For a while, because of the addition of Jingwumen, the entire fitness market was jumping.

But don't say it, because of the announcement of Jingwumen, many people suddenly gave up the original martial arts hall and joined the camp of Jingwumen.

But no matter what, Jingwumen will definitely lose money in the early stage of doing this, and even have to pay a lot of money.

After all, people pay money in other martial arts halls, and then come to them for exercise, of course, they lose a lot of money.

However, Xu Mei had already expected this, and when this plan came out, it was also discussed for a long time at the high-level meeting of Jingwumen.

It's really too expensive to plan.

But one thing I have to admit is that this plan is very popular with people, and now Jingwumen can be said to be losing money and making money.

As long as the service of the Jingwu Sect can capture the trust of these people within these three months, then the Jingwu Sect will definitely have an explosive period in the future.

Not only that, but there are also some private lessons that can be considered to make up for some losses.

Of course, there are also some people who haven't had time to go to other martial arts gyms to get fitness cards, and they will also provide some income to the Jingwumen martial arts gym.

In this way, the losses of those small martial arts halls, especially those real martial arts halls, will be minimized.

They didn't expand blindly, so even if the customers were pulled away a lot by Jingwumen, they didn't owe anything, but made a lot of money.

After all, the money is in their pockets, and it is already their money.

It's just that the business of those martial arts halls may not be so good after that.

Big martial arts halls such as the Wang Martial Arts Hall and the Chaoyang Martial Arts Hall are uncomfortable.

You know, they're expanding fast, and they're losing some money every time they expand a store, and if the traffic is gone, then their losses are huge.

They borrow a lot of money from the bank alone, and if they don't have a consistent income from the funds, then they can't repay the loan at all.

What's even more infuriating is that as long as they don't want to go out of business instantly, then they can't close the store, because once they do, then they will become the target of everyone's shouting.

Like now, even if the number of visitors has begun to decrease, they still can't close the martial arts hall, they can only hold on.

This scene of the fitness market war was dazzling, and no one expected that the Jingwumen, who was originally tepid and seemed to only care about the film market, would be so fierce and have such a big appetite, and they would swallow this market all of a sudden.

And it was when the market was opened by the Wang Martial Arts Pavilion and the Chaoyang Martial Arts Pavilion.

You must know that for example, the Wang Martial Arts Hall has also invested a lot of money in publicity, and it can be said that Jingwumen is completely picking peaches.

With the passage of time, the war is still going on, and the Wang Martial Arts Hall has not admitted defeat, and is still stubbornly supporting.

At the same time, the two sides are still engaged in a war of public opinion.

In fact, in modern business warfare, many times the competition changes with the change of public opinion.

Public opinion can be said to be an indispensable means in the modern shopping mall.

The Wang Martial Arts Pavilion began to arrest Xu Shi and was black, saying that he didn't care about the overall situation, completely for his personal desires, and didn't take the development of martial arts to heart, and he used to put on a show.

And the Jingwumen side also gave a resolute counterattack, saying that they were a group of guys selling dog meat with sheep's heads, and they were completely sabotaging the development of martial arts.

Compared with these people in the Wang Martial Arts Gym, Jingwumen is in the entertainment industry after all, and its propaganda methods have controlled public opinion, which is not comparable to them at all.

When the Jingwumen began to exert its strength, in terms of public opinion warfare, these people in the Wang Martial Arts Hall were not opponents at all.

This time it also shows the background of Jingwumen, for such a long time, Jingwumen has actually developed very strong in the entertainment industry, and most insiders want to give Jingwumen a face.

And those entertainment reporters are also more familiar with Jingwumen, and Jingwumen gives them a lot of money.

I have to say here that in terms of news hype, traditional media reporters and entertainment media reporters are not of the same grade at all.

The entertainment reporter is a picture at the beginning, and all the rest are coming out of the mouth, and the story is made up to make people want to see it.

Jingwumen gradually began to gain the upper hand in this war, but Xu Mei still underestimated the allure of the domestic fitness market.

In the past, no one could unify the fitness market, let alone brand appeal.

After all, it's all fitness, and the fitness-related things are pretty much the same, even if it's a little more professional, but it takes a lot of money.

But now it's different, and the fitness gym under the banner of martial arts has made many people willing to join.

This has the conditions for a unified fitness market, and how big the whole market is, at least hundreds of billions of markets, and with the continuous improvement of the economic level, such a market will become more and more huge.

This makes a lot of capital look very hot.

If it was placed in the past, then no one would be, because there was no such condition, so no one would care, but now it is different, if anyone really unifies the fitness market, then this represents hundreds of billions of benefits.

And if you add some additional benefits, it will be even more.

For example, if Jingwumen unifies the fitness market, then the drinks related to the fitness market and the consumables needed for fitness are all a bigger benefit.

So after half a month, Wang's Martial Arts Hall and Chaoyang Martial Arts Hall have received a large amount of capital injection, and even got a lot of fitness coaches from Europe and the United States, and some of them are internationally famous.

For example, there is a James in Wang's martial arts gym, who is a fitness instructor for international superstars.

In an instant, the war became scorching again, and some small martial arts halls that were expanding collapsed in an instant.

Now all that is left are Jingwumen, Wang's Martial Arts, Chaoyang Martial Arts and some martial arts halls in one or two stores.

Because of the large amount of money injected into the Wang's Martial Arts Gym and the addition of some well-known fitness coaches from abroad, they suddenly saved the situation and were able to fight each other with Jingwumen.

They even invited international superstars to endorse them, which is obviously not something they can do, but the help of those investors.

For a time, the situation reached a stalemate.

In any case, Jingwumen still has Xu Shi as a signboard, and Xu Shi's reputation in China is not weak at all, and even because it is local, it will be stronger.

In addition, Xu Shi is now synonymous with martial arts, so many people still tend to be Jingwumen in their minds.

As for the Wang's martial arts hall, it has now been clearly shown that they are selling dog meat on the head of a sheep.

.............

Beijing, Jingwumen headquarters.

Xu Mei's figure is a little haggard at the moment, she really didn't expect things to come to this point, everything was fine originally, but with the entry of foreign capital, the whole market has become more chaotic.

Xu Shi looked at Xu Mei from the side, and said with some distress: "Eldest sister, you go and rest, it's not a big deal, don't hurt your body." ”

As early as when public opinion was carried out, Xu Shi already knew about it and rushed back.

However, when he knew Xu Mei's plan, he didn't choose to intervene, just silently supported and watched quietly from the side.

Xu Mei looked at her younger brother and said with some guilt: "This time the eldest sister is arrogant, I didn't expect things to come to this point, I'm sorry." ”

At this time, Xu Mei had no other way, in fact, according to the original plan, she had other means on her side.

But when the Wang Martial Arts Hall completely put down their superficial efforts, and then introduced foreign capital to enter, things were completely out of Xu Mei's control.

At this time, she can't do anything except burn money and continue to burn money.

Xu Shi smiled and said, "Eldest sister, have you forgotten that there is still me? After all, I am still a little famous now, and our Jingwumen Martial Arts Hall is a real martial arts hall, and we are enough to have this." ”

"And the matter of medicinal wine, what do the Ministry of Health and the Food and Drug Administration say?" asked Xu Shi.

To be honest, when the eldest sister asked him for the recipe for medicinal wine at the beginning, he didn't expect that the eldest sister would use it to make this.

He just thought that the eldest sister wanted to help him get more medicinal wine, after all, with Xu Shi's busyness over the years, he hadn't brewed medicinal wine for a long time.

And Xu Shi never thought of using medicinal wine to make money, after all, it was too cumbersome to make.

However, Xu Mei has made some simplifications here, and the effect is slightly worse, but the brewing process will save a lot of effort.

There are also conditions for mass production.

And Xu Shi believes that even if the master knows about this, he will not blame him, after all, this is to help the development of martial arts, and I believe that he will be happy.

Xu Mei glanced at Xu Shi and said, "It's no problem, it's ready to be sold in the near future." ”

"That's okay, eldest sister, you go back and rest first, and I'll take care of the rest. Xu Shi said with a smile.

"What do you do? Now that the company's money is about to bottom out, it will be impossible to hold on with them sooner or later. Xu Mei said.

"If you don't have any money, I'll borrow it, I still have a lot of scripts here, just mortgage it to the bank when the time comes, I believe that if you mortgage it in my name, you should still be able to borrow some money, as for the customer's side, I also have a way, okay, you just go back and rest first, and when the rest is good, I'll talk to you in detail." Xu Shi persuaded.

How could Xu Mei have the heart to sleep?

But now she doesn't go to rest, and Xu Shi doesn't tell her what she thinks, so she can only be forcibly asked by Xu Shi to go back to rest.

When Xu Mei left, Xu Shi's face became solemn, he actually had a fart method, Xu Mei's business vision and means crushed him.

His so-called method is actually to follow the route planned by Xu Mei before.

Isn't it fame and money?

There is a way to do this.

Not long after Xu Mei left, Xu Shi picked up the mobile phone in his hand and began to make calls continuously, calling out one by one, and opening one condition after another.

Xu Shi's mobile phone ran out of battery, and then he played while charging, until one o'clock in the morning, and saw that everyone was really sleeping, so he stopped.

Xu Shi's method is actually very simple.

Since you want to be famous, and the members who apply for cards now are basically some young people, even if young people don't chase stars, they actually have favorite stars in their hearts.

In terms of star resources, Xu Shi can crush the martial arts halls of the Wang family.

However, it is impossible for those celebrities to help him for no reason, except for those who have a good relationship, the rest still need to impress them with benefits.

But fortunately, Xu Shi's reputation in the circle is also here, and some conditions can be offered, and even some ideas can be agreed to by some companies or celebrities.

At this moment, Xu Shi completely showed his energy in the entertainment industry.

However, Xu Shi gave the crew another call, although it was already early in the morning, Cheng Guochao and they did not sleep.

Now no one knows about the big war in the fitness market, and no one thought that things would come to this point.

If Jingwumen wins, then the value of Jingwumen will skyrocket tenfold, hundredfold, and it will suddenly become a top enterprise.

But if Jingwumen loses, then even if Jingwumen will not go bankrupt and go bankrupt, it is not far from this step, so they are also paying attention to this commercial war.

After receiving a call from Xu Shi, Cheng Guochao immediately said, "Xu Shi, how is it?"

Xu Shidao: "There is no problem for the time being, but the movie needs to be launched a little longer." ”

"It's okay, everyone knows your difficulties and can understand them. Cheng Guochao comforted.

"Thank you for me, this time I can't live with them, and I will definitely repay them if I have the chance, by the way, Lao Cheng, you tell everyone, no matter what, this movie will not give up halfway, and I won't use any of the funds for the movie, you can rest assured that the big guys. This is the real purpose of Xu Shi's call.

He can't make any more trouble on the crew's side before the matter of the martial arts hall is over, so he must stabilize the crew first.

"Okay, I know, by the way, is there anything I can do to help?" asked Cheng Guochao.

Needless to say, the relationship between him and Xu Shi has always taken care of him, so I thought I would see if I could help.

"It's okay, thank you, Lao Cheng. ”

At eight o'clock the next morning, Xu Mei just woke up and came to the company without washing, and then saw that many employees were beaming.

"Xiaomei, what's wrong?what's going on?" Seeing this scene, Xu Mei's heart jumped, and she hurriedly asked the little sister at the front desk.

"Mr. Xu, you see, so many celebrities have set up membership for our family, and now it has spread all over the Internet, and many celebrities say that they will also go to the martial arts hall of Jingwumen to exercise when they exercise. Xiaomei picked up her phone and handed it to Xu Mei.

Xu Mei knew what was going on with a little glance, and overnight, it seemed that the most popular thing on the Internet had become a fitness card for Jingwumen.

Nearly 100 celebrities posted their fitness cards one after another, and it was no surprise that they were all fitness cards of Jingwumen.

In this way, it drove many people to the Jingwumen Martial Arts Hall.

When Xu Mei saw this, she also slapped her head, she felt that she was stupid for this time, why didn't she think of such a simple way?

In fact, Xu Mei has done a good job, if it weren't for the entry of those foreign capitals, she might have reaped the fruits of victory at this moment.