Microsoft and Apple have not been at loggerheads for a day or two.

Although everyone thinks that Microsoft's Indos is plagiarizing Apple's Windows operating system, it is undeniable that the success of Indos in the field of operating systems is incomparable to Apple's, and Indos almost achieved unification, but this dream was ruined by the antitrust law of the United States.

If it weren't for the antitrust law holding Microsoft back, Microsoft could have killed and mutilated Apple's OS almost a few years before it went public.

A few years ago, the U.S. court ruled that Microsoft must provide technical support for Apple for five consecutive years based on the antitrust law, that is, in order to ensure that Microsoft's indos will not form a monopoly in the market, the U.S. court ruled that Microsoft must provide Apple with a lot of Microsoft's own technology and product support on Apple MacOS to improve the viability of Apple's MacOS, so as not to be completely destroyed by indos.

Internet Explorer on indos is the best choice for the vast majority of users to surf the Internet, but there is no IE on MacOS, and Apple's own Safari has not been developed at that time, what should I do? Microsoft must develop IE browser for Apple on MacOS......

The office software of indos is one of the biggest reliance in the commercial field of the indos system, and it is also a fundamental reason for users to do without the indos system......

In addition, in order to get Apple to give up suing Microsoft for copyright infringement, Microsoft also invested $150 million in Apple, sending Apple the most critical grain and grass.

Such an anti-monopoly law is almost unimaginable in China, which is equivalent to Tengxun QQ almost monopolizing the market, Sina UC can go to the court to sue Tengxun when it is dying, and then require Tengxun to provide Sina UC with QQ's proprietary technical support, and even require Tengxun to make a certain amount of investment in Sina UC, originally held back to kill him, but as a result, the opponent was beaten to death, not only can not continue to fight, but also have to turn around to save him, why?

It's because of the Antitrust Law......

Therefore, even if Microsoft is a shareholder of Apple, it is an out-and-out enemy in its bones, but the judgment of the "Anti-Monopoly Law" does not allow Microsoft to beat its opponent to death, and Microsoft has countless MMPs in its heart that cannot be spoken.

What Microsoft never dreamed of was that Apple came to a new opponent, this new opponent is an Internet company from Huaxia, and this new opponent did not compete with Apple in the operating system, but cut off Apple's back road in the music player!

In Microsoft's eyes, this is simply cool! Because the "Anti-Monopoly Law" can't save Apple's lifeline this time, there are so many music player companies and so many products, even if the iPod is completely killed by Makino Technology, Makino Technology will not violate the "Anti-Monopoly Law"!

Seeing Apple's stock price crash, Microsoft immediately decided to seize this once-in-a-lifetime opportunity to make up for Apple.

So, before the market closed, Microsoft issued an announcement announcing several of its decisions:

First of all, Microsoft will stop the update of IE browser on the Mac side, and no longer provide new technical support for IE on the Mac side;

Secondly, due to the reorganization of Microsoft's internal team and business, it was forced to suspend the R&D support of Office on the Mac side, and then open it after the team and business reorganization was completed.

Thirdly, Microsoft's board of directors announced the latest plan to reduce its holdings of Apple shares after discussions, and continue to reduce its holdings of Apple shares.

Microsoft began to sell Apple's shares in 2000, and now there are not many left, originally planned to sell them all out this year, but I didn't think about selling in such a hurry, but it happened to happen that Makino Technology started a war with Apple, so Microsoft decided to fall into Apple.

When the stock price plummets, the market is most afraid that investors themselves will lose confidence in the stock, and if even institutions and major shareholders announce the reduction of their holdings, then retail investors will lose confidence even more.

Microsoft's mending knife this time is actually very chicken thief, the last time the U.S. court based on the antitrust law, Microsoft's five-year penalty, just expired last year, under normal circumstances, Microsoft does not dare to turn around immediately after the end of the penalty period, in that case, Apple can turn its head and sue Microsoft on the grounds of the "Antitrust Law", Microsoft will definitely lose the lawsuit, and will definitely bear a huge amount of compensation, the gains outweigh the losses.

However, now Microsoft has a perfect plan to stop supporting IE on the MAC side, because at the beginning of this year, Apple's own Safari beta version has been launched, since Apple already has a browser, Microsoft stops supporting IE to Apple, and it will not violate the antitrust law, so it is no problem to stop the update directly.

In addition, Microsoft did not dare to really terminate the support for office on the MAC side, so they changed their path, not to say stop the service, but because the internal team and business need to be reorganized, the support was passively suspended, and the service will continue in the near future.

Microsoft's intention is very simple, even if this suspension of support can't last too long, issuing such an announcement at this time is mainly to give Apple a critical damage to Apple's already gloomy market prospects, if you can't kill Apple yourself, then Microsoft is of course happy to see Apple die at the hands of others, for fear that Li Mu won't kill him, Microsoft came to such an indirect mending.

And Microsoft's mending knife, in this trading day that has been gray for a whole day, made Apple, which originally stuck to the $6 mark, and the capital behind it suffered a fatal blow in an instant, and the stock price plummeted like a flood.

The stock price fell from $6.02 to $5.76 almost instantly, and the two major marks of $5.9 and $5.8 were completely crushed.

Wall Street and Silicon Valley are stupid, and they can't imagine that Apple, which is like a star, can lose so completely in one round, which also makes people start to re-examine Makino Technology and begin to be in awe of this company.

The market is wailing, Apple's stock price is like an airplane that has lost its engine and wings, not only can it not climb, but it does not even have the possibility of gliding, it is simply slamming downward, and no investor can bear such a plummeting trend.

The plummeting stock price does not even dare to buy the bottom, because they look at the past from the business level, Apple has almost no possibility of turning over, Mango-ME2 has not yet been listed, the stock price at this time can not hit the bottom, the real bottom will have to wait until Mango-ME2 is officially listed in the United States, at that time, if the anti-dumping duty can help Apple to keep the US domestic market, the stock price still has the possibility of rebounding, if the anti-dumping duty can not resist the trend of Mango-ME2 in the United States, then Apple's iPod business can be grounded。

What's worse is that Apple's other business lines do not see any possibility of standing up and turning the tide, and now Microsoft has come out again, and the market for MacOS and Apple computers will inevitably be affected by Microsoft, which is undoubtedly adding fuel to the fire and adding insult to injury.

In the capital market, good products and strong R&D capabilities are not the most important thing, the most important thing is to be recognized by the market, once the market loses confidence, everything else is a bubble.

Two or three years ago, the Internet bubble saw countless companies lose more than 90% of their market value overnight, and even AOL, a giant with a market value of nearly $200 billion that year, is now less than one-tenth of its glory days.

Apple's stock price plummeted from $7.36 to $5.74, a 22% drop in one trading day, and a cumulative decline of nearly 34% in several trading days, with a market value of nearly $8 billion, and now barely $5 billion.

But in comparison, Apple's stock price crashed at a rate that is not even the most serious stock in the Internet industry, and it is not even ranked in the top ten.

However, this is enough to deal a devastating blow to Apple from top to bottom.

Rao is extremely confident Jobs, at this time also began to doubt life, he has always insisted on hardware-based, software-supplemented, because he feels that the software development bubble is big, far less stable than hardware, just like those companies that collapsed overnight when the Internet bubble burst, most of them are software companies.

However, he never thought that Apple, which is based on hardware, would also suffer such a tragic blow, a company from China, single-handedly, has shrunk Apple's market value by almost three billion US dollars, and I don't know how long the follow-up negative will last.

Now, there are two problems before Jobs.

First, how to recover the stock price in a short period of time?

Second, how can we turn the tide of business passivity in the coming months?

Apple's shareholders and investors questioned Jobs with nothing more than these two questions.

Sadly, Jobs couldn't find any way to break the game.

He has always insisted on hardware-oriented, and at this time he saw the biggest drawback of hardware companies - turning around too slowly and the cost too high!

Hardware companies are like a fast-moving heavy-duty truck, not to mention a complete turnaround, even if there is a little problem with the direction control, the car will be destroyed, any hardware needs at least a few months of research and development cycle, Mango-ME2 even if all the design and development work has been completed, it will take time to prepare for the official global launch, if Apple develops a new hardware now, and hopes that it can reverse the predicament, the possibility is almost zero.

When Jobs and the entire Apple fell into despair, Li Mu, who stayed up late and worked overtime in the office, was staring at the U.S. stock market in a daze.

He expected that Apple's stock price would plummet today, but he didn't expect it to plummet so completely, let alone that Microsoft would suddenly stab Apple at this time.

Seeing that Apple's stock price continued to break through the two levels of $5.7 and $5.6, Li Mu checked Apple's latest market capitalization, which has fallen below $5 billion.

Not surprisingly, Apple still failed to hold the $5.5 mark at the last minute of the close, closing at $5.47, down 25.6% in a single day, making it Apple's Dark Monday......

The day's killing is over, and you can't see any gunsmoke, but you can feel the blood flowing behind it, and it's far from over.

If it continues like this, Apple's stock price will only get lower and lower, and its market value will only get smaller and smaller, and if it waits for Mango-ME2 to go public, I'm afraid it will be good to have $3 billion left.

It seems that a company has three billion dollars left over as if a skinny camel is bigger than a horse, but in fact, bullshit!

With Apple's current corporate scale, there are not only a lot of people waiting to open their mouths to eat, but also a lot of projects under research and development that urgently need blood transfusion.

If there is a problem with the funds, Apple has a market value of less than 3 billion, and the possibility of refinancing in the context of the market decline is very small, and then you can only watch the capital chain break, once the capital chain is broken, all the projects that have invested a lot of effort in research will be abolished, and all talents will be lost one after another.

Suddenly, Li Mu's eyes lit up.

He said to Li Ziwei beside him: "Help me contact the people of Sequoia Capital, and ask them to immediately send a veteran who is proficient in the operation of U.S. stock capital to my office tomorrow." ”

Sequoia is the capital behind Muye Technology, and it is also the world's first-class capital, Li Mu asked them to find a person who is proficient in the operation of U.S. stock capital, Li Ziwei was shocked after hearing this, and blurted out: "Mr. Li, are you preparing for an IPO?"

Li Mu waved his hand: "It's not the time for an IPO, I want to inquire about how feasible it is to acquire Apple, then delist Apple from the NASDAQ, and then realize privatization......

Speaking of this, Li Mu sighed and said, "Microsoft is really a god today!"