Chapter 838: Basic Industries Don't Need a Sales Department

In the era of planned economy, an enterprise will not consider the market, because their products are handed over to the state, and then distributed by the state.

However, after the reform and opening up, the market economy has been implemented, and the main thing is to rely on the market to regulate commodities, especially at present, not to mention private enterprises, even many state-owned enterprises have also set up sales departments, and their job is to take cars to all parts of the country to find customers.

So now the most popular department of the enterprise is sales, without sales staff to run the market, your products really can't be sold!

Now, Liu Lang actually proposed that the company should not have a sales department, what does this mean?

"Liu Lang, tell me your opinion!"

Bai Weiren asked directly, Liu Langke is a person with very high economic and academic ability, and he must have his reason when he says this.

"You must be very puzzled, the market economy is mainly market sales, why do I want to remove the sales department of the enterprise? Actually, you understand it wrong, what I said is just to separate sales and production, everyone does their own thing, what is the benefit of this?

Let me give you an example, now there are the most private enterprises in the south, a factory should be divided into several departments, there are production departments, sales departments and management departments, as for the research and development department, in fact, very few enterprises have, not all enterprises like the "Gemei air conditioning factory" every year to spend millions of yuan for research and development......... Of course, even if they have a research and development department, then among these departments, which department is the most oily and watery? I tell you, it is the sales department, because they can make a contract, a contract means that there is income, everyone in the factory depends on them to eat, so generally speaking, the salary of the sales staff is the highest, they go out, while the big fish and meat please order the party to eat, while getting the highest salary, when the market demand is large, they will also be sought after by the order, it is likely to have some extra money, not to mention more moisturizing life.

This has the consequence that those who are tired to death, busy from morning to dark in the day, get very little

Have you ever wondered if this model is correct? What is the most important thing in a factory, especially a manufacturing factory, is the sales staff? Shouldn't it be scientific research and production personnel?

Liu Lang said ......... There is some truth to that!"

Everyone sitting here nodded slightly, yes, if a company wants to survive, the product is the most important, and it is a big deal to sell less without a sales person, but if the product is not good, there is a danger of being eliminated by the market.

"I understand what Liu Lang means, now enterprises pay attention to marketing, but ignore R & D, the salary of R & D personnel can not compare with marketing personnel, in the long run will hit the enthusiasm of R & D personnel, if you want to solve this problem, it is necessary to give R & D personnel more wages to solve their worries, isn't it?"

A minister thought he understood what Liu Lang meant.

"It's not just that............ Now the manufacturing powerhouses are the United States and Germany, because they have a complete industrialization system, after nearly a hundred years of development, all the manufacturing processes are very complete, the category is also extremely perfect, the most important thing is that their meticulousness in the manufacturing industry has been deeply rooted in the bone marrow, every trace and every point is Seiko, this is a kind of inheritance, it takes time to accumulate.

However, in modern times, island nations have also begun to rise in terms of manufacturing, and their attitude towards industry is well worth learning from.

At the beginning of this century, the island country began to pay attention to industrial development, in order to accumulate strength for the war, but it was defeated during World War II, most of the factories were destroyed, and at the end of World War II, the island country was in ruins, which was even worse than our country at that time, but they rose rapidly in just 20 years, and the speed is unimaginable, why?"

First of all, there is no loss of their industrial talents, even if they lose the war, but these people still have a level, which is similar to West Germany, only with talent, sooner or later can rise.

However, there is another characteristic of the manufacturing enterprises in the island countries, that is, the unified sales method I just mentioned, and it is this unified sales method that allows them to revive the industrial manufacturing in a very short period of time.

In the island country, all factories do not have any sales department, and even they are not allowed to contact the buyer, once it is found that the manufacturing factory is secretly selling, no matter how famous the factory is, it will also be severely punished, and in serious cases, it will go bankrupt.

As for sales, in fact, the guilds came forward to form a single company, such as Pipe Products Co., Ltd., Screw Products Co., Ltd., and so on, and these companies were responsible for the sales of their factory products.

This method seems to be very clumsy, but it puts an end to the problem of manufacturing plants in order to care about sales and have no time to pay attention to the problem of production, these factories only have scientific research units and production engineers, they are all technical personnel, and they do not understand sales, they can do without distractions, as for what products are in demand in the market, the society will provide them with information, as long as the corresponding products are manufactured in accordance with this information, it is by virtue of this way, the manufacturing industry of the island country will recover quickly after the war, and a large number of engineers and researchers have been trained in just 20 years, and these people will not be lost, only more and more, so it is saidIt's a way to retain talent, and my industrial group will do the same.

"That's .........!"

As soon as Liu Lang explained this, everyone finally understood, and they couldn't stop nodding.

"I remember, three years ago, I went to the island country to investigate, went to a lot of manufacturing plants, those factories made parts are very exquisite, even breathtaking, I asked them the price of these parts, but no one answered me, they asked us to find a company, so it seems that as Liu Lang said, the factory does not dare to consider the problem of sales at all!"

Jiang Botao interjected.

Everyone is enlightened, it turns out that there are so many "doorways" in the manufacturing industry of the island country, if Liu Lang doesn't say it, they don't understand it at all.

Why does Liu Lang know so much detail? In fact, this is a secret of the manufacturing industry of the island country, people abroad can rarely understand the truth, he still saw these inside stories through the Internet in his previous life, at that time the country gradually began to pay attention to its own industrial development, thought of a lot of measures, many experts are also racking their brains, there is a Chinese working in the island country will work in the island country to write an article, which has a description of how the island people in order to cultivate talents.

At that time, this article attracted great attention, and the Chinese people found out that the island people did everything to make those engineers and technicians work with peace of mind, and even came up with a trick to make them "not ask about the world", "The outside world is very exciting, but it has nothing to do with you, you are only facing cold steel and machinery!"

The benefits of this are obvious, look at the manufacturing companies in the island countries, many of them are small workshop-type enterprises, with no more than 100 employees, and some only a dozen or even a few employees.

It is such a "little-known" small enterprise, but it is an "invisible champion" in many industries, with the world's leading technology.

It is they who have supported the development of manufacturing in island countries in obscurity.