Chapter 420: Healthy You, Me and Him (Page 1/1)

The provincial TV station is very satisfied with the advertising contract between the advertising department and Li Xian, a garbage time.

I have to be satisfied, in the past, prime-time advertisements broke through, but relatively, even the sub-prime-time was rarely cared about. Not to mention the ones that Li Xian won, not many people have time to watch at all. So don't say 2 million a year, even if you sell 500,000 a year, it's all biased.

It's better than giving away favors for nothing.

After Li Xian paid the deposit, the previous demands were immediately met. There is no shortage of provincial TV stations in the recording hall, and Li Xian's requirements are not high, it is nothing more than a few sofas that can be accommodated, and then put thirty or fifty viewers in.

It doesn't take long to use, and it takes a day or two to shoot the advertisement. Under the coordination of Liu Daming, it took half a day to clean up the No. 3 recording and broadcasting hall used by "Agricultural World", which had been decided to stop broadcasting at the end of last year.

After some decoration, the advertising office called Li Xian.

Li Xian immediately set out, found a group of old cadres from Xiangyun Temple, and drove Zhang Weiyu and Wang Hongfei to pick up. Thinking that the audience of this advertisement could not all be old men, he found more than a dozen old ladies near the vegetable market, and each of them paid five yuan for labor fees, making a group of old ladies very happy.

The equipment or something directly used the TV station, although Liu Daming is now a rat drill bellows, but Gao Gao is a deputy director, and this little face is still in the station.

A large group of people gathered in the recording studio that had put a large sticker of "Healthy You, Me and Him" on the background wall, and it took a morning to be busy, and it was not until one o'clock in the afternoon that the commercial could be filmed.

With Li Xian's instructions, Zhang Weiyu had already made "down-to-earth" adjustments according to the content of his previous lectures and prepared some things.

Li Xian has no requirements for the specific content of the lecture, as long as it is about the pathological explanation of cardiovascular and cerebrovascular diseases, it can be matched with Xinnaokang oral liquid.

However, Zhang Weiyu was influenced by the routine of the Jinli longevity lecturer before Li Xian, and on this basis, some new things were added.

When explaining the etiology and pathology of cardiovascular and cerebrovascular diseases, a large number of vivid folk metaphors are incorporated.

In addition to this, some health care knowledge is added.

To put it bluntly, just like the heating pipes in our house, one is clogged and the other is bursting! The blood clot is the same as our heating circulation. You think, if there is a lot of rust in the water pipe, what will happen? Blocked, right? The heating pipe is blocked, the hot water can't come up and the cold water can't go down, can it be hot? Right? This is the same as our human body's blood circulation system, if the heating is blocked, then the house will be cold. If the cardiovascular and cerebrovascular vessels are blocked, the person will be cold. ”

Here, I have summarized several tips for the prevention of cardiovascular and cerebrovascular diseases to the majority of middle-aged and elderly friends. To sum up, it is five don'ts, two attention. ”

According to our clinical statistics, carotid artery stenosis and plaque have become an important cause of cardiovascular and cerebrovascular diseases. Once the unstable plaque in the carotid artery is stimulated and falls off, it will bring heavy damage to the cardiovascular and cerebrovascular vessels, causing myocardial infarction, cerebral infarction, and may even be life-threatening. People with cardiovascular and cerebrovascular diseases should not have the action of "turning back" in life to avoid accidents.

The second one is not to exercise too early. Some elderly friends feel light and sleep less, so they want to get up early to exercise. Thinking about it's good to get up early and exercise, it's not like that. Relevant studies have confirmed that 70%~80% of sudden death from cardiovascular and cerebrovascular diseases occurs at 4~10 o'clock in the morning, which is known as the devil's time for cardiovascular and cerebrovascular diseases in the industry. After a night's sleep, the human body has not completely woken up from dormancy in the early morning time of the heart and other organs, and if it suddenly carries out activities at this time, it will cause cardiovascular and cerebrovascular diseases such as heart disease and cerebral infarction. Therefore, friends with a history of cardiovascular and cerebrovascular diseases should try to avoid exercising in the morning and change to 7 to 9 o'clock in the evening.

Of course, this third one should not be ......., these knowledge are only a few aspects that we need to pay attention to in our daily life, which can prevent the occurrence of diseases, but as the saying goes, there is no reason to prevent thieves for a thousand days. If you really want to ask for the trouble of the disease and improve the quality of life, then I strongly recommend the Guizhentang brand Xinnaokang oral liquid produced by Lin Cui Company to you......"

The lecture was very long, and at first, both the old cadres of the cadre rest house and the old lady Li Xian pulled from the vegetable market were a little impatient.

But under a large number of dry goods, everyone forgot that they were here to shoot commercials. It turned out that it was a health lecture at the scene.

A lot of old ladies took out small notebooks and carefully wrote down the key points of disease prevention and treatment and some health knowledge that Zhang Weiyu said.

People like Lao Qin, who had a stroke, and people like Zheng Weishi, who were particularly life-saving, also raised some targeted questions in the course of Zhang Weiyu's lecture.

Originally, Li Xian planned to control the "lecture" to about 20 minutes, but in the end, it was overtimed by 10 minutes and turned into a half-hour long advertisement.

At the end of the line, the cameraman on the scene made a difficulty. Called Li Xian behind the camera, watched the fast-forward replay, and asked if he wanted to edit it, and pinched down a few paragraphs to shorten the duration.

Li Xiangang has been watching from the recording hall all the time, and at the beginning he may have been thinking for a long time.

But in the end, he forgot that he was shooting an advertisement, and the live effect was really good!

Is this still a fart?

"No, that's all. It's good, it will be broadcast directly when the time comes, as for the later stage or something...... Please add me an intro, and I don't have to do anything for the rest. ”

get

Hearing Li Xian, a foolish financier, say this, the technicians present all nodded.

People are stupid and have a lot of money, and good advertisements are not good to shoot, so you can do whatever you say.

Just when Li Xian was busy with advertising.

Xue Ling, who had been so angry with Li Xian, an unreliable boss, that he got off work and came out of the New Taipei Group, bought some pastries and canned food in a nearby store, and took a taxi to Sun Weimin's house.

Sun Weimin's wife celebrates her birthday today.

Although Xue Ling and Sun Weimin usually don't move around much at home because of their deceased husbands, on a day like today, they can't go because of reason.

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