Master Y also made a final "promise" to reporters, if you want to know Y· Why did Y's designers suddenly choose to come from behind the scenes to the front of the stage, or Maison Yan II and Y· The starting point of the Y relationship can be found on July 16 in the Y· After the launch of Y's non-inductive shoes, I made an appointment for an exclusive interview with Maison Yan II's new studio in New York.

But there were too many reporters here today, and not all of them were fashion media reporters who wanted to rush to the scene.

If Yan Yun hadn't slipped away as soon as possible at that time, he would have been directly blocked by various interviews at the scene.

In this way, it is not known how long it will take to "get out" smoothly.

Moreover, Yan Yun wanted to have a good relationship with the media this time, and he couldn't accept this interview, so he missed another interview.

If they are all group interviews, they will not be able to satisfy the senior fashion media.

Through high-tech means, Yan Yun was projected to the press conference.

In this unique scenario, let all reporters conduct a virtual and real "interview" with Yan Yun.

It not only solves the time problem of Yan Yun, but also allows the reporters on the scene to "return with a full load".

The Maison Yan II show, which closely combined fashion and technology, collided with a new spark.

Maison Yan II also made a media-friendly brand for the first time.

Master Y appeased the media, but Yan Yun offended all the serious buyers, such behavior can be summed up in four words: the gains outweigh the losses.

If Maison Yan II's haute couture continues to be done, such a willful behavior will definitely directly hurt the fundamentals.

The reporters left happily, but the buyers were disgruntled and ready to leave the showroom.

Allegro at the exit of the Sho Room to see off these "regular customers" on their departure.

Before everyone leaves, Allegro will also deliver the VR glasses to them in person.

These people's VR glasses are all signed by the creative director.

There are some differences from the VR glasses of reporters and ordinary buyers in terms of appearance.

It is not as complicated as those VR glasses that "fell from the sky" at the press conference, and there is not even the design of the glasses that come with a USB flash drive.

The VR glasses that Maison Yan II gave to these especially important clients were placed on a large and delicate box with each person's name showing.

The size of this box is a bit too much for VR glasses.

However, in this era of packaging, the level of packaging is designed to be a little more complicated, and there is nothing abnormal about it.

It's VR glasses again, and these real buyers who are keen on haute couture clothing are not very interested in VR glasses.

They're here to buy clothes, not to watch VR movies.

The behavior of not letting people buy is simply untenable, and the emotions of these people are still stuck in the dissatisfaction with the "non-sale" just now.

Fortunately, there are several friends of Allegro, and for Allegro's sake, they reluctantly put on VR glasses.

The signed VR glasses only have an apology video of Yan Yun built-in.

This apology video is different from the previous "press release" sent to reporters.

In these videos, the only thing that is the same is that Yan Yun apologized for his early departure today.

In addition to this, the content of the built-in video is different for every "highly valued" customer.

Yan Yun explained that the last shoes to appear were the trendy brand Y· The sneakers will be released in the second half of July.

There is no way that this shoe is as rare as Haute Couture and is not suitable for selling to Maison Yan II's most prestigious customer base.

Not for sale, it means not that you don't want to sell to them, but that you can't sell to them.

Yan Yun asked everyone who got the VR glasses to open the box underneath.

Yan Yun has prepared a pair of shoes for each of these heavyweight customers.

Before the official release of this shoe, it was given directly to them.

Because I don't know how to price it, I can't sell it, so I can only send it.

At a time when everyone is looking forward to it, being the first to own these shoes is definitely the greatest respect for this special group.

What is really important about buying haute couture is that it is such a sense of dignity.

Every time Apple releases a new phone, there are a lot of people lining up to buy it, and if you can get the phone on the day of the sale, it is also a thing that can be used to show off.

Many people are willing to pay for this to buy a mobile phone.

This kind of dazzle, dazzle is dazzle, but it's just ordinary dazzle, not to the extent of cool.

If you can get the latest iPhone two weeks before Apple's launch date, even if you're not an Apple fan, it's still a cool thing.

It can make countless people envious, jealous and hateful.

Yan Yun's current approach is closer to the latter.

Just giving shoes, Yan Yun felt that it was not enough to express his "gratitude", so the uppers of the shoes given to these people were unique and custom-made.

In the video, Yan Yun reviewed the clothes customized by the "owner" of the VR glasses in Maison Yan II, as well as the most impressive things that happened when he tried them on before.

Yan Yun looked for the most suitable style to match sneakers in everyone's previous customized daily clothes.

Then, according to the style of the clothes, customize the upper that contains the same elements.

I bought a lot of sneaker styles that are suitable for matching sneakers, and Yan Yun will send a few different uppers.

In the VR glasses, you can see how these clothes feel when paired with the latest shoes in a very intuitive and three-dimensional way.

Y· Y's shoes have not yet been listed, and there is no way for senior media or ordinary buyers to "witness" the materials of Yan Yun's latest shoes, which can only be imagined through the description in the VR video, but these heavyweight customers can already directly get on their feet to experience the real senseless wearing in advance.

There are two hot mom clients who don't go out in shoes other than heels.

The shoes that Yan Yun gave them would be much smaller, not for themselves, but for their children.

Each person's video is very "personal", and Yan Yun's occasional few words of advice when choosing clothes when she is busy on the scene should be much more sincere.

Because of Yan Yun's special apology, the regular customer who was still angry was originally misunderstood that Yan Yun "didn't know how to be grateful", so he turned his head and ordered a lot of orders with some compensation.

These shoes, which are given to the fashion house's valued customers, have unique uppers and are not an impossible choice to put in the "sell" catalogue of haute couture.

But if it is sold, this shoe becomes the work of Maison Yan II.

It is disrespectful to haute couture customers who are very accustomed to buying out.

The cost is not too expensive.

It is better to sell, than to send.