Chapter 0710 The soldiers are divided into two ways
"Both?"
Zhao Ke looked at Zhou Jingming with a surprised face, "Isn't the purpose of our acquisition to facilitate the research and development of Hongmeng's supercar, only one of them is needed, why acquire two at the same time?"
Zhao Ke couldn't turn the corner for a while, and he felt that there was no need to acquire Bugatti and Lamborghini at the same time.
"If it's just to facilitate the development of Hongmeng, then I don't need to go to great lengths to make acquisitions, just poach their designers. Zhou Jingming smiled, and then continued,
"The main reason why I want to acquire these two supercar brands is to digest and integrate the technical resources of these two brands, and on the basis of expanding our R&D capabilities, we can also further enhance the popularity and corporate value of Tianming Group. ”
To put it bluntly, to some extent, the acquisition of Bugatti and Lamborghini has a similar effect as the acquisition of Rolls-Royce, which is part of Zhou Jingming's globalization strategy.
"If we acquire these two brands at the same time, can we get the funds we need, and we won't have to borrow money to buy them, right?" Zhao Ke continued.
Zhou Jingming smiled and shook his head, "No need this time, I have already calculated with Lao Ma last week, with the current financial situation of our group, not to mention the acquisition of Bugatti and Lamborghini at the same time, it is more than enough to add Pagani." ”
Leveraged buyouts, although common, increase the company's operational risks, and Zhou Jingming has no intention of increasing the group's financial burden.
"Since you've decided to do it, I'll listen to you all, and say, there's anything I can do. Zhao Ke didn't ask any more, but said.
"In order to avoid the situation of the last acquisition of Rolls-Royce, this time we split into two ways, you and Lao Ma went to Italy to take charge of the acquisition of Lamborghini, and I went to France to take charge of the acquisition of Bugatti. I've already looked into the financial reports of both companies, and we'll have a short meeting tomorrow to get the details right. Zhou Jingming replied quickly.
The reason why he is so anxious is mainly because this time Zhou Jingming's acquisition target is also favored by Volkswagen, if he doesn't hurry up, he will either be entangled with Volkswagen, or Volkswagen will take the lead.
In fact, if Zhou Jingming had not acquired Bugatti and Lamborghini, these two supercar brands would have been acquired by Volkswagen in 1998 and became two independently operated sub-brands of the Volkswagen Group.
Bugatti and Lamborghini in the hands of Volkswagen, but also gradually got rid of the predicament of bankruptcy, especially Lamborghini is profitable, and Bugatti although a series of losses, but become a particularly favorite brand of the Volkswagen Group, the famous Bugatti Veyron is developed with the support of Volkswagen, just this model, Volkswagen invested a full 800 million US dollars.
Now that Zhou Jingming is stepping in, the history of the international automobile industry will be rewritten again, and Bugatti and Lamborghini will also embark on different development trajectories under the Tianming Group.
"Okay, then I'll go back and get ready. Zhao Ke nodded.
The next day, under the chairmanship of Zhou Jingming, Tianming Group held a small-scale high-level meeting, at which Zhou Jingming announced the decision to acquire the two supercar brands of Bugatti and Lamborghini, and made division of labor arrangements for the next acquisition.
Zhou Jingming will travel to France with Xu Weidong and the director of the finance department to negotiate the acquisition of Bugatti, while Zhao Ke and Ma Xudong will be in charge of the negotiations for Lamborghini.
"At present, these two companies are already in a situation of bankruptcy, and the amount of the offer will fluctuate according to the documents I gave you, whether it is Lamborghini or Bugatti, there is no reason to refuse. In addition, this acquisition should be as low-key as possible, and do not let the outside world know about our actions until it is negotiated, because as far as I know, Volkswagen is also interested in these two targets. ”
After the meeting, Zhou Jingming left Zhao Ke and others behind, and emphasized a few words.
"These car companies in Germany are our followers, why do we want to buy whichever company, they will also follow suit? The last time it was BMW, this time it was Volkswagen, they can't have some of their own opinions?" Xu Weidong on the side couldn't help but complain when he heard this.
Zhou Jingming smiled, this is what we look at, what people look at, it is clear what people want to buy, Tianming Group will intervene.
"Okay, if there are no other problems, then follow the action we just said, everyone will arrange things tomorrow, and set off the day after tomorrow, before the end of this year, we must take these two brands under our umbrella. ”
After everything was ready, Zhou Jingming and the others set off for Italy and France on the third day.
As a famous French car brand, Bugatti is founded by an Italian Ettori Bugatti, whose headquarters is in Morseim, France, a small town in the east of France.
Speaking of Italy, although Fiat, one of the world's top ten car manufacturers, is not as famous as Volkswagen and BMW in China, and its comprehensive strength is not as good as Toyota, General Motors and other cars, but Italy is a veritable "hometown of supercars", Ferrari, Lamborghini, Pagani and Maserati and other world-famous supercar brands, all of which are Italian brands.
In the world of automobile design, Italy's design level is also at the forefront of the world, but it is incomprehensible that Italy can produce supercars such as Ferrari and Lamborghini, but it cannot produce a classic ordinary car like Golf and Beetle, which is really puzzling.
After arriving in Molesim, Zhou Jingming and Xu Weidong and other people first came to the hotel where they stayed, ready to rest for a day, and then officially contacted Bugatti's shareholders.
Before leaving, Zhou Jingming had already issued a formal letter of intent to Bugatti's shareholders in the name of Tianming Group, and it is estimated that they were already discussing how to respond to this acquisition invitation at this time.
In fact, before Zhou Jingming arrived in Morssem, Bugatti's shareholders had already received a letter of intent from Tianming Group to acquire it, and its major shareholder Artioli was naturally delighted that someone was willing to take over Bugatti.
In fact, as early as 1995, the Bugatti factory had already closed down due to poor management, and in these years Bugatti actually existed in name only, and there was not a single model on sale at all.
This time, someone was willing to invest in the acquisition of Bugatti, and the acquirer was still from China's Tianming Group, and Artioli, who had long wanted to sell Bugatti, almost did not hesitate, and immediately held a company meeting to discuss matters related to this acquisition.
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