Chapter 931: A King Bomb

In mid-May, Warner Bros. and DC Comics held a grand press conference at the Warner Building in Burbank to officially announce future plans for DC Super Hero movies.

The two companies will use the Justice League in the comics as a model to create a Justice League superhero universe.

The media reporters present were not surprised, after all, Marvel Entertainment's "Avengers" universe plan was obvious enough, and it was impossible for DC Comics, as a direct competitor, to remain indifferent.

Strictly speaking, DC Comics has fallen behind.

At the end of the press conference, Warner Bros. and DC Comics also announced that the first part of the plan will be "Green Lantern", and the two companies will invest a $200 million production budget to expand the background and world view of the Justice League to the entire universe.

This news is undoubtedly shocking and quite eye-catching, after all, the Justice League of the comics is more influential than the Avengers.

At the same time, DC Comics also announced that the new Justice League comics will be launched soon, which will fully cooperate with the Cinematic Universe plan to create a comic book main universe.

This comic book project was named "New 52" by DC.

With the announcement of these plans, Warner Bros. and DC Comics swept away the decline of "Superman Returns" and attracted the attention of countless people.

It's as if a new and successful cinematic universe is just around the corner.

The news spread quickly, and Relativity Entertainment was inevitably worried.

The popularity of the Justice League is here, and it is normal to be worried.

"We don't talk about overseas market development, North America is still Hollywood's largest source of revenue and profits. ”

In the small conference room of Relativity Entertainment, George Clint said quickly: "We have not interrupted targeted market research over the years, and it is not difficult to conclude that the overall number of North American movie consumers has not increased, and there is a limit to their overall spending power in a certain period of time. ”

Ronan sat at the head of the conference table and never spoke.

Kevin Feige answered at this time, and he said very directly: "Warner Bros. and DC Comics' Justice League Cinematic Universe plan will form a direct competition with our Avengers project!"

After hearing this, Ronan suddenly thought of one thing, when "Batman v Superman" was originally announced, Warner Bros. specially chose to release it on the same weekend as "Captain America 3: Civil War", and its purpose of direct competition and suppression was very obvious.

But later, Warner Bros. changed the schedule of "Batman v Superman".

If the motivation is extrapolated from the results, it is very likely that Warner Bros. held an internal test screening for "Batman v Superman", and the confidence became a little low.

Robert Iger said: "Competition is inevitable, and we need to do our best first. ”

Ronan then answered: "We're already one step ahead, so we don't need to focus too much on our competitors." George, Kevin, your work and energy is all focused on making the film and executing the plan, and dealing with the competition is for Bob and I to take care of. ”

George Clint nodded slightly: "Okay, I see." ”

Ronan added: "I've had a lot of dealings with Warner Bros. and I know a lot about Kevin Tsohara. He himself is not good at the film business, but he likes to get involved directly, which can cause some problems for the project itself. ”

Robert Iger said: "I took a closer look at the big selling movies of Warner Bros. in recent years, and the performance of the film is actually supported by the Harry Potter series, and then the "Batman" with us, and there are very few other big productions that have succeeded, and even projects like the two sequels of "The Matrix", "Troy", "Catwoman" and "Superman Returns" are far from the expected performance. ”

Ronan didn't say much, what he did before was not suitable to say, the best way was to wait for fermentation.

In the past two years, in fact, he has not made a lot of moves in Warner Bros.

Participating in the "Batman" series dilutes Warner Bros.'s earnings, wooing Christopher Nolan to give Warner Bros. less help in the future, inviting Wen Ziren to join the relativistic entertainment system, Warner Bros. will inevitably have a large number of small and big horror movies in the future, pushing Zack Snyder to Warner Bros. to prevent Warner Bros. from paying attention to the director, and so on.

Ronan vaguely remembers that the first choice of Warner Bros. to take charge of the DC superhero series and Justice League was not Zack Snyder, but George Miller.

is the director who filmed the "Mad Max" series.

But the birth of Zack Schneider changed all that.

Now, under Ronan's push, Zack Schneider has completely stepped into the vision of Warner Bros., and the alternative of George Miller is unlikely to appear again.

The effects of these are not evident now and will not be apparent until later.

In fact, if Warner Bros. and DC Comics can stabilize and choose the right director and producer, Justice League may not have a bright future.

But Ronan won't let them settle down.

Shortly after the press conference between Warner Bros. and DC Comics, Marvel Entertainment and Embassy Pictures jointly convened a press conference at Ronan's behest to announce plans and schedules related to "Hulk", "Iron Man 2", "Thor" and "Captain America".

And in an unexpected way, it was announced that "The Avengers" will be officially released in 2009!

After this press conference, according to the information that Ronan received, Warner Bros. and the executives of DC Comics decided to speed up the "Justice League" cinematic universe plan.

After all, they didn't even plan the first part, but the competitors prepared the entire first stage.

This also makes it inevitable that the executives of DC Comics, who have maintained an advantage over Marvel in movie adaptations for many years, will inevitably have some psychological imbalances.

Warner Bros. and DC Comics were inevitably brought to the rhythm by Relativity Entertainment.

Of course, Ronan also knows very well that Warner Bros. and DC Comics are holding a king bomb in their hands, and even if it is played in the worst way, it will still have considerable influence.

No one can deny this.

While the North American box office of "Iron Man" was a big hit at the North American box office, the popularity of overseas was gradually rising, and the global box office exceeded $400 million in one fell swoop when the North American box office was approaching $300 million.

Not to mention that the screening is far from over, this number alone is enough for Marvel Studios to start the next plan.

As we all know, the box office only accounts for a part of the revenue of Hollywood movies, and in superhero movies, the box office accounts for a smaller proportion of revenue, and the profit points of "Iron Man" are too many, just the comics, because of the popularity and attention brought by the movie, the Iron Man comics have sold millions of copies, with sales of nearly $18 million.

As for traditional peripheral products such as dolls, dolls, stationery, etc., the sales volume is also amazing, and according to the statistics that have been calculated, the sales of various peripheral products in North America have also exceeded 100 million US dollars, and fans and comic book fans wearing Iron Man masks can basically be seen all over the United States.

In a new weekend, Universal Pictures' "Miami Vice" landed in North American theaters.

Ronan didn't pay any attention and left Los Angeles for Cannes, France, to attend the premiere of "The Departed" at the ongoing Cannes Film Festival.

The film's premiere lineup is extremely luxurious, led by director Martin Scorsese, and the three superstars of the film, Tom Cruise, Will Smith and Jack Nicholson, are all present.

Among the supporting actors, there are also well-known actors such as Martin Sheen, Alec Baldwin and Jessica Chastain.

Although Ronan also made a cameo in a small supporting role, he never used himself as an actor, did not stop on the red carpet at all, and walked through the media area and went directly to the theater.

Tom Cruise, the first to walk the red carpet and pull the mood, was already inside the theater.

"It's been a long time since I've been to Cannes. Tom Cruise said: "It's been a long time since I've been to a European film festival. ”

Ronan said casually: "This shows that you don't need the festival to increase its fame." ”

Tom Cruise smiled and said, "No, it's because I don't want to recall something." The last time I went to one of the three major European film festivals, I haven't been divorced yet. ”

Ronan remembered: "Eyes Wide Opening." ”

Tom Cruise nodded slightly: "In 1999, the opening film of the Venice Film Festival. ”

Ronan had a vague impression and remembered watching the relevant news, in order to match the atmosphere of the film "Eyes Wide Open", Nicole Kidman generously lifted her skirt on the red carpet of the Venice Film Festival and showed sexy bottoms to the media and fans.

Compared to her scale in the film, this is certainly nothing.

Tom Cruise suddenly asked, "Do we have any hope of getting the Palme d'Or?"

Ronan shook his head: "The chances of winning a prize are very low." ”

This has nothing to do with the film, it is purely his conclusion based on the jury, the chairman of the jury of the three major film festivals, has too much power in the selection of awards.

Ronan also recently learned that a month and a half ago the organizing committee of the film festival finalized the chairman of the jury, the king of sunglasses from Hong Kong City.

In the style of the king of sunglasses, for the art film festival, "The Departed", which is very commercial, may not meet his aesthetics.

Of course, there are not no candidates on the jury who support relativity entertainment, such as Miss Lizao, and the director of the boiled egg, who are all members of this year's jury.

But the power gap between ordinary judges and the chairman of the jury is too great.

Jessica Chastain came over to say hello at this time, saw Ronan chatting with Tom Cruise, and quickly left.

When Martin Scorsese came in, Ronan chatted with him a few more times before heading towards the theater.

Somewhat surprisingly, before entering the theater, Ronan met a very familiar person.

"Hi Ronan. The tall woman with blonde hair took the initiative to greet him: "I haven't seen you for a long time." ”

Ronan put away the fleeting surprise and said, "I didn't expect to see you here, Carmen." ”

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