 yuan cheaper. Cao Xu has been in the decoration industry as a veteran of the industry to analyze with you, the current average price of the high-end home decoration market here in Guangzhou is about 2,600 yuan / square, it is recommended that the real estate company set the decoration unit price at about 2,000 yuan per square meter when the real estate agent, which can not only make buyers feel the strength of the discount, but also the real estate company also has considerable profits.

In this way, it is equivalent to an increase of 300 yuan per square meter in the unit price of decoration, which is enough to offset the increase in the price of the rough house by 200 yuan per square meter, but this part of the increase in money is directly passed on to the buyer.

Zhou Qingquan began to decorate the house for sale in the Yunshan era, and the unit price of the decoration was naturally very clear, two years ago, the average decoration cost of each set of small houses was 80,000 yuan, and later Lin Qiang used their exquisite background wall, each set of additional 20,000 yuan, which is equivalent to the decoration unit price to 1800 yuan / square, and it is also simple, according to Lin Qiang's luxury decoration program, but also add the latest and most high-end background wall products, 2300 yuan / The unit price of square decoration is definitely very favorable.

Now Lin Qiang also agrees that the price of the rough house is 200 yuan per square meter higher than the surrounding real estate, and Zhou Qingquan feels that it is already very good. Yunshan Mansion here will launch four high-rise commercial and residential buildings in the first phase, according to the practice of the real estate company, at the beginning of the opening will only launch one, or even half of it, and then according to the sales market to ensure the completion of the sales target on the premise of gradually raising the price, Zhou Qingquan thought, after counting the price increase of the house, the real estate company will take half of its overflow price, but at least they can still get half of the income from the price increase, and more importantly, if the house is sold quickly according to the agreed price, and the payment is successfully returned, they should have been satisfied. If you really cooperate with Lin Qiang and his real estate company this time, take the lead in launching a real personalized luxury house in Guangzhou and bring about a booming real estate sales situation, it is quite the best marketing advertisement for your own real estate company, and the return can be great.

"Okay, according to the pricing that Mr. Lin just said, please Mr. Lin go to Yunshan Times tomorrow to sign a formal agency agreement. Zhou Qingquan said.

"Thank you Mr. Zhou for your trust in us, we will bring the decoration plan of the sample room over tomorrow to discuss, and strive to decorate the sample room as soon as possible. Lin Qiang said with a smile.