The news about Paris Hilton, in April, a relatively light movie schedule, has occupied a considerable part of the entertainment media in the United States, and even many tabloids have begun to dig into the growth process of Paris Hilton.

Paris Hilton's character design can't last long.

But the buzz and attention caused by the daughter of a wealthy man is enough for a small production like "House of the Dead," which cost only $1.2 million to produce.

At Imperial Entertainment Group's Los Angeles branch, Miller hosted Thomas from Embassy Pictures, and the two sides wanted to finalize the opening of "House of the Dead".

"We have always enjoyed a great collaboration and Emperor Entertainment will continue to support Embassy Pictures. ”

Miller has always been friendly to distribution companies that can make their own money: "So, this time we pulled out 400 theaters to support House of the Dead. ”

Thomas said with a smile: "Thank you for the support of Imperial Entertainment. But Mr. Miller, isn't 400 theaters a bit less?"

Miller frowned, "Is it less?" He was a little dissatisfied, and said, "Thomas, you didn't hold any test screenings for House of the Dead, we have no way of knowing whether the film was good or bad, and the production cost of House of the Dead was only $1.2 million. ”

Thomas's face remained unchanged and said: "It doesn't really matter whether the film is good or bad. Paris Hilton has already attracted the attention of the public and the media, and the super-rich daughter's first film will attract a large number of people's attention and drive many people to buy tickets to watch it. ”

Millermo rubbed his chin, he had also seen the recent media reports, and within Imperial Entertainment, including several assistants around him, occasionally talked about Paris Hilton's filmmaking.

Thomas continued with a smile: "The cost of $1.2 million is not a problem, the cost of Shahai Entertainment and Embassy Pictures has always been low, but the box office is quite good. ”

Hearing this, Miller nodded slightly, the films of Shahai Entertainment and Embassy Pictures seem to be the best at using small to make a big deal.

Thomas used a killer idea: "Isn't this the case with Blair the Witch back then? House of the Dead is a film run by Ronan himself. ”

Miller instantly remembered that super bad movie, others don't know, as the direct person in charge of the release of "Blair the Witch" by Emperor Entertainment Theaters, he knows very well that all the operations of "Blair the Witch" are from the hands of that Ronan Anderson.

"House of the Dead" turned out to be a film run by Ronan Anderson himself?

This can't help but be taken seriously by Miller!

"Emperor Entertainment has increased to 500 theaters. Miller had a lot of power in this regard and made a direct decision: "400 of them will guarantee at least two theater screenings." ”

Thomas hurriedly said, "Thank you." On behalf of Embassy Pictures, I would like to thank Mr. Miller and Imperial Entertainment for their support. ”

Miller nodded, and asked, "Are you ready for the copy?"

Thomas replied: "It's all in place before it's released." ”

After leaving Imperial Entertainment's Los Angeles branch, Thomas went to AMC and USA to finalize the number of theaters for "House of the Dead".

Thomas went to almost all the North American commercial theater chains, and without spending too much effort, he finalized 2,200 theaters for a super bad movie like "House of the Dead" that didn't even hold a test screening.

As the direct person in charge of the distribution of Embassy Pictures in North America, Thomas found one thing, it seems that the films released by Embassy Pictures are quite important to the theater chain, mentioning that this is a film operated by Ronan Anderson himself, and the theater company is very happy to increase the number of theaters.

Thomas knows very well that opening a theater is very important for "House of the Dead", and he has previously led people to do research based on past cases, and the online release life of this "House of the Dead" is extremely short, maybe no more than six weeks, or even four weeks will be offline.

As a result, the box office of the first weekend will become extremely critical.

It is necessary to rush as many potential audiences as possible into the theater on the first weekend.

Otherwise, when the word-of-mouth of the film spreads completely, although it will still attract some curious audiences, the overall performance will definitely have a diving landslide.

Thomas also estimated that the box office of "House of Dead" in the first week will account for at least half of the total box office.

It's a bad movie backed up by gimmicks after all, and unlike the sustained attention that "Blair the Witch" has garnered, the popularity caused by Paris Hilton will quickly wear out.

When the public loses enough curiosity about Paris Hilton, "House of the Dead" returns to its original appearance.

But he also knows that this low-budget film is easy to make a profit.

"House of the Dead" had little to spend on production and promotion, costing only $1.2 million to produce and a $500,000 promotional budget at the beginning, and then adding an additional $1.5 million to Paris Hilton's media craze and preparing for a small premiere.

The largest investment came from copies, 3,000 copies and related distribution investments, totaling $5 million.

With a total investment of $8 million, Thomas is confident that it will pay for itself in the first weekend.

As for how much profit he can make, he can't estimate it.

On April 20, 2001, the premiere of House of the Dead took place at the newly renamed Nokia Theater.

The premiere cost only $200,000, which is a small amount of money to hold a premiere in Hollywood, so the premiere was small and did not invite heavyweight guests, and the focus of the premiere was Paris Hilton and her sisters, as well as director Uwe Ball.

Paris Hilton was the focus of media and public attention during this time of entertainment.

Uwe Bauer is relying on his strength to attract the attention of media reporters.

"What I do best is game adaptations, and I'm sure there's no one in Hollywood doing it better than me. ”

In the face of an interview with reporters, although Uwe Bauer's face was full of flesh and looked like an illiterate, he was even more confident than Spielberg in what he said: "House of the Dead is just the beginning of my series of game adaptations, and I have many plans for the future." ”

This special-looking German director has stolen the attention of many media reporters from Paris Hilton with his strength.

Reporters saw that Uwe Bauer was so confident and had no previous directing experience as a comparison, and thought that this person was very level.

Immediately, a reporter asked loudly: "Director Bauer, what are your plans for the future?"

What Uwe Ball is best at is running trains with his mouth full, and at this time he runs exceptionally slippery: "Metal Gear Solid from Isle Studios in the island nation, Blizzard's Warcraft and StarCraft ......"

These are well-known games, and many people who don't play video games have also heard of their big names.

Many journalists looked at Uwe Bauer with a fiery eye, as if they had seen an ambitious and successful director.

Uwe Bauer is very capable of bluffing, otherwise he would not have been the king of bad movies, and he would still be able to fool and invest.

"Good. Ronan stood by the window on the second floor of the Nokia Theater and said, "There's always room for a talent like Uwe Bauer." ”

Tony Koch, who had just arrived from Germany, said: "I think Paris Hilton is more valuable. ”

Ronan shook his head: "Paris Hilton can only use it once, and it won't have such a good effect if you use it again." And Uwe Bauer......"

He didn't go on, Wu Bao is a super director who can win a throne!

Tony Koch asked curiously, "Ronan, how did you hook up with Paris Hilton? You don't have a leg, do you?"

Ronan said lightly: "You think too much. He changed the subject: "Have the tax refund applications for several new projects been approved?"

"Basically no problem. Tony Koch put away the joke and said seriously: "The single investment of these projects is relatively low, I repackage them and operate them in the name of Koch Films' one-time investment, and it is not a problem to get tax refunds." But it will be approved next month at the earliest. ”

Ronan nodded: "Time is not in a hurry, be steady." ”

Tony Koch said: "I do things, you can rest assured. ”

Ronan smiled, "Don't be careless. ”

All projects with large investments will be operated in Germany, and the tax refund of 10% of the expected income is also a lot of money.

Many movies may not be able to make a 10% profit.

Like traditional industrial products, 10% can be said to be a high-profit industry.

Ronan patted Tony Koch on the shoulder and said, "Let's go, let's go inside the theater and wait." ”

There were already crowds entering, and a sparse crowd of spectators was starting to come up on the second floor, but Ronan and Tony Koch were unfamiliar faces to the audience, and no one noticed them.

Pedro took a poster of Paris Hilton's character, entered the theater, found a seat and sat down, and found that many people were talking about Paris Hilton.

It seems that many people come to see the goddess Bai Fumei.

I don't know why, Pedro is not very comfortable in the bottom of his heart, and he has a feeling that his goddess is being peeped at by lewd men.

Wouldn't it be nice to be able to take it home and enjoy it slowly?

Pedro's mind was too active, and something strange came to mind in a split second, how great would it be if Paris Hilton could make a San Fernando-type film specifically for herself?

After the audience entered, reporters and film critics from the media also walked in one after another.

Eric is among them.

Under the guidance of the staff, he came to the third row at the front, and the people around him were basically peers.

Eric made a special inquiry before coming over, and in the past two years, Embassy Pictures has released a lot of popular films, and film critics are also happy to comment on the films released by Embassy Pictures.

Only films that have audience popularity will have the attention of film critics.

.。 m.