Yin Xi wants to use the resources of his studio to help Xiao Yao build a personal brand, which is definitely a good thing that people can't ask for, but Xiao Yao didn't agree, but shook his head at Yin Xi and said, "Sister Xi, I don't think this is very suitable." Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo”

"What's inappropriate? Isn't it okay for my sister's studio to borrow your name?" Yin Xi said unhappily.

"Of course I didn't mean that. You help me build a personal brand and help me develop commercial value, this kind of thing is naturally something I can't ask for," Xiao Yao hurriedly said, "It's just that I think this is your studio after all, the first fashion show, and it's not appropriate to make my personal brand." Even if you want to advertise, you have to promote your own personal brand first. ”

"But..."Yin Xi sat up straight, and was about to open his mouth to refute, Xiao Yao had already waved his hand and cut off, "I know what you have to say, you are not satisfied with the works of those designers you have now, and you don't want to launch them hastily, right?"

Seeing Yin Xi nodding, Xiao Yao smiled and comforted, "Don't worry, isn't there still me, I'll help you!"

"How can you help? Help me design again? Didn't you just say that you can't do the work of a designer?" Yin Xi pouted at Xiao Yao.

"I can't be a fashion designer, but just because I'm not a designer doesn't mean I can't help you with other ways, I can help you with ideas. Xiao Yao smiled, "Don't you think that the designer's work is not distinctive and attractive enough? ”

"What is it?" Yin Xi immediately became interested.

"This time, Chen Chen and I were selected by CCTV Spring Festival Gala to be the song "The Great Wall", have you seen it? I'm talking about the live version of what we did on the TV show. Xiao Yao asked.

"I've seen it. Yin Xi said strangely, "Didn't you talk about fashion brands? Why did you talk about singing again?"

"Of course it's not rapping," Xiao Yao said, "I'm talking about the clothes we wear when we perform, the kind of LED lighting clothes!"

"Are you saying that my personal brand clothes can also be added with that kind of light?" Yin Xi immediately understood and said excitedly.

"yes. Xiao Yao nodded, "This kind of lighting costume is not only used as a performance costume. Don't you think that the design of this kind of clothing with lights, which can emit light and form patterns, is very fashionable in itself? Think about it, if young people wear this kind of clothes to a dim place like a nightclub discotheque, and the lights on the clothes are turned on, isn't it very cool? Even if you are walking on the street, this kind of clothing is absolutely eye-catching, and it is distinctive enough, right? This patent belongs to me, and you can use it as you like. With this element, your designers won't be able to create something that will satisfy you, right?"

At the beginning, Xiao Yao had promised the members of the Riptide Dance Troupe that the patent for this LED lighting suit was only authorized to these veteran members for free use, and now two years have passed, and the career development trend of those members has basically become clear, and Xiao Yao's lighting costume has long been needed to help them fight for performance opportunities, and this time Xiao Yao put this design in the fashion circle, and it is not contrary to the exclusive authorization of the performance occasion he promised at the beginning, so at this time he can also take it out to Yin Xi without burden.

"But when I watched your performance, the clothes with the lights looked thick and hard, can this really be combined with ordinary clothes and let people wear them on the street? Also, I heard from you that the lights are controlled by the controller in the gloves, and all the clothes have to be matched with a pair of gloves, right?" Yin Xi asked again.

"Sister, what do you want?" Xiao Yao shook his head with a smile and said, "We are a stage performance, and the lights on our bodies have to change a lot of colors and group plans, and we have to control and convert them according to the performance situation at any time, so we put the controller in the glove." Where does ordinary clothing need to be so complicated? Simpler, fix a single color and pattern, and make a simple push switch somewhere in the clothes, such as the logo logo. High-end, there are two or three colors and patterns that can be converted and displayed, the switch and the controller are made together, the switch and the fixed order of switching, press to light up, and then press to change a color and pattern, several colors and patterns are displayed in turn, and then press is to turn off the lights, reciprocating, this is enough, where do you need any gloves?"

"That's right, it's me who thinks about it complicated. Yin Xi nodded and said, "I only need this element of yours, and I don't want to copy your costumes entirely." ”

"That's right," Xiao Yao continued, "There is also the problem of the hardness of the clothes, we are dancing, and we are afraid of crushing the bulb inside, so we need the hardness of the clothes, who wears ordinary clothes and rolls on the ground?" Thickness is not a problem, ordinary costumes do not need to be like our performance costumes to cover the whole body, just a certain place on the clothes can be lit up, and I have an American friend who has been doing this improvement work, and now there are very thin bulbs that can be used, and after installing the bulbs, it will basically not exceed the thickness of the embroidery decoration on the clothes, which is only a little thicker locally, which is absolutely acceptable. ”

"Why don't you just bring my American friend here. Speaking of this, Xiao Yao proposed to Yin Xi again, "My friend's name is Rick McCullin, and he was a teammate of a dance team when I was an exchange student in the United States. He is now a prop master in the United States, and his life is not good or bad. You are a world supermodel, and if you are tempted by a high salary, you may be able to make him give up his life in the United States and come to Huaxia to invest in your account. ”

"That's a good idea," Yin Xi nodded, "If we really want to do this, we really need an experienced technician to work with the designer." ”

Saying that, Yin Xi looked at Xiao Yao and said, "But since you are your friend and a teammate of a dance team, do you still need me to dig people? ”

"I'm going to invite?" Xiao Yao said, pointing to his nose.

"Yes," Yin Xi smiled and nodded, "What kind of international supermodel? I think the friend you came to ask for is better than me. ”

"It's okay, I'll come forward if I come forward. Xiao Yao nodded, "It's just a phone call." What about salary? I'll have to make this clear to him in advance. ”

"You can do it yourself. I will give him whatever treatment you promise to give him, and I will never let you break your word in front of your friends. Yin Xi said generously.

"This is not appropriate, right? he joined your studio and worked for you, not for me, how do I know what treatment to give him?" Xiao Yao was a little embarrassed.

"I don't care, anyway, you can do it yourself, just get someone for me. Yin Xi waved his hand indifferently and said, "Let's talk about another question, how to calculate the patent right of your lighting suit?"

"Patent rights? Xiao Yao also waved his hand and said, "With our relationship, of course, we will use it for you for free." ”

"That's not good, public is public, private is private. Yin Xi shook his head firmly and said, "I don't take advantage of you." ”

"That's okay, you can do it casually, look at it, just mean it, I don't have an opinion on how much. Xiao Yao said generously.

"Really, I can give as much as I want?" Yin Xi asked with a smile.

"Of course, I said it all. Xiao Yao nodded.

"But I didn't plan to give a penny. Yin Xi said.

"What do you mean?" Xiao Yao said puzzledly, "What do you want?"

"I mean, the most important element of this new brand is your idea, and the patent is yours. You can use this as your own personal brand at any time, and I don't think it's appropriate to give you any royalties. Yin Xi said, "So I decided that the ownership of this brand, half of us, is considered to be built together." ”

"Isn't this okay?" Xiao Yao hesitated.

"You use your brain, I do it, what's wrong?" Yin Xi looked at Xiao Yao and said, "Do you think you're at a loss?" Then even if it's your own personal brand, I won't give royalties anyway, and when the clothes start to sell, the proceeds are yours, and I ask you for design fees, production fees, publicity fees, agency fees, ......."

"Okay, okay!" Xiao Yao hurriedly waved his hand and said, "Then it is a common brand between the two of us." ”

"Okay, now that you've agreed, I'm going to bother you one more thing. The first thing to do when creating a brand is to choose a name, and you can give our co-brand a name. Yin Xi said.

"Let me come to the name matter too?" Xiao Yao smiled bitterly.

"You and I are half of this brand, you have a better brain than me, who will come if you don't come?" Yin Xi said as a matter of course.

"Okay," Xiao Yao nodded and asked Yin Xi, "Then what are you going to call your original personal brand name?"

"Learn from you, take the initials of the English name together. Yin Xi smiled, "My English name is "ShaniaYin", and the first letter together is SY, which is the same two letters as your name, but the position is reversed. This English name was used by me before I met you, so you say, is it destined by God to let us make a brand together?"

"Well, yes, God is destined to be the greatest!" Xiao Yao nodded again and again, "Then it's called SYS." ”

"What the hell, why don't you call it SOS?" Yin Xi pouted.

"SY is you, YS is me, which shows that it is the brand of the two of us. Xiao Yao said, "SYYS looks too stupid, let's share the letter Y, which is simple and clear, and is conducive to publicity." ”

Hearing Xiao Yao say that it was shared, Yin Xi showed a smile, but still said: "Why is my name in front? Why is it not called YSY? I think this kind of letter arrangement is better." ”

"First of all, I don't think YSY looks better than SYS," Xiao Yao explained, "and more importantly, SYS is an abbreviation for system." The main feature of our first series is the lighting suit, to put it bluntly, it is actually a set of lighting system, SYS has practical significance, and it sounds more technological, so it is appropriate to use it as our brand name. ”

"Well, listen to you, it's called SYS. Yin Xi nodded in agreement.

"Speaking of which, I also have ideas for our second series," Xiao Yao suddenly slapped his hands happily, "In addition to the lighting system, the sound system is also a system." We can make the sound into the clothes, and make the clothes that can make sound. If you think about it, if there are two or more horns on your jacket that can make sounds, it is a walking humanoid speaker, isn't it cool? If other people don't say it, those young people who like to dance street dance must like it. ”

"You..."Yin Xi pointed at Xiao Yao in surprise, "Although I know you have a lot of ideas, but you are just an idea at this moment, and it is too exaggerated, right? ”