At first sight, Xing Yu felt that this car was not ordinary, and the domestic low-end pickup market was almost dominated by the Great Wall, CITIC, Great Wall, etc., and the templates used in the chassis were all aster series pickup trucks or the old Toyota Hillux pickup platform.

The appearance has not been greatly improved, in most cognition, the pickup is used in the construction site, and pulling goods is his homepage. Therefore, I am accustomed to the mediocre appearance design of the previous pickup truck, and I still have a strong sense of visual impact when I see DMAX at a glance.

The new 4JK1, but in terms of data, it has completely surpassed the 2.8T of the old Isuzu 4JB1 and the 2.5T of the Nissan D22 pickup.

What's even more commendable is that this car actually has the choice of Aisin automatic transmission.

The fault tolerance rate of automatic transmission models in the desert is higher, and there is rarely a phenomenon such as holding the car and stalling, and the domestic pickup truck model of 200,000 is equipped with DMAX with automatic transmission can be regarded as the only choice.

After detailed communication with the manufacturer, sure enough, the manufacturer has no plan for the competition, but it is not completely opposed, saying that in addition to its own sponsorship, other aspects can fully support.

At that time, an engineer from an island country expressed his opinion through an interpreter that the headquarters had not considered the plan for this car to participate in fierce competitions, and if it was to participate in fierce competitions, there were still many changes to this car.

After all, at the beginning of the design for the market, this car was given the biggest mission to pull goods, diesel engine, leaf spring design is still for the purpose of running fast.

A series of upgrades such as acceleration and ride comfort are just to make the passengers a little more comfortable, nothing more.

As for the demands of the race, you want to pull down the speed of 180 km/h in the desert and want to get effective chassis support on bumpy roads...... That would only require a few series of modifications.

Although he doesn't like these men who live on the island, Xing Yu still admires their craftsmanship, and this small engineer gave a lot of solutions, and also gave Shi Hui and Xing Yu a new concept of the car.

The manufacturer made it clear that I can help you sign up for the manufacturer group, and we will leave you a new car discount for the rest.

As for the exclusive authorization that Xing Yu wants, it is very difficult to get it, after all, Jiangxi Isuzu still has 50% of the shares of Jiangling Group, and it has already had its own sales outlets in Qincheng a long time ago, and it is under the contract of local protection, and this authorization is not so easy to get.

What's more, Xing Yu doesn't want to become a brand store, there are too many requirements to become a 4S point, and there are too many controls, from store decoration, to staff training, to model sales plans, all of which are controlled, and a large amount of deposit must be paid in advance......

The sales strategy can't be said by yourself, and the layout of the store can't be said by yourself, this kind of management is unacceptable to Xing Yu, who has his own habits.

Xing Yu has always wanted to do everything in the store to listen to himself, and this matter will not be over, fortunately, I met the channel managers of several manufacturers, saying that some models can give Xing Yu some preferential policies in small batches without affecting the sales of local 4S stores.

With this guarantee, it is enough for Xing Yu. Manufacturers have such and such reasons, resulting in overproduction and the like, which is why there are so many resource vehicles on the market, with purchase channels, and without control, Xing Yu has been very satisfied.

The process of test driving is also satisfying, with a strong bias towards comfort tuning, pedal strength and hydraulic steering assistance, and the operation force is basically the same as that of a sedan, linear and solid.

The rear suspension of leaf springs is relatively strong when loading, but it does not bring too much trouble to passengers, under the joint action of steel plates and springs, although it is more difficult to filter potholes on the road, but the spring force is very tough, offsetting the hard connection of the steel plate, and sitting up is no different from the rear torsion beam suspension model of more than 100,000.

This new diesel engine has also made Xing Yu have a great improvement in the diesel machine, vibration, noise, although it is not as good as Shi Hui said, it can surpass the Land Rover Discovery Four, but compared with the price, Xing Yu can still accept it.

Especially listening to the engineer of the island country, this car in Southeast Asia and Australia after brushing the computer program, can burst out of nearly 500N power, for a while let Shi Hui Que want to try, I can't wait to pick up the car now, immediately contact to brush a program......

Of course, there is no way to pick up the car so quickly, the first batch of vehicles has been completely ordered by various 4S stores, and the current production is only the 2.5T version, and if you want a higher power 3.0T version, you have to wait a year to go to one.

Shi Hui made a decision on the spot, there is no 3.0T, it's okay, give me a 2.5T first, wait for me to get the ranking in the competition, show it to you, you will choose to give me a 3.0T version, Xing Yu thought that this was Shi Hui bragging, but it really happened later......

Although the car was not mentioned this time, Shi Hui was already very satisfied on the way back, and discussed various plans for the car with Xing Yu along the way, and pulled sponsorship plans......

At one time, Shi Hui persuaded Xing Yu to sponsor a little, which made Xing Yu very embarrassed, and it was okay to sponsor a small competition, but this is the ring tower, the ring taklamakan car and motocross rally. The registration fee for two people alone will cost fifty or sixty thousand.

It is also necessary to calculate the rental cost of ENB, satellite tracker and other equipment more than 10,000 yuan, and the maintenance and repair of large and small parts of the racing car during the competition, and the cost of common accessories cannot be reduced without 80,000 or 90,000 yuan.

The registration fee for the staff is more than 2,000 per person, as well as the cost of room and board, which is also a large expense.

And that's not even counting the big deal, the cost of the car and the cost of modifications.

It will take at least more than 1 million yuan to calculate it piecemeal, and it also saves the cost of hundreds of thousands of racer equipment that Xing Yu and Shi Hui have already purchased......

Xing Yu didn't dare to promise anything to Shi Hui for a while, and this time the game would cost more than 500,000 yuan. How many cars do you have to sell to make money?

If the results are good, you can earn it back in the future, and if the results are not good, it is equivalent to taking more than 500,000 yuan to go afloat......

Playing racing is a waste of money, and it is said that SLR ruins a lifetime, modifies three generations of poor, and the competition is even more bottomless.

Except for the primitive period of the ring tower, in the earliest years, the civilian Hilux pickup with eight ordinary shock absorbers won the championship, and now there are countless luxury cars with tens of millions of dollars on the field.

The small team has more than 1 million, and it is already a dream to finish the race, and then to fight for the rankings, it is a dream of some heavens.

Seeing Xing Yu's face embarrassed after settling the accounts, Shi Hui was a little angry, Hello Lai is also the owner of a large automobile sales company, can't you take out hundreds of thousands of dollars? It's not as good as a small chain restaurant like me.

For this, Xing Yu also has a hard time, now the car dealers are getting bigger and bigger, and the models are getting better and better, but the actual profits are decreasing year by year, Xing Yu always felt that he had been in the financial market for so long, and he already knew a lot about various markets.

But after I really did it, I didn't know that I didn't know that firewood, rice, oil and salt were expensive, and now I look at the tens of millions of inventory in the car dealership, and the monthly sales performance is not bad.

But throwing away the remuneration to investors, the interest to financial companies, and the fact that I usually participate in some small competitions, I can't make a small crossing at every turn.

really calculates his personal worth, Xing Yu is really far inferior to Shi Hui, who has always insisted on doing catering.

After all, the car dealership is one less car, and the money is one less car. Xing Yu once thought that money was just running water on the books, which was spent today and would come back tomorrow.

But there is no way to be like Shi Hui, who can take out millions to fulfill his dream without saying a word.

This made Xing Yu very depressed. Our company has thousands of square meters and an inventory of more than 20 million. The total number of Shihui stores is more than 500 square meters, and there is no inventory. How can it be that the money you can actually take out is so much less than Shi Hui's.

In order to exonerate himself, Xing Yu talked in detail about his financial pressure and financing problems......

Shi Hui said thoughtfully: "You just play with money, can't you treat our competition as an investment project?"

Project investment is a long-term investment behavior that takes a specific project as the object and is directly related to a new construction project or a renovation project.

To put it simply, if participating in the competition is counted as a project, what kind of return can investors get? The prize money for the first place is only about 100,000 yuan, which is not enough for the money of a racing car.

The rest of the return may be the advertising effect. Xing Yu thought about it for a long time and proposed: "Why don't we crowdfund this car and try it." ”

Crowdfunding. That is, mass fundraising or crowdfunding, which is composed of sponsors, co-investors, and platforms. It has the characteristics of low threshold, diversity, relying on the power of the public, and focusing on creativity, and refers to the behavior of raising funds from the masses to support the individuals or organizations that initiate them.

Shi Hui was confused when he heard this opinion, how can the competition be crowdfunded?

"It's very simple, for example, if we go back and want to modify the shock absorption, we can contact the domestic manufacturers and let them provide the products for free, we will help advertise, as well as tires, wheels, other modified parts, and even all car-related products such as engine oil, we can ask them for products or financial support...... Xing Yu probably thought for a while and explained.

"That's not good, these participating brands, whether we want to choose, whether the quality can be guaranteed, whether the vehicle can be fully applicable, are all questions. Shi Hui still has his own ideas and doesn't want to be swayed by others.

"No, take shock absorption as an example, now there are so many brands, you always have the expectation that you want to use, we will only contact the few you want to use, and the others are not considered, don't you get it? ”

"It's still not good, the main advertising space value on the car during the race is the organizer's, and our advertising is not enough. Shi Hui still has a different opinion.

"The name of the team can come out separately to solicit sponsorship, if you pay more, we can completely call their company name, we used to use our own name or club, now we don't use our own, directly use other investors, this cost should not be underestimated. Look for the appearance of the car, you can always leave a part of the position, advertise, the clothes we wear, helmets, staff clothes, there are places on it, you can advertise...... There are so many aspects that I will be able to write you a detailed plan book when I go. Xing Yu continued to explain.