Chapter 0402 Sports Marketing

After Zhou Jingming's explanation, the Audi car designer also suddenly realized, and Zhou Jingming was more and more admired, the original design of the Phoenix brand sedan and the Kirin sedan had already made the designer's eyes shine, but I didn't expect that after Zhou Jingming's improvement, this Audi 80 could still produce such changes!

It's amazing!

When the new generation of the Audi 80 is relaunched, what a sensation it will be!

After helping Audi complete the replacement design of the Audi 80, Zhou Jingming can finally relax for a while, and this time it is August 21, 1989, and there are only a few months left before the end of the entire 80s.

"I am really grateful to Mr. Zhou this time. After coming out of the laboratory, Brandt said to Zhou Jingming gratefully, although he is not an expert in car design, but from the perspective of a consumer, this generation of Audi 80 is definitely better than the previous three generations, which can be seen from the expression of the designer just now.

"Mr. Brandt is too polite, this is what I should do, didn't I trouble you a lot some time ago!" Zhou Jingming smiled and waved his hand, and then continued, "I want to ask, do you just want to change the body shape this time, or will the rest of the car's configuration also change with it?"

If it is only to strengthen the design of the body shape, then Zhou Jingming feels that this replacement is really a failed attempt, because fundamentally speaking, this is a typical change of soup without changing medicine.

"Is it possible that Mr. Zhou has any good suggestions?" Brant asked curiously, acquiescing to Zhou Jingming's question.

Not only Audi, it is estimated that the initial idea of many car manufacturers is to change the body, and the rest of the internal configurations such as the engine will not be changed, but if this is the case, it can only be regarded as a passive remedy, and there will definitely be many problems in the future.

"I don't know much about your Audi company, but I think we can try to equip the new generation of Audi 80 with a large displacement engine, gearbox and suspension, and we can also make appropriate changes, maybe there will be unexpected effects. Zhou Jingming smiled, and didn't say anything in detail, just roughly dialed it.

After listening to this, Brandt showed a thoughtful expression.

When Zhou Jingming was busy with the design change of Audi A4, in the European and American markets, the sales of Kirin sedans still maintained a good momentum some time ago, which can be described as unlimited, and the Hongqi Dongfeng sedan also sold in the American market because of its low price and good fuel economy, it has become the first choice for many middle and lower-class consumers to buy cars, and even many middle-class consumers and above are using Hongqi Dongfeng as a grocery shopping car.

It can be said that the two sedans of Kirin and Hongqi Dongfeng have successfully taken root in the US market, and as long as there are no problems in the subsequent strategic decisions, they will definitely be able to further occupy the market.

After staying in Germany for a week, Zhou Jingming decided to return to China, and before returning to China, Zhou Jingming took the time to go to Detroit, and there were still some things that needed to be arranged.

Regarding the construction of the factory in Detroit, the Detroit city government has completed all the formalities and approvals, and then the official construction can be completed.

With the help of Xu Weidong, it took Zhou Jingming and Chen Dongsheng more than two days to finally determine the construction unit of the factory, and if nothing else, the ground can be officially started in mid-September.

Since the sales have stabilized, the construction of the factory is also proceeding as planned, and Zhou Jingming can finally return to China.

"Second brother, don't you really plan to go back with me?" Before leaving, Zhou Jingming found Xu Weidong, who originally wanted to go back with him, but Xu Weidong insisted on staying here.

"I won't go back first, there is nothing worth remembering in China, besides, the American market is still needed for me to continue to open up, since I am the director of the sales company, then I have to share your worries for the boss, if you don't do a good job, what if you fire the squid one day?" Xu Weidong replied with a smile.

"Since you don't want to go back with me, then I won't be reluctant, with you staying here, I am also steady, and it just so happens that the new factory is about to be built, you can also help me check the progress of the project." Zhou Jingming smiled, and he didn't force it, Xu Weidong was able to come out of the previous accident, Zhou Jingming was naturally happy for him.

"By the way, when are you going to marry your younger brother and sister!" Xu Weidong suddenly hugged Zhou Jingming and asked with a smile.

Zhou Jingming was stunned, and then smiled bitterly, "I'm not 25 years old yet, what are you anxious about, isn't the country advocating late marriage and late childbearing now, I have to respond to the call of the country!"

"Then you can't let people keep waiting, how many years has it been!"

Zhou Jingming thought about it, it has been more than five years since he established a relationship with He Yingqing, and after five years of long-distance love, he couldn't be by her side for a long time, thinking about it, he really wronged her.

"When I'm done with this busy day, I'm going to make a marriage with her first, and you must come when the time comes. Zhou Jingming said with a smile.

The career is already a small success, and it's time to settle down, and after having a home, the heart will settle down.

"Then let's talk about it, you must call me!"

After arranging things here, Zhou Jingming returned to China with Chen Dongsheng the next day, ending his more than month-long wandering life abroad.

Of course, back in China, Zhou Jingming was not idle, Phoenix brand car and Kirin car dyeing successfully in the European and American markets, but the brand awareness of Tianming Automobile Company in Europe and the United States is still not high, said to be the European and American market, in fact, the sales outlets of these two cars are only in a few cities in the United States and Germany, most of Europe, and do not know Tianming Automobile Company.

So in the next step, Zhou Jingming plans to further expand the influence of Tianming Automobile and let Tianming Automobile go to the world!

"Are you saying that you want to increase the popularity of our company by sponsoring sports events?" asked Zhao Ke with a surprised expression.

In China, it has never happened that car manufacturers sponsor sporting events.

Zhou Jingming smiled and nodded, "Sponsoring sports events is the most direct way, especially for events that everyone will pay attention to, and it is a rare opportunity!"

"I don't pay much attention to sports, do you have any choice now?" Zhao Ke smiled bitterly, he didn't know much about world sports events.

"There's just one right now. Zhou Jingming smiled and continued, "Next year's Italian World Cup!"

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