At night, it's time to close.

In the wholesale market, every household is taking inventory and counting how many goods have been sold today.

Close to the first one on the east side, Boss Ding's store.

His wife is a marketing planner in the company, just after cooking and came to help, she sat at the counter with a ballpoint pen to scribble, and said: "Decai, did you sell the four-piece set you took yesterday?"

"It's all sold out. Boss Ding squatted on the ground and counted a bundle of orange T-shirts.

"Oh...... "His wife looked at him in surprise, "Didn't you only sell two or three sets yesterday, why did you sell them all today?

"No, we went to the Shenzhen Evening News in the wholesale market, and then many people came to the door to ask for a four-piece set. Boss Ding smiled and said: "Don't you just sell a few four-piece sets, and the newspaper reports it as a big event." ”

His wife's first reaction was wrong, yes, it's normal to sell something, why does the newspaper report it?

Curious, she rummaged through the counter, found today's Shenzhen Evening News, and found Jiahua's news at the position of the headline on the second page.

Most of the content on the news is talking about the four-piece set sold in the Jiahua foreign trade clothing wholesale market in recent days, and the article also uses various rhetorical questions, should the wholesale market sell four-piece sets?

Was it really just a fluke?

Why does it always feel like someone is planning marketing?

The more Boss Ding's wife looked at it, the more she felt that it was possible, and the news hinted everywhere that Jiahua had a four-piece set for sale, and it was very cheap, if it wasn't for marketing planning, what was it?

"Hey, you said you sold you a four-piece suit, and the lad kept asking you how you sold yesterday, right?" asked his wife.

Boss Ding snorted, holding a bundle of clothes and walking inside, "What's wrong?"

"Is he here today?"

"I came at noon and asked around, and then there was no one. ”

"The newspaper came to ask, right?"

"That's right. ”

His wife vaguely understood, I'm afraid that this news was made by the young man who delivered it to her husband, why did she have this idea? It's very simple, after the report comes out, the business will definitely rise a lot, why do you come to ask when the sales are poor, but don't ask when the sales are up, obviously confident.

"Decai, let me tell you something. His wife's face was slightly solemn.

Boss Ding put down his clothes in the corner and straightened up, "What's the matter?"

"I think today's Shenzhen Evening News reported that the wholesale market sells four-piece sets because of the young man who delivered them to you. His wife spoke her mind.

Boss Ding was stunned for a moment, and said with a smile: "You think too much, right? Why do other newspapers listen to Xiao Wang? Impossible." ”

Although Boss Ding didn't believe it, his wife was seven or eight points sure that it was the news made by "Xiao Wang" in Boss Ding's mouth, which was an instinct as a marketing planner, and even suddenly thought of the problem of the company's new product promotion in her head, as if she could learn from Xiao Wang's method.

Let the newspaper speak for itself?

Or a TV station or something?

It's a textbook marketing method!

His wife was slightly excited, this method was really good, she immediately said: "Decai, you take care of the accounts yourself, I still have some problems." He hurriedly stood up and walked out.

Boss Ding snorted, "Why are you going?"

"Something. ”

Boss Ding was baffled, but he knew that his wife had been very busy at work, so he didn't catch up, but ran to the counter to make accounts, and after doing it, he took out a piece of paper with a number written on it from the drawer on the right side, and then lifted the microphone of the telephone on the counter, and dialed the pager number according to it. ”

After paging, he got up and went home.

The four-piece set sells well, get some more.

……

in the hotel.

Wang Qiang had just eaten dinner and was taking a bath, and he didn't hurry to see it when he heard the BP machine ticking outside.

He was not in a hurry to wash his body.

After washing, dry your body, wrap yourself in a bath towel and run out, pick up the BP machine on the bedside table and press it to look at it, there are five pieces of information, the latest one is Boss Ding's, let yourself go to the store tomorrow morning, look through the previous one, it is the stock market information, Wang Qiang continued to flip up, this time it is Boss Xiao Lu's, if I remember correctly, it is the young proprietress who also only took ten sets of four-piece suits, and the last one is Sister Wang's, and the two also asked to go to their store tomorrow.

Three people looking for themselves at the same time?

As for what it is, it goes without saying.

Wang Qiang understood what was going on at a glance, it was very likely that the three of them sold out of the four-piece set today, otherwise how could it be so coincidental that the three of them were looking for themselves?

Not sure yet.

He continued to flip through the previous one.

This is the last piece of information, Sister Xu's, she directly said that Wang Qiang was ready to order the goods in the next two days.

Even Sister Xu asked to stock up on her own?

He paid attention to it, and quickly picked up the telephone on the bedside table and dialed Sister Xu first, it happened that Sister Xu had not left the store yet, fortunately the hotel where she lived was high-grade, otherwise she would have to go out to call.

"Sister Xu, my little Wang, do you want to sell again?"

"Just let you prepare first, I sold more than 60 sets today, and I want to sell so well like today, I guess I will get the goods in three or five days, which time I didn't tell you that the delivery will be delivered after three or four days, and I will inform you in advance." ”

Sold more than 60 sets?

Wang Qiang was taken aback, and said in a lost voice: "Sold so much?"

Sister Xu on the other end of the phone smiled and said: "Yes, I met two big customers, one took fifteen sets, the other took twenty sets, and some were sold piecemeal, and they all came with newspapers." There was a bit of a stinkiness in her tone, "The newspaper clearly says the name of my shop." ”

Wang Qiang's spirits perked, indeed, the example in the Shenzhen Evening News is Sister Xu's shop, today's business must be much better than others, and Sister Xu has several experiences in selling four-piece sets, and requires herself to prepare the goods in these two days, and it is very likely that the four-piece set will be sold out in four or five days, because the previous two times were delivered three days after receiving the call.

He immediately agreed, hung up the phone, and Wang Qiang immediately dialed the phone number of Lao Zhu's hotel.

The phone was quickly connected, and the voice of the proprietress came from the other side, "Hey, Sanin?"

Who does Shang Hai mean, Wang Qiang immediately replied: "Eldest sister, little Wang, is my dad here?"

"I'm drinking with Lao Zhu, I'll help you call him. The proprietress put down the phone and the sound of footsteps went in.

On the other side, he couldn't hear what he was saying.

After a while, the phone was lifted, and then the father's voice came, "Qiangzi, what's the matter?"

Wang Qiang first asked, "Dad, does Brother Zhu and Brother Yao agree that you use this money first?"

Father snorted.

Wang Qiang immediately commanded: "You go out now to find a phone booth and call Boss Zheng, and ask him if he can send 500 sets of polyester cotton and 500 sets of cotton four-piece sets to Shanghai overnight, if you can, you can put it at home first, and go to the train station tomorrow morning to consign it." ”

"In such a hurry?" asked my father.

Wang Qiang explained, "No, no, no. ”

Although Boss Ding didn't directly say that they wanted the goods, but Sister Xu sold more than 60 sets today, even if there were two big customers, Wang Qiang could still imagine how many four-piece sets were sold in other stores, maybe they didn't sell as well as Sister Xu, but if nothing else, they should all be sold out tomorrow, after all, they only took a maximum of 20 sets each.

"Okay, I'll go now. Father said.

Wang Qiang advised, "If the goods arrive and torture me, let me know." ”

Hung up the phone.

Wang Qiang couldn't calm down for a long time, lying on the bed with his eyes purring and turning.

One hour ......

Two-hour ......

Before he knew it, he was asleep.

Suddenly, Didi's crisp voice rang out in the quiet of the night.

Wang Qiang, who had been sleeping soundly, suddenly opened his eyes and picked up the BP machine on the bedside table, which was a pager from his father, telling him that the goods had been obtained.

Wang Qiang breathed a sigh of relief, looked at the time, it was half past twelve in the morning, and he fell asleep again satisfied.

……

It's dawn.

K. Wah Clothing Wholesale Market.

Boss Tan and Sister Qiu sold twelve or thirteen sets of four-piece sets yesterday, they thought that it would be a flash in the pan after the newspaper report, so they didn't think much about it, thinking that today's business should not be as good as yesterday.

But not long after they opened the door today, they were frightened by the scene in front of them, and many people came to buy four-piece sets one after another.

"Boss, do you have a four-piece suit?"

"There are only fifty-one sets of polyester cotton?"

"Get me two sets of four-piece sets, one for polyester and one for cotton. ”

"How do I know? How else do I know that I came home from work yesterday and saw the news. ”

"I'm not, I only learned after listening to others that Jiahua used to sell four-piece sets, they used to go to department stores, expensive and expensive, look at how cheap it is here, cotton is only sixty-five. ”

"What? Sold out?"

"Boss, why don't you stock up on more?"

"Forget it, I'll go look elsewhere. ”

Within an hour of opening, the remaining six or seven sets of four-piece sets in the store were all sold out, and from time to time people came to ask if there were any four-piece sets for sale.

Boss Tan and Sister Qiu looked at each other, business is better than yesterday?

The two of them couldn't sit still at all, and sat down at the counter together.

"Lao Tan, the four-piece set is so easy to sell, should we find Xiao Wang to get some more?" Sister Qiu said with an itch, yesterday she was thinking about returning the goods, it was because the business was not good, but who knew that suddenly the four-piece set business became popular and sold out directly.

Boss Tan couldn't hold it anymore, and looked for Wang Qiang's BP machine number in the drawer, "I'll call Xiao Wang." ”

Sister Qiu hurriedly urged: "Hurry up, hurry up." ”

No wonder she's in a hurry, twenty sets were sold out in two days, and the business doesn't seem to be worse than selling clothes, plus an endless stream of people come to ask, fools know that there are business opportunities.

……

Actually, it's not just them.

In the entire Jiahua Foreign Trade Clothing Wholesale Market, almost all four-piece sets were sold out, because everyone didn't have many goods.

In addition to Sister Xu, she took more than 300 sets, and now the door of the store is full of customers, and Lehe's mouth can't be closed.

As everyone knows, the other bosses who took the four-piece set from Wang Qiang have been sold out!