The plan to shoot advertisements was proposed by Zhou Jingming with reference to those car advertisements in his previous life, although it was relatively bad on the street, but in the eighties, it was still very novel, but there was no special effects, and all advertising effects could only be expressed by real shooting, plus Zhou Jingming was not an actor after all, but he made a temporary cameo, and many expressions were not in place, so this time the TV commercial was filmed several times before it was passed.

"The performance is very good, I look at the effect of this advertisement, it must be very shocking. After the filming was over, Xu Guanglu poured a glass of water and handed it to Zhou Jingming, and said with a smile.

Judging from Xu Guanglu's experience, whether it is the splash of the car when it crosses the puddle, or the drift of Zhou Jingming's final performance, it has a huge visual impact, and such an advertising idea will definitely be a blockbuster!

Zhou Jingming took the water cup and took a big sip of it, only then did he feel a lot more comfortable, "I'm tired, if I don't pass again, I may have to strike." ”

Zhou Jingming realized at this time that being an actor is not so easy, and repeating filming over and over again is a kind of torture for the actor's body and spirit.

"Good work. Xu Guanglu patted Zhou Jingming on the shoulder, "The team that shot the advertisement said that they can send us the edited advertisement the day after tomorrow at the latest." ”

"In this case, the advertisements published in the newspapers and on the radio can be officially released the day after tomorrow, and there are four days left before the auction of private car license plates, and it takes two days to warm up, which is enough!" Zhou Jingming thought about it in his heart, and immediately said excitedly.

"Then I'll go to the newspaper office again tomorrow and get them ready to advertise. Xu Guanglu also hurriedly said. This is the first time that the Shencheng brand car has been advertised since its establishment, and Xu Guanglu cannot tolerate the slightest sloppiness.

The progress of the advertising team's video processing is faster than Xu Guanglu said, just the day after the end of the advertising shooting, Zhou Jingming and the others received the fully processed advertising video. After receiving the video, Zhou Jingming did not have any delay, and immediately sent it to Shencheng TV.

Using the equipment of the TV station, Zhou Jingming also watched the advertising effect in person, and he didn't feel anything when he cooperated with the shooting in the car at that time, but when he watched it as an audience at the moment, even Zhou Jingming had to admit that the advertising effect was really good!

Not only Zhou Jingming himself thinks so, but the staff of the TV station are also full of praise for this advertisement, in the eighties, there were not many videos that could shoot this kind of advertising special effects.

After sending the video of the advertisement, Zhou Jingming returned to the car factory, and the next thing is to see the specific advertising benefits tomorrow.

The time soon came to April 29th, from the official start of the auction of private car licenses, there are only two days left, and at this time, the Shencheng brand car in the three carriers of the advertisement, also released together today, the first to be noticed by others, is naturally the newspaper and radio advertising, and the advertising on TV, is broadcast at seven o'clock in the evening prime time.

At the same time, the Shencheng Municipal Government also lost no time in announcing the news of the auction of private car license plates today, and the two news appeared in the newspaper at the same time, and the shock can be imagined.

A revolution that has changed the domestic automobile consumer market is quietly coming.

Shencheng People's Hotel.

The boss, Ren Changjiang, got up early as usual and prepared to open for business. As a famous restaurant nearby, the people's restaurant has been opened as early as three years ago, because the food is delicious, the boss is affordable, the business of the hotel is getting bigger and bigger, and it is often full, especially on holidays, if you want to eat here, you have to come and book in advance.

The business of the hotel is getting better and better, and Ren Changjiang's pocket is naturally getting more and more bulging, as soon as this person has money, the first thing is naturally to think about enjoying it, after all, he doesn't have to worry about eating and drinking, of course, he has to think about living a completely different life than before.

And the first thing Ren Changjiang did after he got rich was to buy a car. No matter what era it is, cars will always be a man's favorite! In that era when even owning a bicycle was a luxury, if you can drive a small car, it will definitely be infinite!

Ren Changjiang is a native of Shencheng, and he is not very interested in foreign imported cars, but he especially loves Shencheng brand cars, not to mention the brand of his own country, SAIC Car Factory is near his home, and it is convenient to repair the car if there is a problem.

The idea of wanting to buy a Shencheng car has been in Ren Changjiang's mind for almost a year, and the reason why he has not bought it is because the price of a car is 35,000, which is not a small amount, and he has been in the hotel business for so many years, and he has about 30,000 yuan in savings, and the money to buy a car is not at all.

Of course, the most important thing is that even if he saves enough money to buy a car, the car can't be licensed, the car doesn't have a license plate, and it can't be on the road.

Putting these two factors together, Ren Changjiang could only suppress the restlessness in his heart and temporarily dispelled the idea of buying a car.

"A few days ago, the city government said that it was going to hold a license auction next month, but I don't know if it's true or not, and now it's the end of the month, and there is no movement, so it shouldn't bluff people. Ren Changjiang lay leisurely on a chair, with a pot of tea on his right hand and a newspaper in his hand.

There are not many people who come to the restaurant to eat in the morning, and Ren Changjiang is also used to reading the newspaper while drinking tea in the morning.

When Ren Changjiang reads the newspaper, he usually reads it roughly, and does not read the content very carefully, unless he encounters something that he is particularly interested in, he will take a few more looks.

There is nothing unusual about today's newspaper, Ren Changjiang just glanced at it, and felt bored, so he habitually turned on the radio and prepared to listen to the radio.

Just as he put the newspaper aside and was about to take a sip of tea from his tea cup, his eyes accidentally caught a glimpse of a piece of news with the headline "A car that Chinese can afford."

As soon as he saw that it was related to the car, Ren Changjiang immediately became interested, picked up the newspaper again, and read it seriously.

This newspaper ...... In order to allow more Chinese to drive their own cars, SAIC Car Factory made a decision to reduce the price, and each car was reduced by 2,000 yuan on the original basis! At the same time, in order to celebrate the grand opening of the Qingcheng 4S store, from May 1 to May 3, the top ten car buyers every day will be 500 yuan cheaper on the basis of the original 2,000 yuan price reduction, and the quota is limited, first come, first served. In addition, citizens who are willing to buy a car can also go to the Qingcheng 4S store to make an appointment for a test drive, the address is ......"

Ren Changjiang's hand holding the newspaper was trembling slightly, since he grew so old, it was the first time he had seen such a large price reduction activity, counting the discount of the 4S store, a car was 2500 yuan cheaper than before!

Buy!

This is the only thought in Ren Changjiang's heart!

Wonderful Book House