By 2015, Y· Every new store opening in the Y can be a carnival for young Americans.

Trendy brand Y· Y has not spent a penny on advertising and promotion in the mainstream media.

All marketing is spontaneous online and social communication by "fans".

After the addition of the graffiti series, Y· The speed of Y's development greatly exceeded Yan Ling's initial expectations for testing the waters.

Of course, in the past three years, it is not only Y· Y brand.

Yan Yun went from being unknown to becoming the first Chinese designer to win the title of Haute Couture.

In addition to these changes, there are three other people who have undergone relatively big changes, one of which is the owner of the black tuxedo.

This change starts with Yan Yun's first haute couture wedding dress.

Three years ago, when Yan Yun's first haute couture show had not yet been done, the "trencher" who bought the haute couture evening dress made of antique Russian blue cat fabrics introduced a wedding dress business to Yan Yun two months after watching Yan Yun's first show.

This is Yan Yun's first wedding dress order.

The girl who is going to get married is not a regular customer of high couture, Yan Yun is the first "haute couture" designer she has seen, and the reason why she has to put it in quotation marks is because Yan Yun has not officially won the title of Haute Couture at that time.

Yan Yun is a rookie, and this girl is also a rookie, she knows very little about haute couture.

In addition to expensive, there is no other concept, if it were not for her fiancé's insistence, she may not be exposed to haute couture for the rest of her life.

The girl is a top dancer of the Bolshoi Ballet in Russia.

She jumped all the way from a child in the Nutcracker to the black swan in "Swan Lake".

This is a legendary dance company, and the growth of girls is also full of legends.

The girl, until she was three years old, was not particularly good at walking, and was identified by the doctor as having some "disabilities" in her legs.

I don't know if it's because of the "disability" of her legs, this girl was abandoned by her parents when she was very young.

Fortunately, when the girl was four years old, a Russian family adopted her.

In order to correct her "disability" in her legs, which she wrestled at every turn, her adoptive father and adoptive mother sent her to study ballet.

This was originally a helpless move, but this girl's dancing talent was discovered.

When the little girl was eight years old, she was already dancing the "little supporting role" in the Nutcracker in the Bolshoi Ballet.

At the age of 15, the girl met her "destined" other half.

The boy waited six years for the girl to grow up.

On the day of the girl's 21st birthday, the boy proposed to her.

This is a beautiful story of a prince and princess.

The boy is the older girl and the girl is nine years old, and is a very successful ballet agent.

He wanted to give the girl the best wedding, the most beautiful wedding dress.

He asked the most senior "haute couture club member" among the people he knew, that is, Yan Yun's first haute couture trencher, which haute couture wedding dresses in Paris did better.

The owner of the Russian blue cat recommended several studios to him, and then, by the way, he also mentioned Yan Yun's.

Yan Yun hadn't won the title of Haute Couture at all, so the Russian lady really just mentioned that she had recently customized a few clothes at Maison Yan II.

The boy made a list of these choices and gave them all to the girl, leaving her to choose one herself.

The girl didn't go to another house, but came directly to Yan Yun.

Her reason is simple, if she hasn't even gotten the official title yet, it must be the cheapest.

The girl does not feel that love needs to be expressed in an expensive dress.

So although I accepted the boy's kindness, I didn't feel particularly at ease.

Her fiancé is neither a business tycoon nor an oil tycoon.

Girls think it's good that the wedding dress looks good, and it doesn't necessarily have to be customized.

Spending millions of euros on a wedding dress may be her fiancé's savings over the past few years.

When the girl came to measure herself for the first time, she emphasized that there was no need to use particularly expensive fabrics to make special models, just an ordinary one.

In order to better design Maison Yan II's first wedding dress work, Yan Yun also went to see a performance by a girls' dance troupe.

The girl is the most beautiful black swan Yan has ever seen.

In the dance, in the characters, the most poignant souls can be seen struggling.

That kind of sadness and despair shocked every audience.

Of course, the heroine of "Swan Lake" cannot be regarded as a black swan, but the level of 32 consecutive "whiplashes" to one-legged rotations of black swans is the benchmark for measuring the strength of a dance troupe actor.

On stage, she is an evil black swan, trying her best to destroy the beautiful love between the prince and the princess.

Her dances and her performances are full of shock and contagion.

After Yan Yun watched "Swan Lake" once, he was taken back by the girl's dancing charm.

Yan Yun likes this girl very much.

Except for the dance, she and the stage are not the same feeling at all.

This is a girl who loves to laugh, has a personality like the sun, and is an angel who always keeps a happy smile.

Just by seeing the girl's face, it is as if you will be infected by her happiness.

Her laughter, like her dance, is infectious.

When the girl came to Paris for the second time, her fiancé came with her.

He found Yan Yun privately and said that his princess was the most perfect and had to wear the best wedding dress, so that Yan Yun would not worry about the budget.

He said that the 400,000 euro haute couture wedding dress that the girl had signed before was too "cheap" and could just be used as a deposit.

If Yan Yun finds a fabric that suits her fiancée better, or has a design that suits her better, don't limit yourself to this budget.

He was more than capable of paying for a wedding dress of one or two million euros, and he had originally intended for a wedding dress that was otherworldly enough to be worthy of his girl.

In short, these two people, one says they want to be as "cheap" as possible, and the other says they want to be otherworldly, but they are in the same love.

After two communications, Yan Yun was infected by the strong love between these two people.

If the budget is exceeded, look for the boy "quietly".

Yan Yun also thinks that a good-looking wedding dress does not necessarily have to be sky-high.

The dress designed by Yan Yun did not add many luxurious and expensive accessories except for the unique silk fabric.

By the time of the third fitting, Yan Yun controlled the "budget" within the 400,000 euros that the girl could accept.

There are no 365 diamonds that the girl danced in the shell.