Chapter 419: Being led by Wang Qiang's nose

Back to the negotiation stage.

in the VIP reception room.

Wang Qiang glanced at Chen Xuemin, the legal manager of Guoxing Trade, and Wang Baoguo, his father, and the two of them each took out a document from the file bag and handed it to him.

They are the intention and content of the cooperation project.

It's also true that Chanel's grade is much higher than CK's, and if it is put together, people will not agree, it is too low-grade.

Wang Qiang made preparations before he came, wanting to win a real luxury brand, after all, he gave people enough "face", so he took out some of the entry conditions of the Tmall flagship store and modified it.

It is more in line with global acquisition partners.

Originally, the entry conditions of the Tmall flagship store were as follows:

1. The registered capital of the store opening company is more than 1 million RMB (including 1 million).

2. The store opening company has been established for two years or more in accordance with the law.

3. The company that opens the store needs to have the qualification of a general taxpayer and then pay a deposit.

The fees are as follows:

1. The 100,000 yuan for the brand flagship store and the store with the TM trademark is 50,000 yuan for the R trademark.

2. 150,000 yuan for franchise stores with TM trademark and 100,000 yuan for all R trademarks.

3. The technical service fee is divided into 30,000 yuan and 60,000 yuan, and the annual fee will be refunded according to the proportion of sales.

4. Commissions range from 2% to 5%.

And what kind of quality inspection reports and the like, these are small money.

Wang Qiang's revision is not much, it is nothing more than the registered capital and expenses.

Meantime.

Katie Daresio and Chanel's senior management also have different ideas, originally they wanted to rely on the strength of the big brand to dry Wang Qiang, so that Wang Qiang and Guoxing Trading's people took the initiative to lower the terms of cooperation.

But what I didn't expect was that Guoxing Trade had more confidence than them.

Valentino, a top luxury retailer that is even better than Chanel, has come to the door, and Chanel is naturally a little anxious. Why? A very simple truth, the first to cooperate with Guoxing Trade, the most preferential treatment will be obtained.

If you wait until Valentino and Guoxing Trade negotiate before choosing to cooperate, Guoxing Trade will be more confident at that time, and Chanel will have to pay more.

It's just that they don't want to be easy yet.

"What are your requirements?" asked Katie Daresio.

Seven or eight other Chanel executives present also looked at it.

After Chen Xuemin and Wang Baoguo heard the translator's words, they also looked at Wang Qiang, after all, he was the backbone.

Wang Qiang said without hurry: "You all meet the basic conditions, Guoxing Global Purchase will not let the brand settle in casually, generally speaking, if the brand wants to settle in, first of all, the registered capital must be higher than 50 million US dollars, the company has been in business for more than three years, we don't need to talk about taxes, this is a must, mainly in terms of costs." ”

"Huh?" Katie Daresio looked at her with a puzzled look, as far as she knew, Coach, CK and other brands had not paid any fees for entering the market before, so why did they still need to pay fees when they came to Chanel?

Some Chanel executives also frowned.

Taking in everyone's expressions, Wang Qiang looked very calm, and said: "First of all, if Chanel enters Guoxing Global Shopping needs to pay a deposit, the logo of the top luxury goods stores in the world is different, the cost is about one million US dollars, and then there is a technical service fee, that is, we will help you sell products, not less than 30,000 RMB per store per year, and the sales commission is about 5%, that's all, if you can agree, we can sign the contract immediately." ”

As soon as the words fell, Chanel's bald old senior laughed dumbly and said, "Wang, you're not joking, are you?"

Another young female executive was also speechless: "We still have to give so much money to enter Guoxing Global Purchase?"

"Are you saying the opposite?"

"King, let's not joke like that. ”

"That's right, you cooperated with Coach and CK before, did you also let them pay the fee?"

Several high-level officials retorted.

Chen Xuemin and Wang Baoguo secretly sweated when they listened to the translator's words, I don't know how Wang Qiang will respond, and it is true that American brands such as CK, Kate Sibei and so on did not pay any fees before, on the contrary, Guoxing Global Shopping still has to pay for the goods in time, which is naturally not agreed to Chanel, who has already explored the situation, who is stupid, others are so low-grade, they can settle in without paying, and now the high-grade ones have to pay to settle in?

Just because they are actively seeking cooperation?

And then to suffer this unfair harassment?

couldn't help but feel a little indignant at Chanel's top management, and even looked at Wang Qiang's eyes not very well.

Only Ms. Katie Daresio showed an interested expression, "I won't talk about the security deposit, what did you just say about the technical service fee? There is also a sales commission? Can you tell me more about what you think?"

Wang Qiang smiled slightly, and said: "If none of you ask, I will be disappointed in Chanel, I finally understand why Ms. Daresio you are the president, and they are not." ”

That's crazy enough.

With the exception of Katie Daresio, all the other Chanel executives were very ugly.

Just when the bald man wanted to speak, Wang Qiang went on to say it again, and said something that everyone didn't expect!

"Just now Ms. Daresio asked me about the technical service fee and commission, I will explain here, and the margin will also say, after all, I did not charge any fees from those brands in the United States before. Wang Qiang was frank and fair.

The bald head was stunned.

The young woman also sighed.

They didn't expect Wang Qiang to be so honest and take the initiative to say that American brands did not pay any fees.

Katie Daresio's eyes gradually became serious, and she stretched out her hand and said, "Go on." ”

Wang Qiang picked up the coffee cup on the coffee table and took a sip, snorted, and said: "The content of the cooperation between American brands and me before was that I took products from them and then came to sell them, which is almost a supply relationship, but the content of my cooperation with you is different, and it is called alliance relationship in a more accurate word." ”

"Allies?" asked Katie Daresio rhetorically.

Wang Qiang put down the cup, snapped his fingers, and said confidently: "Yes, because if you settle in Guoxing Global Shopping, I will open a special counter or independent sales room in the store, and distinguish it from brands such as Coach and CK, so as to show your high grade, which is the origin of the margin, the birth of the technical service fee, mainly because your products are from logistics, To all sales channels, our company will help you solve, that is, you only need to be responsible for providing products and pricing, and then you don't have to worry about other things, just sit back and wait for the money to be collected. ”

"What about commissions?" asked the bald man.

Wang Qiang glanced at him and said lightly: "Do your agents want to make money? Do dealers want to make money? How many times has the price increased from the factory to the sales price, don't I need to say? If you settle in, you can directly set the market price, and I earn 5% of the sales commission is not too much, right?"

When Chanel's executives heard this, this is the reason!

A few people who were still dissatisfied couldn't help but talk about it at the moment!

"Seems to work!"

"Equivalent to us not spending money to open stores and counters?"

"Yes, even if we work with a large shopping mall, we will have to pay for the door or the counter, not to mention the costs of transportation, hiring sales staff, etc. ”

"According to what Mr. Wang said, the intermediate link can save a lot of money. ”

"I think so. ”

"What do you think?"

"Don't say it, look at what the president says. ”

Indeed, according to what Wang Qiang said, Chanel's sales in China can be completely managed in the future, as long as they let the foundry produce the products, and then there will be a steady stream of money in the account!

Speaking of which, what's the reason not to settle in?

However, Katie Daresio hesitated for a moment and said, "What if the sales are not good? To put it mildly, what if you can't even earn back the money from the deposit?"

The conversation is back to the beginning.

Wang Qiang leaned on the sofa, crossed Erlang's legs and asked, "If you think the sales are not good, then why did you still look for me in the first place?"

Katie Daresio speaks.

Isn't it?

At the beginning, the purpose of looking for Guoxing Trade was to know the position of Guoxing Trade in the Chinese luxury market!

Once they cooperate, they can really sit back and wait to collect money, and in terms of sales, they have the reputation of Guoxing Global Purchase, which will not be bad, and they will make a steady profit.

On the one hand, it can make money.

On the other hand, it can open up the Chinese luxury market.

Katie Daresio and Chanel's senior management couldn't think of any reason not to cooperate, and they couldn't help but smile bitterly, but they didn't expect that this long-awaited negotiation would end up being led by Wang Qiang's nose.

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